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How Ohio State's Ross Bjork Is Helping Shape The Future Of NIL · Buckeyes TomOrrow Morning

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  Speaker 1: Welcome to Buckeyes tomorrow morning for Friday, February seventh. I'
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  Speaker 1: your host Tom or the Texas game in two hundred
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  Speaker 1: and four days, the game becaus Michigan in two hundred
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  Speaker 1: and ninety five days. Today's show sponsored by our friends
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  Speaker 1: say Grateful Griddle. If you are planning your next event,
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  Speaker 1: you should make it unforgettable with Grateful Griddle, Bumps's favorite
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  Speaker 1: food truck serving up smashburgers, gourmet sandwiches and good vibes.
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  Speaker 1: Book you're catering today at Gratefulgriddle, oh dot com and
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  Speaker 1: make sure you join the folks from Grateful Griddle on
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  Speaker 1: Super Bowl Sunday. I guess I'm technically supposed to say
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  Speaker 1: Big Game Sunday. Superb Owl Sunday at the Glade at
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  Speaker 1: Highland Lakes in Delaware from noon to six this Sunday.
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  Speaker 1: Kevin Noon and Mike Pattt were there at the last
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  Speaker 1: Grateful Griddle event and said it was fantastic, So you
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  Speaker 1: can check it out yourself this Sunday at the Glade
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  Speaker 1: at Highland Lakes in Delaware from noon to six on Sunday.
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  Speaker 1: All right, Well, it has been I don't know, at
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  Speaker 1: least two weeks since the entire college football and college
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  Speaker 1: sporting world has turned itself on its head. So good news.
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  Speaker 1: It's time for another earth shattering change. I'm joined by
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  Speaker 1: Tony Gerderman a fuck aheadle dot com. That's not so
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  Speaker 1: much of a change, but Tony, there is a new
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  Speaker 1: report from Ross Dellinger of Yahoo on Thursday, and you're
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  Speaker 1: not going to believe it, but everything in college football
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  Speaker 1: and college athletics is changing once again, on.
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  Speaker 2: The verge of once again being thrown into a flux
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  Speaker 2: Rostellinger reporting that the Power Conferences are meeting and coming
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  Speaker 2: up with the way to begin laying the groundwork for
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  Speaker 2: policing NIL and distributing it and going away from the
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  Speaker 2: NCAAA in this regard. In the NIL sphere, NCAA would
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  Speaker 2: still have control over eligibility and punishments of other things,
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  Speaker 2: but the NIL arm would be pleased by oh, I
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  Speaker 2: don't know an nils are basically is what they're an
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  Speaker 2: unknown entity at this point. Would be then in control
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  Speaker 2: over the whole thing, and so very interesting. This is
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  Speaker 2: something that coaches have been asking for, and we've known
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  Speaker 2: that the Power Ford and the bigger programs have been
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  Speaker 2: trying to get away a little bit from the NCAA
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  Speaker 2: in terms of they've been getting more and more leeway
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  Speaker 2: in terms of what they can do in relation to
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  Speaker 2: smaller schools like Wier State can now go do what
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  Speaker 2: they want, don't worry about Alcorn State being left behind,
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  Speaker 2: which is something that has happened over the last few years.
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  Speaker 2: This would be even more of that where you've got
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  Speaker 2: some ground rules, but this is mostly about the NIL
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  Speaker 2: sphere and how it's going to be managed, how it's
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  Speaker 2: going to be policed, and really like the most interesting
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  Speaker 2: aspect of this is that the policing of it and
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  Speaker 2: the ability to potentially punish and it sets a market
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  Speaker 2: value for players, which will be fascinating because if you
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  Speaker 2: want to talk about like a David Sanders at Tennessee
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  Speaker 2: or Bryce Underwood at Michigan, I don't know how the
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  Speaker 2: market rate would view those two players who are certainly
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  Speaker 2: getting more than just about anybody in the nation in
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  Speaker 2: terms of their positions. So it is going to be
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  Speaker 2: interesting and I guess the enforcement if we want to
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  Speaker 2: talk about that, well, Tom, I'll leave, I'll throw the
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  Speaker 2: show back to you.
