$25,000/Day Ad Spend: Scaling High-Ticket Fitness with Direct Response and Operations
Discover how John Madsen transformed a $2.5M business into a $50M/year high-ticket fitness powerhouse. John breaks down the operational systems his wife brought in as CEO, why direct-response advertising beats organic content when scaling rapidly, and how to manage $25K/day in ad spend while keeping book-call metrics and unit economics profitable in a hyper-competitive space.
The skinny
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