Latest / Day Drinking With Dog / PBR Returns to Bridgeport!
Transcript
- 0:02Speaker 1: Viva Tequila Seltzer, the number one hard seltzer in the world,
- 0:06Speaker 1: and the official heart Seltzer.
- 0:07Speaker 2: Of Day drinking with dog. Ditch them all, add tequila.
- 0:12Speaker 1: Welcome back Day, drinking a dog. It is a beautiful
- 0:15Speaker 1: sunny No wait, no it's not.
- 0:17Speaker 2: This is February.
- 0:19Speaker 1: This literally is the month that like you see the
- 0:22Speaker 1: light at the end of the tunnel. You see March,
- 0:24Speaker 1: you see Spring, you see my birthday, you see the
- 0:26Speaker 1: Denzate Tournament, you see Saint Patty's Day, you see Jamis
- 0:31Speaker 1: and a proper twelve.
- 0:34Speaker 2: Yeah, it's like saying Kleenex. You know, it's the same thing.
- 0:36Speaker 2: And we finish up the month with what PBR tool. Well, no,
- 0:40Speaker 2: that's that's how we swell February.
- 0:42Speaker 3: Yeah, but the finals is March first, yes, so let's
- 0:46Speaker 3: get past and we got storms coming Sunday in a
- 0:48Speaker 3: storm next, Like, February is just one of those months
- 0:50Speaker 3: where it's a short month but then boom, you get
- 0:54Speaker 3: crushed with everything.
- 0:55Speaker 2: So it's New England. It is. I don't need to
- 0:59Speaker 2: do but welcome back, John Sohegan.
- 1:02Speaker 1: You are the VP of Consumer Products for the p
- 1:07Speaker 1: VR Velocity Tour.
- 1:09Speaker 2: Okay, the whole thing. Oh, the whole thing, the whole thing. Yeah.
- 1:12Speaker 2: So and Pendleton whiskey, Ray with the sauce. Let's go,
- 1:16Speaker 2: let's go. Did we do it right with this? We
- 1:18Speaker 2: did it Ray with the sauce.
- 1:19Speaker 4: Yeah, yeah afterwards awesome.
- 1:23Speaker 2: Uh so you brought some what we got here.
- 1:24Speaker 4: Some midnight Yes, it's our ninety proof Pendleton whiskey. Uh fabulous.
- 1:31Speaker 4: I can't wait to try it with you. And uh,
- 1:33Speaker 4: let's actually let's start that right off the battle.
- 1:36Speaker 2: Sure now, thank.
- 1:38Speaker 4: You, John, beautiful beautiful pbr. Aren't the nice thirtyth anniversary?
- 1:45Speaker 2: You gotta drink? Gotta do it all right, guys? Absolutely,
- 1:50Speaker 2: Oh that is wow. That's very nice Nat Proof. Yes, sir, Wow,
- 1:54Speaker 2: that's awesome. All right. That'll keep you warming over, Yes
- 1:59Speaker 2: it will. We'll make that February go by really quick.
- 2:02Speaker 1: Absolutely. So you came on last year, if you came
- 2:06Speaker 1: about the same time, I think a few weeks before
- 2:10Speaker 1: we kind of went over. You know the history of
- 2:12Speaker 1: the league, it's popularity, it's rising, you know, astronomically what
- 2:18Speaker 1: what this tour was, the Velocity Tour in particular because
- 2:21Speaker 1: it's coming to Bridgeport. This will be their second straight
- 2:23Speaker 1: year being there.
- 2:24Speaker 2: Yes, and.
- 2:27Speaker 1: I was fortunate enough to get some tickets from you guys.
- 2:30Speaker 1: Pendleton has this great promotion or sponsorship, had the party barn,
- 2:36Speaker 1: and I had no idea what really to expect. So
- 2:41Speaker 1: I want to tell you how my night started. So
- 2:46Speaker 1: we're all we all meet at Citrus pretty much, and it.
- 2:49Speaker 2: Is melting pot Milford.
- 2:51Speaker 1: Pouring, rain, pouring, So some of us were going to
- 2:56Speaker 1: take the train down. Some of us were going to
- 2:59Speaker 1: take uber down, so I think most of you were
- 3:01Speaker 1: already down there. So like you know, the Max and
- 3:05Speaker 1: the Kennies, they all got on the train and went down.
- 3:08Speaker 1: So I'm looking at the Uber because I didn't want
- 3:10Speaker 1: to watch the train station because it's you know, it's
- 3:12Speaker 1: not far but in a downfore it's fucking well, fuck this.
- 3:16Speaker 2: So we get an uber. We got pretty close and
- 3:19Speaker 2: now it's just a bottleneck. It's still pouring out.
- 3:22Speaker 1: So I finally said to the guy, just fucking drop
- 3:24Speaker 1: us off here, we'll run in. So I'm with my
- 3:26Speaker 1: girlfriend and two other girls that I work with. They're
- 3:28Speaker 1: all cowboy hat and all dressed up the whole name.