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  Speaker 1: Well I think this, Yeah, the smartest thing is let's
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  Speaker 1: start just going through this article chronologically because it feels
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  Speaker 1: like we could just sort of like head off chasing
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  Speaker 1: something shiny and end up a million miles from home.
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  Speaker 1: So let's start with who's actually in charge of this thing,
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  Speaker 1: because there is a strong Ohio state connection to part
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  Speaker 1: of at least one member of this transition team that's
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  Speaker 1: sort of putting all of this in place.
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  Speaker 2: Yeah, Ross Buyork the idea is one of the formerly
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  Speaker 2: anonymous suits that is mentioned in this as the quote
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  Speaker 2: unquote newly created LLC that will be overseen by a
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  Speaker 2: executive director this transition team that they've got going on
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  Speaker 2: to prepare for this. York is one of the names
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  Speaker 2: mentioned along with other athletic directors, and I think they
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  Speaker 2: say it made up of two athletic directors from each
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  Speaker 2: conference of the Big ten, the SEC, the A, SCC,
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  Speaker 2: in the Big twelve. So Ross Byorke one of those,
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  Speaker 2: Clemson's Graham nef Texas A and M's Trev Alberts is there.
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  Speaker 2: So you've got some names, some known quantities putting their
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  Speaker 2: two cents in, and maybe a little bit more as
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  Speaker 2: they try to come up with these rules. And Tom,
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  Speaker 2: I'm guessing they're all coming in all these ads coming
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  Speaker 2: in with like sixteen yellow notepads of things their coaches
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  Speaker 2: have been begging for in this world.
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  Speaker 1: Yeah, the good thing is these folks have been hearing
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  Speaker 1: directly from the folks on the front lines of all
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  Speaker 1: of this stuff, and all of the coaches, who I'm
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  Speaker 1: sure have long list of things they are not happy
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  Speaker 1: with right now. And a lot of this is centered
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  Speaker 1: around the House settle, which is one of those lawsuits
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  Speaker 1: that was filed. There's kind of three different lawsuits that
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  Speaker 1: are all kind of getting sort of funneled together, and
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  Speaker 1: there is a final approving for the settlement of that
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  Speaker 1: on April seventh. But here's the thing, it's not necessarily
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  Speaker 1: this is all related to that, but just because this
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  Speaker 1: is college football and college sports in twenty twenty five,
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  Speaker 1: even if that settlement doesn't go through, they're still going
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  Speaker 1: to move forward with this new model of compensating players.
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  Speaker 1: And in that, the team met Sunday and Monday this
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  Speaker 1: week talk about some of the details around this new
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  Speaker 1: framelek of work that they're talking about, and they the
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  Speaker 1: article talks about it's a three pronged approach to enforcement,
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  Speaker 1: So there's three different sort of areas where they're going
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  Speaker 1: to be looking at sort of trying to make these
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  Speaker 1: rules and enforce these rules in some way so it
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  Speaker 1: is not so we get to stop saying the phrase
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  Speaker 1: wild wild West on these shows all the time.
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  Speaker 2: Yeah, it's mild wild West. And with these new rules.
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  Speaker 2: But the three prong approach. First is a cap management
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  Speaker 2: system and and I don't know if that falls under
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  Speaker 2: the twenty two percent of revenue that will go to
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  Speaker 2: the athletes. If that's you know, that's what that is,
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  Speaker 2: because there's also collectives and other things that that would
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  Speaker 2: get in there. So would there be a cap on
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  Speaker 2: collectives and and those sorts of things. Uh, we'll see
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  Speaker 2: what that cap is. Two, then there's an NIL clearinghouse,
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  Speaker 2: so basically all NIL deals will have to go through
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  Speaker 2: this place. And then three an investigative and infractions unit.
