Lesson 19 - Create Work that Connects with Your Audience Using the 5 C's with Hommy Diaz

Awakening With Grace — Creativity & Consciousness · May 13, 2019 · 1h 6m

We're back with more wisdom from Hommy Diaz on this week's episode of Creativity School! If you haven't already, be sure to back and listen to last week's episode where he shares his origin story and how he navigates the unknown of his creative journey without stress or fear.

This week Hommy's talking to us about the formula he's come up with to create work that connects with people called "The 5 C's." Hommy has used this formula successfully for his projects working on collaborations for brands like DC Shoes and K-Swiss. You'll find out why he says some people get the formula backwards when…