Latest / Daily Influence / 723. The Root Cause of Motivation – Understanding Your Why (Rerun)

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723. The Root Cause of Motivation – Understanding Your Why (Rerun) · Daily Influence

• 0:10
  [SPEAKER_01]: Welcome to Daily Influence, your daily dose of positive influence.
• 0:14
  [SPEAKER_01]: I'm Brian Smith founder of IA Business Advisors and co-author of the Iain team series.
• 0:19
  [SPEAKER_01]: Each day we share stories and insights to help you find be and build your influence in a positive and responsible way.
• 0:27
  [SPEAKER_00]: And I'm Greg Clino, partner at IE Business Advisors, and co-host of Daily Influence.
• 0:32
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• 0:48
  [SPEAKER_01]: Hey everybody, Brian Smith here with the iM team series and your daily influence.
• 0:54
  [SPEAKER_01]: Today we are going to talk about the root cause of motivation and understanding the why behind our objectives.
• 1:04
  [SPEAKER_01]: And I bring this up because a lot of us don't really think with a root cause mentality and that mentality is actually really important.
• 1:13
  [SPEAKER_01]: It helps us understand where we want to be
• 1:17
  [SPEAKER_01]: in a more contextual format.
• 1:21
  [SPEAKER_01]: It also can help us understand where we've been.
• 1:23
  [SPEAKER_01]: Routes analysis is something that we like to teach, when we're analyzing, you know, what causes an issue.
• 1:29
  [SPEAKER_01]: But you can apply root cause analysis to understand even what's motivating you, setting your objectives, developing the strategies for those objectives, and then
• 1:42
  [SPEAKER_01]: developing the tactics that supports those strategies.
• 1:46
  [SPEAKER_01]: And for us at IA and the IAM team series, we promote smart management in smart means specific measurable attainable relative intimately.
• 1:55
  [SPEAKER_01]: And when you apply that to setting objectives and developing strategy in tactics, you can get to root cause and have way
• 2:04
  [SPEAKER_01]: much clearer understanding of where you want to go and how you're going to get there.
• 2:09
  [SPEAKER_01]: It is all part of having intentional influence and having that influence be as positive and responsible as we can.
• 2:16
  [SPEAKER_01]: So being deliberate in our actions and in the way that we establish our objectives is so important.
• 2:24
  [SPEAKER_01]: Well, I just said it's, you know, often used for problem solving.
• 2:29
  [SPEAKER_01]: Objective setting can be done when we ask.
• 2:33
  [SPEAKER_01]: what is truly motivating us to create this objective?
• 2:37
  [SPEAKER_01]: Why do we want to get there?
• 2:40
  [SPEAKER_01]: What is it?
• 2:41
  [SPEAKER_01]: We're trying to accomplish with this objective and it's so important that we have this understanding not just for ourselves but for the team members that we're going to bring along with us.
• 2:54
  [SPEAKER_01]: So we start with strategic alignment, you know, it helps us to be intentional, not reactionary.
• 3:01
  [SPEAKER_01]: It helps us to root out the things that help that that actually have us create misguided strategies and
• 3:11
  [SPEAKER_01]: misallocate our resources in places where they really shouldn't be allocated.
• 3:17
  [SPEAKER_01]: It helps us avoid having to do the look back group cause when we apply it first.
• 3:23
  [SPEAKER_01]: So an example might be a business wants to increase revenue.
• 3:26
  [SPEAKER_01]: But if the root cause of the overall problems are having this work customer retention, you don't want to go off and start spending money on more customers, you first want to maybe develop a customer loyalty program.
• 3:43
  [SPEAKER_01]: Something that is going to help upskill and up a lift, the customer, the poor customer relation issues you're having.
• 3:51
  [SPEAKER_01]: By fixing those, you're going to have an increase in revenue.
• 3:54
  [SPEAKER_01]: You don't even have to sell yet.
• 3:56
  [SPEAKER_01]: And why would you want to sell into an environment that has that yet if we're not being honest and looking at what our motivations are, we might make those for choices.
• 4:07
  [SPEAKER_01]: And by applying root cause thinking, it also supports long term success, not just short term fixes.
• 4:21
  [SPEAKER_01]: But then you might exacerbate the poor customer service issues.
• 4:25
  [SPEAKER_01]: And this happens oftentimes in our area of influence as companies come to us for help.
• 4:32
  [SPEAKER_01]: This is a common occurrence.
• 4:35
  [SPEAKER_01]: We're struggling with revenue development.
