Latest / The Women in CannaBusiness Podcast
S2: E6 - Christina Betancourt Johnson: A Servant Leader’s Approach to Building a Vertically Integrated Cannabis Company
Christina Betancourt Johnson is the founder and CEO of Standard Wellness Maryland — the first African American and Latina majority-owned, vertically integrated cannabis company in the U.S. With a background in executive leadership, nonprofit fundraising, and real estate, Christina entered the cannabis industry with both purpose and strategy, committed to building a brand rooted in service, equity, and integrity.
In our Season 2 finale, Christina joins us to talk about her transition into cannabis, what her day-to-day looks like as a CEO, and the deeper meaning behind her work.
We discuss:
The…
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