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Latest / Fire Footwear: Sneakers Talk (with Matt Frates)

Is Sneaker Culture Bored, or Spoiled?

As the sneaker year ends, not only do we debate whether 2025 is a great sneaker year, but Nike announces the new SNKRS Code program. Matt talks about who this program is for, and whether companies are trying to get sneaker culture outside, because boredom has set in with sneakers.

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