Meta’s Secret AI Advantage: Why OpenAI and Anthropic Can’t Keep Up
Meta may have a powerful advantage in the AI race that goes beyond its models: an established advertising business and billions of users across Facebook, Instagram, and WhatsApp.
As Meta expands its AI capabilities, its existing platforms and advertising infrastructure could help it bring AI products to users and turn improved recommendations, engagement, and ad targeting into revenue. Unlike OpenAI and Anthropic, Meta already has a large advertising business helping fund its AI ambitions.
However, this does not guarantee Meta will win the AI race. Its long-term success will depend on model…
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