Latest / Keys To The Shop : Equipping Coffee Shop Leaders

RoR#38 : A Better Way to Think About Roasting Dark, w Erik Johnson of Thinkwell Coffee
Roasting excellent coffee should not be relegated to only one finish temp or level of roast. For a significant portion of our history we have favored the lighter and lower temps in specialty coffee. But recently roasters have begun to full embrace more full developed roast profiles in a pursuit of brining that specialty excellence to a wider range of consumer.
Today's guest is all about this way mindset and has a specific way to communicate it to his customers.
For this month's RoR to talk with Erik Johnson of Thinkwell Coffee!
Erik Johnson is a founder and the roaster behind…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.