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211 - Own Your Lane - Michelle Griffin's Framework for Leading with Clarity

Michelle Griffin joins Craig Andrews to deliver a sharp message for leaders flying under the radar—visibility is not vanity, it's your responsibility. As founder of Brand Leaders and creator of the “Own Your Lane” framework, Michelle helps professionals become the go-to voice in their space. In this episode, she breaks down the four key steps of her method: Launch Your Vision, Articulate Your Difference, Navigate Your Brand, and Elevate Your Authority.

She argues that talent alone doesn’t get you noticed—strategic visibility does. Michelle challenges leaders to define their purpose, clarify…

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