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Latest / The Demographics Podcast with Fexingo: Aging Populations, Birth Rates, and Economic Impact

How Falling Birth Rates Reshape the Senior Fitness Industry

In this episode of The Demographics Podcast, Lucas and Luna explore a counterintuitive consequence of falling birth rates: the booming senior fitness industry. With fewer children to care for and longer retirements, older adults are investing heavily in their healthspan. The hosts focus on a specific case: the rise of SilverSneakers, a Medicare-linked fitness program that now serves over 19 million members, and the emergence of boutique studios like StretchLab for active seniors. They discuss how gyms and insurers are adapting to an aging clientele, the economics of senior fitness…

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