Latest / Beyond Limits With Olivia Marie / The Honest Truth About Why I Pivoted My Business

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The Honest Truth About Why I Pivoted My Business · Beyond Limits With Olivia Marie

• 0:00
  SPEAKER_00: Welcome to Beyond Limits, the podcast designed to unlock your highest potential with powerful strategies, energetic frequencies, and mindset shifts to create a limitless life.
• 0:12
  SPEAKER_00: Each episode dives deep into what it really takes to build a life and business beyond the ordinary standard.
• 0:19
  SPEAKER_00: Expect unfiltered conversations, tangible takeaways, and mind-blowing insights to shift your reality.
• 0:25
  SPEAKER_00: You'll hear from Trailblazers who have shattered feelings and know what it means to live beyond limits.
• 0:31
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• 0:34
  SPEAKER_00: Get ready to redefine what's possible when you go all in.
• 0:38
  SPEAKER_00: More than a podcast, this is your gateway to building a limitless life and business.
• 0:43
  SPEAKER_00: Tune into the Beyond Limits podcast and step into all that is possible.
• 0:49
  SPEAKER_00: Hello and welcome back to the Beyond Limits podcast.
• 0:53
  SPEAKER_00: I have another little solo episode for you.
• 0:57
  SPEAKER_00: And in this one, we're going to be talking about the honest truth about why I pivoted my business last year.
• 1:07
  SPEAKER_00: And this kind of sparked from a conversation I was having with my fiancee this morning, Kurt.
• 1:15
  SPEAKER_00: And I went in and I went into rich and regulated CEO and I did a whole training on kind of what I did and how I navigated this whole thing.
• 1:25
  SPEAKER_00: And I wanted to bring in an element of the conversation here.
• 1:29
  SPEAKER_00: So I know I have a lot of like mixed people.
• 1:32
  SPEAKER_00: Some of you guys have been with me the whole way.
• 1:33
  SPEAKER_00: And then I have lots of like new followers and new listeners.
• 1:37
  SPEAKER_00: And for those of you who don't know, before last year, so before 2024, before February 2nd, 2024, I had built a seven plus figure business helping people with bloating and hormones and skin and like chronic health issues and healthy recipes and eating right and all of that.
• 2:03
  SPEAKER_00: I went to med school, all these things.
• 2:05
  SPEAKER_00: And I was really good at it.
• 2:23
  SPEAKER_00: And I was really good at what I did.
• 2:29
  SPEAKER_00: I still am very good.
• 2:30
  SPEAKER_00: Like if you come to me through Hell Subs, we can resolve them fairly quickly.
• 2:35
  SPEAKER_00: It doesn't take months or years or anything like that.
• 2:42
  SPEAKER_00: But I'd been feeling the nudge since November.
• 2:48
  SPEAKER_00: That there was something else for me.
• 2:51
  SPEAKER_00: That my mission on this planet was bigger.
• 2:57
  SPEAKER_00: That God, source, the universe, whatever you believe, whatever you want to call it, had been knocking on my door.
• 3:06
  SPEAKER_00: And it got louder.
• 3:09
  SPEAKER_00: And it got louder.
• 3:12
  SPEAKER_00: And it got to a point, end of Jan, and then I had a line in the sand moment, as I call it.
• 3:19
  SPEAKER_00: I'll never forget February 2nd.
• 3:23
  SPEAKER_00: And I was deep in state.
• 3:30
  SPEAKER_00: It's getting into the zone, God zone, if you will.
• 3:39
  SPEAKER_00: And it's like I could feel the cycle close.
• 3:42
  SPEAKER_00: And there was just a are you done being bored?
• 3:48
  SPEAKER_00: And that's the thing.
• 3:49
  SPEAKER_00: I had been bored.
• 3:52
  SPEAKER_00: I was getting bored.
• 3:53
  SPEAKER_00: Not because I wasn't good at what I do, not because I didn't love helping people and resolve their chronic symptoms.
• 4:01
  SPEAKER_00: But and like that is still a very important work.
• 4:05
  SPEAKER_00: Like now it's interesting.
• 4:06
  SPEAKER_00: I have clients who help people with their health symptoms.
• 4:09
  SPEAKER_00: And I love supporting my clients who support people in doing that.
• 4:14
  SPEAKER_00: And so it's in it's good work, it's important work.
• 4:16
  SPEAKER_00: Like it's it's so needed in this world.
• 4:19
  SPEAKER_00: But sometimes you just get a nudge, you get a niggle, and if you if you don't listen to it, it'll get louder and louder.
