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How to Leverage LinkedIn Without Becoming a Content Creator
Lucas and Luna tackle a common career dilemma: do you need to post on LinkedIn constantly to get ahead? They unpack the data behind LinkedIn's algorithm — including the 1 percent posting rule and the 75 percent 'lurkers' — and argue that thoughtful engagement, not viral posts, is what actually moves your career forward. They walk through three concrete strategies: strategic commenting, private relationship-building via LinkedIn Mail, and using the 'Open to Work' setting smartly. The conversation also touches on why recruiters are increasingly sceptical of LinkedIn…
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