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Using AI to Stop Fraud Before It Starts with Heather Adams

AI’s biggest value in risk may not be faster detection, it may be stopping people before harm happens. In fraud, financial crime, and scam prevention, the next wave of AI will be less about back-office automation and more about real-time intervention: nudging customers, challenging suspicious payments, and helping organisations detect patterns that legacy rules miss.

Heather leads global risk and compliance services at Accenture, bringing a business-first view of how AI can strengthen trust in financial systems. Her message is also a leadership one: AI cannot be designed by a narrow group of…

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