Latest / The Resilient Retail Game Plan - retail insights, retail trends and best practices
39 | Sharing your journey with Manmeet Sokhi
There's been a massive sea change in recent years when it comes to consumers and the relationships that they have, and maintain, with the people, companies and even industries that they buy from. We've seen this in the advent of conscious consumerism and through the more recent drive to support small businesses in the wake of COVID-19. Part of this shift in consumer mindset can be attributed to the access and visibility created by social media - never before have we, as customers, had such unbridled access to and power over our favourite brands. Showing people behind the scenes, sharing the…
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