Brand SA data shows South Africa’s Reputation Turning a Corner
South Africa scores 3.70 among audiences who know it best — placing the nation second in the world and above the Love Mark threshold. Brand SA’s Olebogeng Mabala unpacks the 0.87‑point gap between familiar and unfamiliar audiences, the economic stakes of reputation, and why “South Africa converts” once people experience it. www.kaya959.co.za · Kaya FM
The skinny
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