• 4:38
  [SPEAKER_01]: And we find out that there is a sales and or a service or delivery issue that is causing that.
• 4:44
  [SPEAKER_01]: And they just don't recognize it or they're arrogant about it.
• 4:52
  [SPEAKER_01]: We set objectives for our teams without sharing why we're setting them and that really gets in the way of engagement and it can get in the way of accountability.
• 5:04
  [SPEAKER_01]: If people know what to expect ahead of time, they know the root cause of why you're trying to get somewhere and they know what expectations there might be.
• 5:15
  [SPEAKER_01]: And if you are setting these things along the way as your building
• 5:22
  [SPEAKER_01]: that support those strategies that your whole team can be engaged and your whole team understands what accountability means.
• 5:30
  [SPEAKER_01]: It gives you those key performance indicators, not just the long-term ones, but the short-term ones to actually bring the team along with the ride.
• 5:41
  [SPEAKER_01]: And when we do this upfront, then we start with root cause and root cause remains the
• 5:50
  [SPEAKER_01]: The root cause of why we're doing the next phase, why we're doing the next milestone, what can be expected?
• 5:58
  [SPEAKER_01]: We're applying root cause analysis to our planning process and we're doing it as a team together.
• 6:06
  [SPEAKER_01]: And when people do that, they're more committed, the teams more committed, and they will invest get equity into more of the process.
• 6:18
  [SPEAKER_01]: you will get people that are engaged and excited to be a part of something that they're actually contributing to not just after the fact, not just a job, but they might have helped develop some of the strategies, some of the tactics.
• 6:35
  [SPEAKER_01]: they have their name on how success is.
• 6:38
  [SPEAKER_01]: And there's a lot of fulfillment for humans when they are a part of the whole process.
• 6:43
  [SPEAKER_01]: And when we put root cause thinking into leadership, we create a culture of problem solvers, not just task followers.
• 6:53
  [SPEAKER_01]: When people understand that root cause is part of the development process, then they're constantly thinking about root cause.
• 7:02
  [SPEAKER_01]: They're constantly developing new innovative ideas, new innovative strategies, new innovative tactics, within those tactics, new ways to communicate new ways to collaborate, new ways to be more solid team members.
• 7:17
  [SPEAKER_01]: So asking things is, why is this objective important to us and having them be able to answer that?
• 7:23
  [SPEAKER_01]: A lot of your team don't know why we said objectives.
• 7:26
  [SPEAKER_01]: They just know they were sent and they have a part in the process, but they don't really know the wise.
• 7:31
  [SPEAKER_01]: They don't know the root cause of why did we make this decision?
• 7:35
  [SPEAKER_01]: Make them part of it.
• 7:36
  [SPEAKER_01]: Make them part of what's driving it.
• 7:38
  [SPEAKER_01]: And when they understand all of this, you're going to see a much greater engagement.
• 7:44
  [SPEAKER_01]: You're also going to see better service, better performance, ownership, creates better environments, equity creates better environments.
• 7:54
  [SPEAKER_01]: And for us here, we reward our team when they are part of the process.
• 8:00
  [SPEAKER_01]: Every single project that our team is involved in, they get something back for that.
• 8:07
  [SPEAKER_01]: based on their contributions and they understand that.
• 8:10
  [SPEAKER_01]: And by the way, it's the same for all of us.
• 8:12
  [SPEAKER_01]: You have to set your own compensation, your own reward program.
• 8:16
  [SPEAKER_01]: For us, though, we make it very clear, putting yourself into a project, giving yourself into a project.
• 8:24
  [SPEAKER_01]: Understanding the root cause and why we're having that project, what the outcomes are supposed to be, what strategies we're developing in the tactics, you get a reward.
• 8:33
  [SPEAKER_01]: So find a way to engage your team, use root cause to do it, use root cause to develop your strategies, and to develop your tactics, and constantly challenge yourself to understand root cause.
• 8:46
  [SPEAKER_01]: Proactively, and if required,
• 8:52
  [SPEAKER_01]: awesome motivation and your objectives will be met much more consistently and to the point where you can define them as successful.
• 9:02
  [SPEAKER_01]: Hope you've enjoyed our talk today on how to use root cause to motivate, develop objectives, develop strategies to reach those objectives and to develop the tactics that go in reaching them.
• 9:14
  [SPEAKER_01]: I look forward to talking to you again very soon.
• 9:17
  [SPEAKER_01]: Have a great day.