#118 - Hall of Fame: Sarah Brazier

30 Minutes to President's Club | No-Nonsense Sales · Jul 4, 2022 · 29m

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We're running it back! Here's one of our all-time favorite episodes on 30MPC.

FOUR ACTIONABLE TAKEAWAYS

Write like a human - especially in your Linkedin DMs. No over-formal language.

Leverage up by reaching out to ICs, then getting referrals to the VPs.

Tell them it’s a cold call, then ask permission to sell before ya start selling.

Use permission-based selling in your upfront contract. Get the buy-in on the agenda.

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