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How Marketing Salaries Are Changing in 2026
Episode 15 of The Marketing Career Podcast dives into the shifting landscape of marketing compensation in 2026. Lucas and Luna break down the latest data from a Robert Half salary guide, revealing that demand for AI-savvy generalists is pushing median salaries up 12% year-over-year, while specialist roles in traditional channels like print and broadcast are flat or declining. They discuss how salary bands are widening as companies prioritize marketers who can blend brand strategy with data fluency, and share tactics for using this trend in your next compensation conversation. From the rise of…
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