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  Speaker 2: And so these would be like you send your NIL
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  Speaker 2: deal to the the clearinghouse and if things are a
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  Speaker 2: little wonky, and I guess the the interesting part about
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  Speaker 2: that is the the closer you are to the program,
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  Speaker 2: if you're a booster, you're getting your your deals are
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  Speaker 2: going to be scrutinized more, which makes quite a bit
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  Speaker 2: of sense. That's a little bit of common sense. Basically,
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  Speaker 2: if you're a booster and you're trying to and you're
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  Speaker 2: throwing money around, it's like, well, let's let's take a
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  Speaker 2: look at this and see what that, you know, how
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  Speaker 2: how it relates to that market rate. But it is
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  Speaker 2: interesting they've they've brought in a company that handles the
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  Speaker 2: NBA's player contract management system, and it's all becoming very professionalized,
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  Speaker 2: and it's the way it is now. It's I guess
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  Speaker 2: it's beyond time because, as you said, the wild wild
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  Speaker 2: West is driving people crazy, and this would be an
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  Speaker 2: attempt to make it more logical, make it a a
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  Speaker 2: less painful place for coaches, and yet still a very
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  Speaker 2: suitable and affluent place for the athletes.
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  Speaker 1: I do like the fact that they're turning to an
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  Speaker 1: organization helped the NBA enforce this kind of thing with
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  Speaker 1: tampering and that kind of thing when all the NBA
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  Speaker 1: free agents signed three minutes after the free agent window opens,
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  Speaker 1: which is like, boy, I know, I know just the
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  Speaker 1: organization that can tamp I know people that know a
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  Speaker 1: lot about tampering. Do they know how to enforce it?
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  Speaker 1: They know a lot about tampering, that's for sure. And
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  Speaker 1: you know it is part of part of this you
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  Speaker 1: talked earlier about this. Let's get back to what is
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  Speaker 1: what I think one of more of the more interesting
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  Speaker 1: things is okay, so you think that you have signed
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  Speaker 1: a legitimate nil deal and someone else goes okay, I
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  Speaker 1: don't think so. And you know that this this gets
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  Speaker 1: voted down or this is this gets sort of flagged.
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  Speaker 1: They have they have a a an arbitrator. That's the
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  Speaker 1: what I'm looking for. They have an arbitrator who's going
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  Speaker 1: to solve all this stuff, and they have you know,
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  Speaker 1: a lot of this stuff is what are they going
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  Speaker 1: to do with people who are tampering? Well, there's a
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  Speaker 1: bunch of stuff being discussed, but there's nothing final yet.
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  Speaker 1: And this all goes back to those three anti trust
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  Speaker 1: cases House, Hubbard and Carter. The settlement that they're being
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  Speaker 1: talked about. This is being talked about. There's two point
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  Speaker 1: seven seven billion with a b dollars in back damage pay,
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  Speaker 1: and you know the revenue concept, revenue sharing concept moving forward,
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  Speaker 1: but of course an opt out of that and then
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  Speaker 1: the opt out deadline for next year is March first,
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  Speaker 1: so that's all potentially coming. And you read the roll
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  Speaker 1: this it's like, Okay, the NCA's projection of the year
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  Speaker 1: one cap is twenty point five million. Okay, so we're
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  Speaker 1: through this all right, Everyone's still on the same page.
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  Speaker 1: And then Tony, you get to the final section of
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  Speaker 1: the article, sub headline not everyone is in agreement, and
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  Speaker 1: I just want to put my head on the desk
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  Speaker 1: and weep softly.
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  Speaker 2: Yeah, it's all like this is all going swimmingly. There's
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  Speaker 2: this money, this money is available, and everybody's happy. And
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  Speaker 2: then the last paragraph is not everybody is in agreement.
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  Speaker 2: It's like wah wah wah. But yeah, and there's still
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  Speaker 2: there are other cases going on there, people like dropping
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  Speaker 2: out of the house case, but the overwhelming number is
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  Speaker 2: in favor of it. But the judge and everybody else
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  Speaker 2: has to be in favor of it when they finally
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  Speaker 2: sign off on it and agree to all of this
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  Speaker 2: or allow the agreement, basically, because all of this has
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  Speaker 2: essentially been agreed to. But my question goes back to
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  Speaker 2: the the policing of this, because you know, I understand,
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  Speaker 2: you know, tampering and rules violations and things like that.
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  Speaker 1: But.
