50 Most Marketable Athletes 2019: Naomi Osaka, Megan Rapinoe, Jofra Archer and more
SportsPro has released its tenth annual list of the world's 50 most marketable athletes, with tennis star Naomi Osaka heading the class of 2019. Editor at large Eoin Connolly talks to editorial director Michael Long about what the feature is intended to accomplish, its unique criteria, how it has changed to reflect the media marketplace and the interests of brands, and the role of social data partner Hookit in compiling it.
Then it's over to SportsPro HQ where digital editor Tom Bassam and senior writer Sam Carp are on hand to talk through some of the themes that emerge from this year's…
The skinny
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