skinny.

Latest / Eurodollar University

Pepsi and Red Bull Just Confirmed the Worst-Case Scenario for the Economy

Just months after PepsiCo slashed prices by as much as 15% to win back cash-strapped shoppers, the company is preparing to **raise** them again. The cuts were supposed to revive demand after prices for some bags of chips climbed above seven dollars. But they didn’t work. In July, the company admitted consumers were under even more strain than expected.

Now Pepsi is trapped. And Pepsi isn’t alone...

Eurodollar University's conversation w/Steve Van Metre

----------------------------------------------------------------------------------

Want to understand what this data (and so much more) means…

The skinny

The skinny isn't ready yet — notes appear once the transcript is processed.