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  Speaker 2: How how does how how does the NCAA or college
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  Speaker 2: football win that lawsuit by like if they make somebody
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  Speaker 2: ineligible or they don't they don't even allow the contract
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  Speaker 2: to be signed. Like isn't that this isn't that the
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  Speaker 2: entire crux of all of these lawsuits that are that
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  Speaker 2: the NCAA is losing like a restraint of trade, Like
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  Speaker 2: how can you tell how can you set a market rate?
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  Speaker 2: Like how can you limit players to a market rate?
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  Speaker 2: Unless when when a player is a student athlete is
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  Speaker 2: signing whatever individual letter of intent and it's not a
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  Speaker 2: letter of intent anymore, it's like a whatever of understanding
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  Speaker 2: or whatever. Is there something in there that says you
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  Speaker 2: agree to these rules and you agree not to sue
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  Speaker 2: or take these these uh go to court for whatever.
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  Speaker 2: Because if there's nothing like that in there, then how
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  Speaker 2: is any of this quote unquote legal?
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  Speaker 1: Yeah, this this feels like the whole thing is based
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  Speaker 1: on sneak, you know, having something in there about agreeing
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  Speaker 1: to binding arbitration in paragraph forty seven on claus you know,
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  Speaker 1: seventeen Z of the contract that you're just like scrolling
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  Speaker 1: through so you can hit accept, so you can just
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  Speaker 1: use your phone. Like it feels like that's going to
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  Speaker 1: be kind of the you know, and like that is
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  Speaker 1: a model. It's a business model. I don't know if
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  Speaker 1: it's a workable business model, but I guess it's closer
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  Speaker 1: than anything else we've heard of in the college athletics
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  Speaker 1: space for a while, So I guess that's something. The
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  Speaker 1: cap for the first year, I think I said this
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  Speaker 1: earlier twenty point five million dollars, which Tony, we do
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  Speaker 1: need to briefly mention you and Kevin did a whole show.
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  Speaker 1: That's that's about one point seven or so Ryan days
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  Speaker 1: or one point six Ryan days for the for the
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  Speaker 1: cap for the first year. Ohio State has a shine
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  Speaker 1: football coach contract. It has the same football coach. He
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  Speaker 1: just won a national championship and he is going to
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  Speaker 1: be making a good amount of money for the foreseeable
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  Speaker 1: future in Columbus.
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  Speaker 2: Yeah, he is Ryan day Gettey a nice little extension
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  Speaker 2: there now one of three coaches active coaches with the
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  Speaker 2: national championship, and he's slotted right in between Kirby Smart
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  Speaker 2: and Dabo Sweeney, the other two coaches on that hierarchy
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  Speaker 2: of pay. The second highest paid coach in the business,
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  Speaker 2: right behind Kirby Smart, who's at like thirteen point three million,
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  Speaker 2: and dabos at like eleven point one or eleven point
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  Speaker 2: two something like that. So good gig if you can
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  Speaker 2: get it. But man, it's it's a little bit stressful
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  Speaker 2: from what.
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  Speaker 1: I hear, so i've heard, but yeah, if you can
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  Speaker 1: get into that tax bracket, I've heard it. I've heard,
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  Speaker 1: it's a nice place to be. I'll let you know
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  Speaker 1: when we win a podcasting national championship and we can
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  Speaker 1: renegotiate our deal, we'll see. But until then, we have
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  Speaker 1: plenty more. If you want to hear much more about
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  Speaker 1: the Ryan Day contract and its impact and a whole
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  Speaker 1: bunch of other things. Tony and Kevin and Tony and
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  Speaker 1: Kevin did a live show. You can find that in
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  Speaker 1: the Buckeye Weekly podcast feed if you want more conversation
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  Speaker 1: about that. Where I am at the Ohio State basketball
• 13:13
  Speaker 1: game on Thursday nights. We'll have coverage of the Ohio
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  Speaker 1: State Maryland basketball game pucke huddle dot com and a
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  Speaker 1: course at YouTube dot com at slash Buckeye Huddle as well.
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  Speaker 1: Plenty of stuff going on right now in the Ohio
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  Speaker 1: State sports world. We are there to cover all of
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  Speaker 1: it for you at Buckeye Huddle dot com. That'll do
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  Speaker 1: it for today Thank you guys all for joining us.
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  Speaker 1: Have a great day. We'll talk to you tomorrow.