• 4:28
  SPEAKER_00: And it gotten to a point where it was just loud, and my soul could not anymore.
• 4:35
  SPEAKER_00: My soul could not have one more conversation that was focused on how do I stop being bloated?
• 4:46
  SPEAKER_00: Again, not because that's not important or relevant, but there were just different conversations I wanted to have.
• 4:53
  SPEAKER_00: And when I think about what was lighting me up, what was really fulfilling for me and my business, it was a lot of my close proximity clients.
• 5:03
  SPEAKER_00: My clients who, yeah, sure, I can look at your blood work and I can resolve your physical symptoms, but that, you know, we can do that in a couple sessions and we're good to go.
• 5:13
  SPEAKER_00: And like, I'm all about supporting the human behind the business, so I can do all that with ease, but it's about so much more than that.
• 5:21
  SPEAKER_00: And I fell in love with supporting visionary entrepreneurs who are here to do big things and teaching them how to scale their company in a way where they feel rich and they feel regulated.
• 5:33
  SPEAKER_00: Yes, rich in their bank account, but rich in their aliveness, rich in their joy, rich in their bliss.
• 5:41
  SPEAKER_00: Like getting to help them reach more people, have more impact, and not hustle and not burn out, and not push, and not force, and to lean in deeper into the truth of who they are.
• 5:53
  SPEAKER_00: You know, I have clients who went from 20k months to 20k days, 30k months to 150k months, 300k months.
• 6:02
  SPEAKER_00: And I was like, there's something here.
• 6:06
  SPEAKER_00: Yes, I'm good when it comes to nervous system and like chronic health issues.
• 6:12
  SPEAKER_00: But can you imagine the impact I can have if I can help more women be regulated when it comes to business so that they can help even more women?
• 6:21
  SPEAKER_00: My reach, my impact ripples so much bigger because, and again, it's not that you know the help symptoms aren't enough of a change.
• 6:29
  SPEAKER_00: Like I understand helping people get pregnant, helping people do that, like it is significant for their lives.
• 6:35
  SPEAKER_00: I'm not discounting that at all.
• 6:36
  SPEAKER_00: But by helping these people in their business, then they help more people through their business, and my impact on the world just gets to be so much bigger.
• 6:48
  SPEAKER_00: And it would have been easy to go into fear, and I have full I've had full body chills like most of this episode, and I can feel like running through me and like the emotion and the behind this because it would have been easy for me to to even try to transition, right?
• 7:14
  SPEAKER_00: To just like, oh, I'm just gonna phase this out and like phase something else in.
• 7:22
  SPEAKER_00: But I literally put it down overnight.
• 7:24
  SPEAKER_00: I went overnight.
• 7:25
  SPEAKER_00: I think I just posted something about bloating or like a healthy recipe, and I just stopped.
• 7:31
  SPEAKER_00: And I could have said, what if it doesn't work?
• 7:36
  SPEAKER_00: You know, how can you leave behind a seven plus figure business that is running really well?
• 7:47
  SPEAKER_00: What if people don't follow you?
• 7:48
  SPEAKER_00: What if people don't come with you?
• 7:51
  SPEAKER_00: And then with that one, there's an element of truth.
• 7:55
  SPEAKER_00: A lot of people did not come with me.
• 7:58
  SPEAKER_00: But it would be a disservice to the women I am meant to help by focusing on the people who could not come with me.
• 8:04
  SPEAKER_00: So yeah, most of my audience follow me for healthy recipes and to help with their health symptoms.
• 8:10
  SPEAKER_00: Yes.
• 8:11
  SPEAKER_00: Am I still very much into health and wellness?
• 8:13
  SPEAKER_00: Yeah.
• 8:14
  SPEAKER_00: I mean, I love my bone broth hot chocolate, my colostrum.
• 8:18
  SPEAKER_00: I still drink Element every single day.
• 8:20
  unknown: Right?
• 8:21
  SPEAKER_00: If you're an OG, you know, I used to be sponsored by Element.
• 8:24
  SPEAKER_00: Still drink it every single day.
• 8:27
  SPEAKER_00: You can't take the wellness out of the girly.
• 8:30
  SPEAKER_00: But there was something much more bigger that I had to fiercely go after.
• 8:36
  SPEAKER_00: So I didn't play into the what if people don't follow me.
• 8:38
  SPEAKER_00: I knew that that would naturally happen.
• 8:40
  SPEAKER_00: People would fall away, and that's perfect.
• 8:42
  SPEAKER_00: I didn't go into what if it doesn't work.
• 8:48
  SPEAKER_00: I essentially started from scratch.
