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112. Jim Varney, co-founder of Wavelength Coffee Roasters talks Coffee, Sustainability, and Storytelling.

On today's episode of The Cutting Onions Podcast, we are excited to feature our conversation with Jim Varney. Jim is an industrial designer, engineer-minded entrepreneur, sustainability advocate, and co-founder of Wavelength Coffee Roasters. After roughly 25 years in product development and design, he made a significant mid-career pivot into specialty coffee.

Alongside his wife, Deanna, they founded Wavelength in Massachusetts in 2025, officially launching the brand in November of last year.

The most compelling part of Jim's story is not simply that he started a coffee company. It is that he…

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