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Why Glen Lerner Made the Biggest Move of His 35-Year Career.
KEY TAKEAWAYS
Case costs went 25x in 25 years: From $160 per case in 1998 to $4,000 today in Vegas. That's not inflation, that's the entire market structure changing.
Volume strategy doesn't work anymore: Lerner & Rowe doubled revenue while signing 26% fewer cases by getting selective about which cases to take.
Quality over quantity wins: Stop taking low-impact cases and pain transfer cases that used to be profitable. Focus on cases that actually make financial sense.
Private equity brought strategy, not just capital: Fresh perspective on operations, ability to fund massive marketing…
The skinny
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