Latest / The Dentalpreneur Podcast w/ Dr. Mark Costes
1742: Marketing Better Stories
On today's episode of the Dentalpreneur Podcast, recorded live at the Dental Success Summit, Dr. Mark Costes welcomes Joshua Scott, the owner and CEO of Studio 8E8, a story-driven dental marketing agency. Joshua kicks off the presentation by highlighting the importance of the "WHY" in storytelling and marketing, emphasizing that people remember stories 22 times more than facts or statistics.
Throughout the interview, Joshua delves into the concept of marketing through the lens of the "WHY" or "HOW," rather than just focusing on the "WHAT." He shares valuable insights on how to market your…
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