Latest / Be the Bison / “Be the Bison” - Behind the Story
Transcript
- Andrew Rauch: Hey, so ⁓ I wanted to share a little bit of my personal story about why Be the Bison. ⁓ so my mission in life right now is I I love to help capable leaders become extraordinary leaders so that they leave a legacy ⁓ of impact that endures them. So be the bison ⁓ was inspired by some life events that I would like to share and They were encouraging to me. so number one, over the last number of years with some dear friends, ⁓ the Smiths, they have ⁓ family ranch land in Innis, Montana. They've been very gracious to invite ⁓ our family up to the ranch in Montana. And every time we go with the Smiths, we love to hit ⁓ Yellowstone. But this last ⁓ year when we went to ⁓ Yellowstone was the first time that we traversed over to Lamar Valley and it's this beautiful valley where you come down the rolling ⁓ hills, if you will, into the valley, and then all of a sudden you see in the distance and in the valley all these beautiful brown spots of these amazing bison just ⁓ living out in Yellowstone and Lamar Valley, and there's books on it and obviously great photography and and such on that. So ⁓ that's one inspiration. Another one was ⁓ In the nineties here in Austin, when I was doing some startups, ⁓ there was a startup ⁓ which is actually still around today called Motive. And when we started that ⁓ business, ⁓ it began in a bison ⁓ meatpacking warehouse ⁓ here in North Austin. And so that brought me some great memories of you know going through startups and ⁓ Motive was of the four that I did during that season. was the only one that went public. So from a I guess worldly perspective, ⁓ going public, ⁓ that's, you know, success. They were all great experiences, but I really remember ⁓ bison warehouse and my experience at Motive and how we, you know, pressed through things as a team and great leadership and ⁓ did some really good work. ⁓ so that was another one. ⁓ another inspiration is over the last four years I've been a volunteer member most recently board member with ⁓ Texas Search and Rescue. ⁓ and one of the things that I pressed into personally is being a canine handler. And ⁓ you know that's been really a fascinating experience. But ⁓ as part of that, I got to meet one of our members. ⁓ his name is Jonathan McComb. And ⁓ you may know the story of Jonathan, but ⁓ he is the sole survivor of ⁓ a fa or infamous Wimberley flood experience in 2015 Memorial Weekend. ⁓ so he, his wife, two kids, some friends, their two kids and two other ⁓ adult ⁓ friends were in a house that they rented out on ⁓ the the river and Wimberley. And when the flood came is in the middle of the night it washed ⁓ their home down the river and very tragically, but ⁓ Jonathan wound up surviving that. ⁓ that storm and that experience. And I had opportunity to listen to his testimony and story at a luncheon ⁓ most recently and he he was talking about the buffalo and how the buffalo go through the storm and how he related his personal ⁓ testimony in a very graphic way to that of ⁓ the the buffalo or the bison and how they are able to go through ⁓ the storms. Also, ⁓ most recently, ⁓ I was at a workshop in Knoxville, Tennessee, not ⁓ but a few months ago, and I got to meet ⁓ Troy, who's the founder of the Canaan group. And ⁓ as we were going through the workshop over the few days, every day there was a notepad in front of us to help take notes, and it said on that notepad, be the buffalo, and it had a nice little graphic of a buffalo, and ⁓ I got inspired by By that as well. And I asked Troy if I might be able to use that tagline, Be the Buffalo. But I really like Be the Bison. And he said, yeah, of course. ⁓ you know, go ahead and do that. ⁓ and I did some research, there wasn't anything readily available on on that tagline, so to speak. So ⁓ very inspired by by Troy and that message. And then just lastly, growing up as a kid in in the inner city ⁓ of the Bronx, New York. ⁓ I kind of felt like I was in a lot of personal storms and being raised up as a young kid ⁓ in the inner city. And ⁓ over the years where I've, you know, come to my faith, if you will, one of the inspiring stories in the Old Testament is the story of Joshua. And ⁓ there's an infamous, if you will, scripture verse, ⁓ Joshua one nine that's that God commands Joshua to be strong and courageous as he's going into the battles and ⁓ I'm doing that. So lots of inspiration ⁓ behind be the be the bison personally. ⁓ so what we want to do with ⁓ Be the Bison ⁓ on the platform for solid leaders, just we want to share stories and we share other content that we think will help leaders press through their season ⁓ of a storm ⁓ so that they become ⁓ so that they become extraordinary and ⁓ leave a legacy that ultimately endures them. far beyond ⁓ now. So that's it. ⁓ hope you enjoy.