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Tourism 2050 Blueprint Revealed | Auckland News
Tourism’s future is being reshaped with a bold 2050 strategy aimed at balanced growth, but success hinges on unity across government and industry. Key priorities include boosting global competitiveness, building climate resilience, and harnessing AI — while tackling the crippling effects of fragmented funding and underinvestment. Popular destinations are already feeling strain from overcrowding and infrastructure gaps, as political debates swirl around controversial measures like a bed tax. Officials are urgently seeking smarter funding solutions, including revisiting the international…
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