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11 | Getting Ready (And Resilient) For Christmas
In mid-September, I ran the Resilient Retail online summit, which was all about getting ready for one of the most important sales touchstones of the year - Christmas. The summit featured 10 sessions across 2 days presented by an amazing range of industry experts with backgrounds and experience as diverse as email marketing, PR, wholesaling, and social media. So, with the festive season not far off, it is in Episode 11 of The Resilient Retail Game Plan that I want to run through and expand on what I consider to be 9 key takeaways and common themes from these sessions, to help get your creative…
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