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How to Measure the Results of Your Content Marketing | Ep. #46
In Episode #46 Neil and Eric explain how to measure the results of your content marketing efforts. Listen as Neil and Eric illustrate why measuring your content marketing, while important, isn’t necessarily KEY until your content marketing and its reach has hit a certain level of exposure.
Time Stamped Show Notes:
00:30 – How to measure the results of your content marketing efforts
00:40 – What gets measured gets managed
00:55 – One thing you can do?—start simple. Track what’s important using a spreadsheet
01:45 – With content marketing, it takes time to measure results so be patient
01:50 –…
The skinny
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