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Is a LinkedIn Following Worth Chasing? #1871

In episode #1871, Neil and Eric talk about whether it is worth chasing a LinkedIn following or not. Of course, numbers matter to a degree, but they might not be as important as you think. Tune in today to hear it all!

TIME-STAMPED SHOW NOTES:

[00:25] Today’s topic: Is a LinkedIn Following Worth Chasing?

[00:27] Unless you’re going after B2B or enterprise, follower numbers don’t matter that much.

[01:31] It comes back to the marketing basics; go where your audience hangs out.

[02:22] Consistency is the most important thing.

[02:39] Smart ways to grow your LinkedIn following.

[03:29] Where Neil…

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