Latest / Suite Spot: A Hotel Marketing Podcast / 203 – Suite Spot Road Trip: Hyatt Place Delray Beach
Transcript
- Ryan Embree: Welcome to Suite Spot, where hoteliers check in, and we check out what's trending in hotel marketing. I'm your host, Ryan Embree. Hello everyone. Welcome to another episode of The Suite Spot. This is your host, Ryan Embree, here for another edition of the Suite Spot Road Trip. We are here down south, just a bright line trip away from our TMG headquarters at the Hyatt Place, Delray Beach, a beautiful property, which I'm so excited to talk about and showcase today, with the general manager, Taylor. Taylor, thank you so much for hosting us here at your Hyatt Place. Taylor Wauhob: Thank you so much for having me. It's such an honor to be on the show and really excited to tell you about Delray and show off our property. Ryan Embree: It's a beautiful property. It's an incredible location. I can't wait to get all into it, but in hospitality, we love a good story, right? We love talking about experiences. We come from different brands. Sometimes we fall into the industry, sometimes we went to school for it. So share a little bit us about your professional journey and the hospitality career that brought you here to the Hyatt Place. Taylor Wauhob: Absolutely. My journey into hospitality was certainly unexpected. I got a job at a front desk during college, just needed something to do in the downtime. Ryan Embree: Heard that before. Taylor Wauhob: Yeah, it's something to keep me doing the right thing. And I fell in love with it. I was really nervous stepping into it. It's a lot of guest interaction and I was a little shy at the time, so I wasn't sure how it would go, but I really loved it. And I didn't know what life after college was gonna look like for me. So I decided to just invest fully in that role and see where it took me. And thankfully I worked for a management company that really invested in internal growth. And so just a few weeks before graduation, I was offered a role as a manager in training. And I was excited to have an idea of what my future would look like. So I pursued that and I've moved all around the country I had with that company, and it eventually brought me to Florida where I finally felt like, all right, this is a good spot to put down some roots. I found Kolter Hospitality, which has such a beautiful portfolio, so I really liked the opportunity to grow within a company without having to leave the state of Florida. So I started here two years ago and this is where we're at now. Ryan Embree: Well, it's incredible and a true reflection on the transferable skills of hospitality. You really can go wherever across the country, and then you end up at a beautiful property like this. Well, congratulations. The property recently underwent a complete renovation, a complete design reimagination. Obviously those story, there's always a story with those, right? Sometimes headaches, but they're passion projects that end up looking like this, like we have here. Tell us a little bit about the renovations, what guests love about it, and then maybe personally what you love about it. Taylor Wauhob: Yeah, absolutely. I think I started at the perfect time. I came into the property about three months before the renovation was gonna start. So I got to see peak season at this property pre-renovation which was certainly a challenge. It was an older hotel. There was some condition challenges that we were facing, but I also got to see the guests who still loved this property, even despite that. So it was great to interact with that clientele and then be here through the whole process. And I'm really thankful that I still have over 50% of my team from pre-renovation. Ryan Embree: That's amazing. Taylor Wauhob: Yeah. It is, it is no easy feat. Anybody who's been through it knows that you hope to never do it again, but it was certainly worth it. So it was really cool to see this all come together. I think it's really easy to look at the individual items and kind of think how is this gonna come together as a design. But the designer did an incredible job. It's got a really coastal feel now, and I love that it really fits Delray Beach. There's no other Hyatt place that you're gonna walk into and have this design or feel this kind of property way. So it's been really nice to see our guests come in and be so pleasantly surprised at the changes and just how much it fits the area now. Ryan Embree: Any elements that you particularly like? Taylor Wauhob: It's bright and it's airy, which I absolutely love. But my favorite is our bar. We've got such a beautiful light fixture over that bar. With big open windows, so you can see everybody walking around downtown. And it's just a really great draw right there. Ryan Embree: It's a unique property for a unique location. And I had the opportunity yesterday evening to walk around. We were talking about, you wouldn't even known it was a Tuesday night. It felt the energy, the vibe, the