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Latest / Ranchonomics

115. How Social Media Became a Marketing Tool for Grandview Livestock with Greg Christiansen

What can a simple YouTube channel do for a ranching business? In this episode, John Haskell talks with Greg Christiansen of Grandview Livestock about how Greg turned his everyday work with sheep, goats, fencing, feeding, and grazing into a growing online audience. Greg explains why he started making videos, how social media as a marketing tool has expanded his market for breeding stock and livestock guardian pups, and why showing people how you raise your animals can help you reach the right buyers.

The conversation also explores the sheep and goat production schools Greg puts on each year…

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