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Crafting Moments Over Transactions: The Puptqe Retail Revolution - Courtney Honda

In this episode of FailCraft, Courtney joins Ezekiel to discuss how anear-fatal health scare with her dog Champ inspired her and her husband Slavato reimagine the pet retail industry. She breaks down how Puptqe shifts away from transactional sales towardexperiential hospitality—featuring pup bars, photo booths, and community-drivenevents—and shares how launching a 700+ member subscription model turned abrick-and-mortar storefront into a scalable, nationwide franchise system.

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