feel felt like a weekend. There were kids playing in the green areas and families, there was nightlife going on. I think I walked by a couple live bands that we're playing as well. Paint a picture for those who aren't familiar with Delray Beach about the location of this property because you're steps away from a lot of of great, just nightlife and food and beverage, everything. Taylor Wauhob: Well, you summed it up really well. You can go for a stroll, you wouldn't know what day of the week it was, and you wouldn't know who lives in the area. Really, it's a little bit of everything. It's such a great draw for families, for college students, for retirees. If you just walk from here to the beach, it's a mile away in that walk. You're gonna hit every kind of cuisine you could imagine. The best seafood, of course, you're gonna hit great bars that have patios, live music, outdoor games or rooftops with coastal views. You're gonna pass by all kinds of different events. There's comedy shows, there's concerts, there's the retro arcade where kids and families can hang out, but you can still grab a drink and hang out for the day. Great boutique clothing stores, every kind of gelato and ice cream you can imagine. So just so much lively stuff going on. It's really great. Ryan Embree: Very cool. And obviously nightlife, food and beverage, big draws to this area, but great for events as well. When people are coming in. Groups that come in behind us here is the front desk. I'm sure one of the most common questions is come in and you're like, Hey, where's the best place to eat? What is some of your staff saying? And then maybe, what are some of the food and beverage options you mentioned the bar before that you offer here on site for guests? Taylor Wauhob: Well, we always try to make sure that we've got something for our guests who come in and they just wanna be able to unwind here and not have to step out. As much as we love Delray, we also want them to be comfortable just on property. So we do have a really great small menu, but it caters to a little bit of everything. We've got some good chicken caesar salads, some sandwich options, flatbreads, wings, you know, all the necessities. And some of those items are available 24/7, so if you're coming in off a late flight, we've still got you covered. And then we've got our grab and go market, which has some great options as well. Fresh pressed juices and sandwiches and things like that. But outside of the property, there's really too many options to count. But some of my favorites, we've got Geronimo's that just opened up. It's a new tequila grilling bar, a beautiful patio and awesome spot to hang out. We've got Gabriela's, which is an amazing modern Italian restaurant. And then right next to that is Hyde Park Steakhouse, which is a little bit more elevated. They've got a live piano player in the evening sometimes. It's a really cool environment. Ryan Embree: Oh, awesome. And again, just steps away from the properties location, which makes it really nice. Local events, obviously big occupancy drivers for the hotel as well. What are some of those bigger draws that get your guests and travelers here? And then maybe some of those events, local events that you might not know about those secret finds? Taylor Wauhob: Absolutely. So our biggest one of course, is gonna be the Delray Beach Tennis Open. Happens for two weeks every February. We are the premier location for that. We're the closest in walking distance. Just a block away from here and even if you don't like tennis or don't know anything about it, as I don't, it is so much fun to attend these events. This past year, this city of Delray actually started a window decorating contest. So all of the local businesses participate, and we set up these huge window displays. We didn't win this year. We've got a little chip on our shoulder about it, so we're coming back strong next year. But it's really fun for everyone to participate and vote. Ryan Embree: Awesome. And any kind of smaller local events that people might not know about? Taylor Wauhob: Yeah, absolutely. Again, we're the best location for that too. Right across the street from us is the Arts Garage and Old School Square. So the Arts Garage is a really cool venue that offers comedy shows, live musicians, plays all kinds of different performances. It's a really intimate venue that offers, you know, drinks. So you can hang out for a little bit before and after. And then Old School Square has an outdoor amphitheater, and then that huge lawn. One of my favorites is during Christmas time, they set up the 120 foot Christmas tree. And inside of it is Santa's workshop, so it's really fun for everybody to hang out and take pictures. It's a good event. Ryan Embree: That's awesome. People taking pictures, obviously sharing a lot of that on social media. You and your team done a great job on Facebook, Instagram, make sure you follow the Hyatt Place, Delray Beach there, social media presence. We talk about