• 8:50
  SPEAKER_00: It is essentially a brand new business.
• 8:52
  SPEAKER_00: I'm like, I'm talking to someone completely different.
• 8:54
  SPEAKER_00: It's completely different messaging, it's completely different programs.
• 8:58
  SPEAKER_00: You know, in 2024, I built a whole basically brand new offer suite.
• 9:02
  SPEAKER_00: The pillars of nervousism have always been the same.
• 9:05
  SPEAKER_00: But safety when it comes to feeling safe so you're not bloated is different than safety and scaling your business.
• 9:13
  SPEAKER_00: Personal power so you don't get bloated is different than personal power so you make a fuck ton of money and have it feel light.
• 9:23
  SPEAKER_00: And what I really want to bring in here is that fierce courage of I chose flow over force.
• 9:31
  SPEAKER_00: I chose alignment so fiercely.
• 9:36
  SPEAKER_00: I didn't dip my toe in.
• 9:38
  SPEAKER_00: Oh, let's see, like maybe I'll try it.
• 9:40
  SPEAKER_00: But then if it doesn't work in like a week, then like I know I'm out.
• 9:44
  SPEAKER_00: I stopped taking on clients that just wanted focus on health.
• 9:50
  SPEAKER_00: Like I said, my close proximity, like I can solve your health stuff easily.
• 9:54
  SPEAKER_00: And I'm happy to do that because we got to support the human behind the business.
• 9:56
  SPEAKER_00: But I'm no longer speaking to someone who just needs help with their symptoms.
• 10:01
  SPEAKER_00: And people were offering me thousands and thousands of dollars to help with their gut issues, their hormones, their fertility, their skin.
• 10:08
  SPEAKER_00: I said, no.
• 10:10
  SPEAKER_00: That's not what I do anymore.
• 10:12
  SPEAKER_00: That's not my focus anymore.
• 10:14
  SPEAKER_00: And for a lot of people, that's hard because a shiny object is literally being dangled in front of you.
• 10:19
  SPEAKER_00: And so God's source universe is like, are you sure?
• 10:22
  SPEAKER_00: Like, yes.
• 10:22
  SPEAKER_00: Are you sure?
• 10:23
  SPEAKER_00: And I said, Yes, you sure?
• 10:25
  SPEAKER_00: Yes.
• 10:27
  SPEAKER_00: And for a whole year, we're coming up on a year now, it's mid-Jan when I'm recording this.
• 10:32
  SPEAKER_00: I have been so fiercely convicted and leading with fierce courage.
• 10:38
  SPEAKER_00: That not only did we not have an income dip last year, but we actually made more money than we did the year before in a brand new business.
• 10:49
  SPEAKER_00: This is the power of a regulation and being so fiercely committed and devoted to your mission and your vision that the universe and the world cannot help but rearrange around you.
• 11:08
  SPEAKER_00: And I have, you want to call it, attracted, magnetized, the most incredible clients into my world, like visionaries who are here to do big things.
• 11:19
  SPEAKER_00: You know, they're not just like some of them, yeah, are coaches, some of them run agencies, some of them have, you know, physical products, some of them are changing the education system for children with exceptionalities.
• 11:34
  SPEAKER_00: Like they're doing big things.
• 11:38
  SPEAKER_00: And so I really want you to think about where have you really been creating your own limitations?
• 11:51
  SPEAKER_00: Where have you been feeling that resistance but not allowing yourself to lean in where you could then experience ease?
• 12:01
  SPEAKER_00: I chose flow over force.
• 12:03
  SPEAKER_00: Were there ways I could have hustled and grinded all year to try to quote unquote make it work?
• 12:07
  SPEAKER_00: For sure.
• 12:09
  SPEAKER_00: But I know that I'm a limitless human.
• 12:11
  SPEAKER_00: So I decided we're gonna do ease, we're gonna do flow over force, we're not gonna do pressure, and it's going to work, and it's going to work beautifully.
• 12:20
  SPEAKER_00: And I'm gonna feel more alive and more easeful, more relaxed than I ever have before.
• 12:27
  SPEAKER_00: Like I said, would have been very easy to let fear, doubt, or hesitation get in the way.
• 12:36
  SPEAKER_00: I could see my genius in helping people become rich and regulated CEOs, where yes, they make a lot of money, but it's also their experience they have with money and the richness they have in both their business and their life.
• 12:49
  SPEAKER_00: Rich in joy, rich in bliss, rich in aliveness.
• 12:54
  SPEAKER_00: And were there challenging moments?
• 12:56
  SPEAKER_00: Yes.
