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What is the Real Mission? with Steve Apicella

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Steven Apicella is a man on a mission.

He’s out to influence the automotive industry and specifically the way that F&I has worked in the past. You can hear the passion in his voice, how much he cares for both the dealer and the customer. His company, Strategic DX - Your Dealer Experience, consolidates and tracks your third-party offerings in a way that keeps the customer connected to the dealership. Steven talks about his experience coming up in the automotive world and what sparks him to create change.

What we talk about in this episode:0:00 Intro with Michael Cirillo, Paul…

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