Latest / 70 80 / SETTANTAxOTTANTA - 1966. A Carosello ci sono i papallesi, abitanti tondi e senza arti del pianeta Papalla
Transcript
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- 1:00the topics discussed on the portal. I am with
- 1:02journalist Enzo Mauri, who introduces the current
- 1:06topic. Good morning, today I talk to you about
- 1:08strange spherical beings. At 100 ,000 light years
- 1:10from Earth, there is a planet populated by strange
- 1:13round beings with eyes but without legs and arms.
- 1:17Their technology is ahead of 2 ,000 years compared
- 1:19to ours and they love to pass it from morning
- 1:22to evening. Welcome to the planet... Attention,
- 1:26attention! Our astro microphone has landed on
- 1:29the planet Papala, 100 ,000 light years away
- 1:32from Earth. The extraordinary service in astrovision
- 1:35is offered by Filco Italiana. The spherical beings
- 1:39appeared for the first time at Carosello in 1966
- 1:43to advertise the Filco appliances. The US company
- 1:46on the Italian economic boom had in fact inaugurated
- 1:50in 1958 a establishment with 2 ,000 employees
- 1:53located in Brembata and above in the province
- 1:56of Bergamo. The idea of the Papal Planet and
- 1:58its unique inhabitants came to mind as the owner
- 2:01of the famous advertising agency he is also indebted
- 2:04to the paternity of Carmen Sita and Caballero,
- 2:06the characters in the form of conne and Gesso,
- 2:08invented for the Lavazza campaign. As Armando
- 2:26Testa later stated, the inhabitants of the planet
- 2:28Papalla had to represent with their roundness,
- 2:32a legacy still evident at the time of the deprivation
- 2:34of the Second World War, a rich and opulent life
- 2:37ideal for the carousel spot. The physical and
- 2:40spherical conformity of the characters was then
- 2:42ideal for cartel and graphic needs. It also transmitted
- 2:46a sense of sympathy and cordiality. As for the
- 2:48ad in the carousel Filco Papalla, the technique
- 2:52of step one or stop motion was adopted. a series
- 2:56of photographs of the characters moving, then
- 2:59edited in sequence. The concept of the 25 photographs
- 3:02per second used to give the idea of the movement
- 3:05was now part of animation cinema, in the case
- 3:08of Stop Motion the set was real, just like the
- 3:11characters. In every carousel, an astro -microphone
- 3:24landed on the planet Papal with the intent to
- 3:27interview its inhabitants and discover their
- 3:30avant -garde technology, such as the machinery
- 3:33that made women find the soul of a twin. Although,
- 3:35before 2000 years, the Papal mentions could not
- 3:38do anything against that terrestrial when talking
- 3:41about the Filco brand. Thank you Denzo Mauri
- 4:06for the modern theme. See you in the next episode
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