• 12:57
  SPEAKER_00: But I felt relaxed during those moments.
• 13:00
  SPEAKER_00: It did not feel quote unquote hard.
• 13:04
  SPEAKER_00: And this is something I think people confuse with hard.
• 13:06
  SPEAKER_00: It is a lot harder to stay where you are and live at a level less than you know you are capable of.
• 13:13
  SPEAKER_00: That's hard.
• 13:16
  SPEAKER_00: Staying at a level less than you know you could do is harder.
• 13:21
  SPEAKER_00: Staying doing something, playing, you know, small, harder.
• 13:32
  SPEAKER_00: When you're regulated, right?
• 13:33
  SPEAKER_00: There's no spiraling, there's no, you know, giving up and going back to what was comfortable.
• 13:38
  SPEAKER_00: If you remember a previous episode, I was talking about comfort and alignment, definitely go back and listen to that.
• 13:43
  SPEAKER_00: But with fierce courage, I leaned in, I set ease at the standard, and I just flow over force again and again and again.
• 13:51
  SPEAKER_00: Your ability to stay regulated, to have the safety, personal power, and relationship with money that is unshakable is what will make you unstoppable in business no matter what.
• 14:02
  SPEAKER_00: Whether you're pivoting, you're essentially going back to year one, like ground zero, whether you're year five, year 10, whether maybe you've had a service-based business and now you're pivoting to a product one.
• 14:16
  SPEAKER_00: Let me tell you, product-based business, very different than the service one.
• 14:20
  SPEAKER_00: You're a beginner again, perfect.
• 14:23
  SPEAKER_00: But you'll come out ahead on the other side when you have that expanded capacity.
• 14:28
  SPEAKER_00: Because you're not searching for validation, you don't need the proof that it's working.
• 14:32
  SPEAKER_00: You move and you've got you.
• 14:36
  SPEAKER_00: When I think about how, you know, why was I able to start a business basically from scratch, you know, gain the quote unquote authority that they say it takes time to gain, and not have a dip in revenue.
• 14:52
  SPEAKER_00: It's because I'm convicted.
• 14:55
  SPEAKER_00: It's because I stayed tapped into who I am, what I'm here to do, and who I'm here to help.
• 15:01
  SPEAKER_00: And I didn't let any distractions get in the way.
• 15:04
  SPEAKER_00: I didn't let any, like there was no mindset dips about what if it doesn't work?
• 15:11
  SPEAKER_00: Because otherwise, that drains your capacity, that slows you down.
• 15:15
  SPEAKER_00: You get into resistance.
• 15:17
  SPEAKER_00: All of that fear, doubt, and hesitation, that's what's slowing you down.
• 15:21
  SPEAKER_00: It's not that you're not capable, it's not that you weren't born for this, you were you were literally built for this.
• 15:28
  SPEAKER_00: It's that your nervous system is getting in the way.
• 15:35
  SPEAKER_00: And obviously, this is why I'm so passionate about helping women become rich and regulated CEOs.
• 15:41
  SPEAKER_00: Because not only is your business become wildly more successful when you're regulated, but your experience of it radically shifts.
• 15:48
  SPEAKER_00: And I really wanted to illuminate this because you might think, oh, you know, she's been in it for quote unquote four years, quote unquote, that's why it's easy.
• 15:58
  SPEAKER_00: I'm like, I kind of started from zero, and the same premise still applies.
• 16:04
  SPEAKER_00: If anything, the last year has shown me how embodied I am in my work, how much like the work works and what I teach works, and it works over and over and over again.
• 16:17
  SPEAKER_00: And so this big contrast, if you will, you know, some people have been in business, quote unquote, longer than me, in the same business and don't experience the same results.
• 16:26
  SPEAKER_00: And this is why.
• 16:29
  SPEAKER_00: So, like I said, I really wanted to bring this in here for you to really paint a picture on a like why I pivoted and leaning into your own evolution, your God-given gifts, your genius, allowing things to maybe be messy at first, but to keep going into where maybe you need some of that nervous system support.
• 16:55
  SPEAKER_00: You need to get a little bit more regulation so that those challenging moments you can navigate them with ease, so that you come out ahead on the other side.
• 17:08
  SPEAKER_00: So, with that, we will leave the details for Rich and Regulate CEO, because I've been talking about it in here down below, which is my year-long membership mastermind, like close proximity, where we have bi weekly calls, you have access to all my programs, all the things.
• 17:26
  SPEAKER_00: You can apply down below.
• 17:28
  SPEAKER_00: But let this land.
• 17:32
  SPEAKER_00: I love you so much, and I will see you in the next episode.