it all the time on this particular podcast about how important it is. Why do you think as a hotelier, who has managed multiple hotels. Why do you think it's important for hoteliers to have a strong social media presence today? And how are guests kind of using this local area in their own social media feeds and maybe even the property? Taylor Wauhob: Yeah, absolutely. Well, it's no secret that the new generation of travelers is looking more at things like social media, and they care more about that. And with things the way they are today, everything's so expensive. If people are gonna take the time to invest in traveling, they're no longer looking for just a hotel to stay at. And then to get out and experience the city. They want every aspect of their stay to be part of the experience. And so I think that's where Instagram and all of social media becomes so important. They wanna see is the property gonna provide some sort of unique experience while I'm there in the evenings? And for our property specifically, I mean, it's so easy to make it look good on social media. It's just really beautiful property. And so it's done a great job of highlighting all of the things that people can do. Even when they're not in Delray, they can grab a drink at our bar and hang out in all of these really beautiful spaces and make the most of it. We've got a great second floor outdoor pool that has a really resort vibe to it. And so I think our guests see that. And a recent example, we had some girls stay here actually, and they put together a really cute video of them going through the hotel and unpacking and, and then their time throughout Delray. And it was cool to see them highlight and tag us in in that love Ryan Embree: That, I mean, that's every marketer's dream, right? They're telling your story for you. For hoteliers that aren't on that platform or aren't kind of social listening, so to speak, they miss out on that opportunity. So it's so important. And because again, your guests, when you have a property like this, your guests are engaging with you and they might be doing a great job of telling your story. And other travelers want to hear guest experiences too. You know, of course we love to take our pictures of our properties that look the best it's ever looked right and our nicest meals. But that real authentic, I know that's a term we throw around a lot, but to get that real world authentic experience, Taylor Wauhob: And they're always gonna see it differently than we see it. Ryan Embree: A hundred percent. Taylor Wauhob: So, you know, my favorite part of the hotel might not be what the guests are loving the most. So it's really cool to see what they're experiencing and loving about our property. Ryan Embree: And that learning can translate to other things, right. You start to see that there's a particular area of the hotel being showcased a lot on social media. Maybe you add something there. Maybe there's a programming or an element that you add there to even amplify that even more. So I've heard some incredible stories. That was a great example that you had there. I saw on your Instagram recently that the properties Instagram recently, I wanna get this right, that you guys received the Hyatt 2025 Commercial Team of the Year Essentials Awards. Congratulations to you and your team. Taylor Wauhob: Thank you so much. Ryan Embree: Talk to us a little bit about that award and what it means to you as general manager. Taylor Wauhob: Oh gosh. Coming off of a renovation year. It means so much to get that award. I mean, this team just, went through a lot with the renovation. It's incredibly difficult. So renovation was 2024. We received this award for the 2025 year, which our first year outta renovation coming outta that reno, the market didn't know who we were. We were essentially a brand new property. We didn't know who we were or how we wanted to establish ourselves. So we really had to come together as a team and decide what do we wanna be in this market? And so we put in a great deal of effort to make sure that we were the friendliest hotel in the market. So, you can stay anywhere. You can pay for a clean room, you can pick any hotel within walking distance of this area. But what sets us apart is our team and the effort that they put in. So to kind of rebuild our reputation, earn back the market share that we had lost during renovation, and prove to the market once again that we are a premier destination to receive this ward was just showing us that all of our efforts did not go unseen. So it was really great to be able to celebrate what that meant with the team and feel like we earned it. Ryan Embree: It's amazing. And shown through your leadership with the retention of the employees too, to see through that, obviously challenging time, but to be on the other side of it and then to reap the rewards of that award. So congratulations on that. But to speak to your point, and I think, you know, it's a great lesson for hoteliers to kind of