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Latest / Marketing in the Age of AI

🤖 AI Agents Are Taking Control of Marketing—Here's Where Your Real Advantage Lies

🎙️ Episode Overview

AI is moving from answering questions to taking action—and advertising platforms are shifting more decisions to automation.

In this episode of Marketing in the Age of AI, Emanuel Rose explores the rise of agentic AI, changes to Microsoft Advertising and Google Performance Max, and why marketers need to focus less on manual bid controls and more on offers, creative, first-party data, and lead quality.

The key message: Let AI optimize the math. You decide where the business is going.

đź’ˇ What You'll Learn

🤖 The difference between AI chatbots and autonomous agents

📊 How…

The skinny

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