Why European Billing Can Beat Stripe - Gregory Herbert (Frisbii)

Innovation and Private Capital x aulium · Sep 3, 2026 · 57m

Most companies obsess over acquiring the next customer while dramatically underinvesting in the ones they already have. But what if the best growth isn't found in new logos—it's sitting inside your existing customer base?

This conversation explores the often-overlooked economics of retention versus acquisition, the strategic mistakes embedded in long-term contracts, and why billing infrastructure is no longer back-office plumbing but a growth engine. The discussion unpacks the European fintech landscape, where fragmentation isn't a weakness but a competitive advantage, and where sovereignty…