Latest / Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies
Why Your Agency Needs a Soul in Order to Maintain Great Culture
Is your agency purpose-driven? A shared purpose is something your employees will rally around and identify with. It is critical to create a sense of belonging and have their buy-in. Today's guest built a successful agency with a great culture his employees really appreciated. When he exited the agency, he felt so inspired by the outpour of messages from those impacted by its culture that he decided to write a book on creating an agency with a purpose and a soul.
Ralf Specht is an author and business leader dedicated to making soulless companies a thing of the past. As the CEO of a global…
The skinny
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