find that north star and encompass of who you are. And even if it's to the detail of we want to be the friendliest, that might not be an award necessarily that you're, that you're winning, in a market like Friendliest Hotel. But if you get buy-in from your team on that can really, again, act as kind of a compass or North Star. Taylor Wauhob: Absolutely. I mean, I can't be here every day. I can't interact with every single guest. So knowing that my team is carrying out that vision, and still moving forward in that direction, even when I'm not here, it just, it makes a world of difference and they really earned it. Ryan Embree: So cool to see. So we always like to wrap up with a few fun, like rapid fire questions. So get to get to know you, get to know the property location a little bit better. So you mentioned it. Favorite view at the property? Taylor Wauhob: Oh, favorite view. Room 413. Ryan Embree: Okay, we got the room. The first room number that I've heard on this question. Taylor Wauhob: It's got beautiful floor to ceiling windows in a curved wall in the living room that looks out, out in all of downtown Delray Beach. And you can see beautiful sunrises from that room. It's amazing. Great for bridal parties. Ryan Embree: I like it. 413, remember that. It's a little tip, but a note. Favorite signature drink or dish, either at a local spot or here at the property? Taylor Wauhob: Okay, well I've got two then. So if you're on property right now, we've got our spring collection. Cocktails and mocktails. My favorite right now is the lavender lush mocktail. It's actually great. Really refreshing. And then Rocka Hula is a new restaurant in town. They have the coolest custom cocktails. I mean, shock and Instagramable. This is the place to go. It's really great. Ryan Embree: Okay. We'll have to check that out. Favorite piece of art or design? At the property or around Delray Beach? Taylor Wauhob: I would say our elevator landing. We've got a really cool octopus mural. It's beautiful. Everybody loves to take pictures right there. It's my favorite. Ryan Embree: See, that's one of those places you could see on Instagram. Probably. Favorite fun fact about the property. I always like asking this question 'cause there's just so much. I always get some really unique answers that if you never ask you'll never find out. Taylor Wauhob: Yeah, yeah, absolutely. So everybody thinks the big draw for Delray is Atlantic Avenue, which is one of them. But we are also located right here on Pineapple Grove. Which is a historic arts district, but back in the 1900's it actually used to be Pineapple Farms. And it was second only to Hawaii in production. And so now it's famous for that. There's a sign on both ends that says Pineapple Grove. Ryan Embree: I saw that. Taylor Wauhob: Yeah. Yeah. There's all the lights on the streets, so it's really beautiful. Ryan Embree: Very cool. Okay. See the fun fact learning stuff. So as we wrap up today, you know, I ask you as general manager, newly renovated property, just got that award. You spoke a little bit about to it, but what, what's the lasting impression as people kinda walk out through this lobby that you hope to impart on departing guests and what they remember about their experience here? Taylor Wauhob: I think it coincides really well with Delray Beach. People come to Delray, who have never been here before, and they're very surprised by it because, you know what to expect from Fort Lauderdale or West Palm, but you come here and it's got all of the nightlife and activity that you would want from a big city while still having this really small town charm to it and they call it The Village by the Sea, and it really lives up to that. So I love that guests leave Delray feeling pleasantly surprised and they feel the same way from our property as well. And that's always my goal at least. But they really come in expecting a standard Hyatt place. Tons of people have stayed at a Hyatt place. But we're very different than that. And so people show up and they're excited at something new and then they get that same experience from Delray and they walk away just feeling like they got so much more than they ever expected. So that's always our goal to impart on our guests when they leave. Ryan Embree: Awesome. Well, really appreciate you hosting us. You've got a beautiful property. Thank you. Incredible location. You know, again, you and your team are are knocking it out of the park here. Taylor Wauhob: Thank you. Ryan Embree: We hope to be back soon. Thank you so much, Taylor for taking some time with us. Taylor Wauhob: Absolutely. We'd love to have you again for a little vacation. Ryan Embree: All right. Appreciate it. Thank you. Thanks for joining us on the Suite Spot. To join our loyalty program. Be sure to subscribe and give us a five star rating on iTunes. Suite Spot is produced by Travel Media Group. Our editor is Brandon Bell with Cover Art by Bary Gordon. I'm your host Ryan Embree, and we hope you enjoyed your stay.