Engineering Bras For Comfort & Confidence Ft. Evelyn & Bobbie
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In this episode of Skin Anarchy, Dr. Ekta sits down with Bree McKeen, founder of Evelyn & Bobbie, the brand rewriting the rules of bras with comfort, science, and confidence at the core. For decades, bras have been built on outdated designs that cause pain, poor posture, and even body dysmorphia. Bree is here to change that.
Coming from a background in finance and healthcare investing, Bree didn’t expect to end up in fashion. But as a woman wearing a 34G bra through long workdays, she knew the frustration firsthand—rigid underwires, digging straps, and sizing chaos that never…
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