- 3:33Speaker 1: So you run and they have a little This has
- 3:35Speaker 1: nothing to do with BBR, but the Total Mortgage Arena
- 3:39Speaker 1: has like this little tiny tent over like three kiosks
- 3:43Speaker 1: where they're they're metal detectors.
- 3:46Speaker 2: So I'm like, all right, well you.
- 3:46Speaker 1: Got to get through there, and then you're back in
- 3:48Speaker 1: the ring again, and then you run into the front
- 3:50Speaker 1: gate with your tickets.
- 3:52Speaker 2: So my tickets weren't. Remember I had a problem. They weren't.
- 3:56Speaker 2: You would you had you had you had emailed them
- 3:58Speaker 2: to me or something, and I couldn't. I always have problems.
- 4:01Speaker 2: It's just probably my but I accept them on your phone, right,
- 4:04Speaker 2: problem right, And something happened and I couldn't.
- 4:07Speaker 1: I couldn't get the bar code on my phone correct,
- 4:09Speaker 1: So I said, girls, just go inside. So I'm about
- 4:12Speaker 1: to walk through the metal attack there and I'm like, fuck,
- 4:15Speaker 1: I got my I got this knife on me right here,
- 4:17Speaker 1: No big deal.
- 4:18Speaker 2: But I know I didn't let me in right, So
- 4:20Speaker 2: I'm like shit. So the guy looks at me, He's like, uh,
- 4:23Speaker 2: you might want to bring that back to your car.
- 4:25Speaker 2: I'm like, well, I'm fucking ubered here. And I was
- 4:27Speaker 2: like all right. He goes, all right, do yourself a favor.
- 4:29Speaker 2: So this is little trick of the trade.
- 4:30Speaker 1: He goes see that big pot plant potter or potted
- 4:33Speaker 1: plant thing over there.
- 4:34Speaker 2: This is fucking big. I was just running over there and
- 4:37Speaker 2: fucking stick it in there and let's get it afterwards.
- 4:40Speaker 2: So I did.
- 4:40Speaker 1: I ran over so now I'm soaking wet. Of course,
- 4:42Speaker 1: threw it in there, came back, got through. Now I
- 4:44Speaker 1: had to go to will call and the lady's like,
- 4:47Speaker 1: I think I'm screwed.
- 4:48Speaker 2: I'm like, I don't think I'm texting you, don't calling you.
- 4:50Speaker 2: You're so fucking I felt bad.
- 4:51Speaker 1: I don't know when to get ahold of And it
- 4:54Speaker 1: was like one of the grace of gods. This little
- 4:55Speaker 1: old lady came over and she goes like, like, shoe
- 4:59Speaker 1: shoot her supervis are away, I'll take care of it.
- 5:01Speaker 2: What's your name? She goes, Oh, yeah, you're fine. You
- 5:05Speaker 2: got oh you got good seats. Yeah, you're in that
- 5:06Speaker 2: little party party pen party Barty. And I'm like, okay, great.
- 5:12Speaker 1: So we got in and we were right there, and
- 5:15Speaker 1: like I said, when you guys were talking about it,
- 5:16Speaker 1: I didn't know what to expect.
- 5:17Speaker 2: I've never been to one, didn't.
- 5:19Speaker 1: Know what to expect. I heard great things from the
- 5:21Speaker 1: Friday Night show, and I had a couple story, but
- 5:27Speaker 1: like it was, it was unbelievable. The pyrotechnics. How it started.
- 5:30Speaker 2: We were kind of right next to the announcers.
- 5:31Speaker 1: There were to our left, and it was like a
- 5:33Speaker 1: you know, a wwe kind of like feel from that,
- 5:36Speaker 1: you know, And then we might have been there with
- 5:38Speaker 1: a half hour. They maybe a couple of guys went
- 5:41Speaker 1: off and a bull rider got tossed off pretty quickly, and.
- 5:45Speaker 2: I just looked up and I saw this bull coming right.
- 5:48Speaker 1: At us, and I said, babe, I said, babe, hold
- 5:51Speaker 1: onto your beer, hold onto your beer.
- 5:53Speaker 2: And this thing came.
- 5:54Speaker 1: He was charging right at us, and then he just
- 5:56Speaker 1: did a little turn and a little hip check and our.
- 5:58Speaker 2: Whole hopefully, but he's drink everywhere. Whiskey went flying everywhere.
- 6:04Speaker 2: Holy ship. It was crazy. That was my welcoming moment
- 6:09Speaker 2: to show off. Yeah, is that what it is?
- 6:12Speaker 1: Yeah, they're they're they're they're Yeah, I get it. But again,
- 6:15Speaker 1: what a what a great time we had. I mean,
- 6:18Speaker 1: it wasn't a better seat in the house, I don't
- 6:19Speaker 1: think cool, But it's great arena too, because it's not
- 6:22Speaker 1: there's not over there. It's not really bad seat in
- 6:24Speaker 1: the house. Right, So I'm sure you guys are glad
- 6:27Speaker 1: you're back.
- 6:27Speaker 2: We're thrilled, I.
- 6:28Speaker 5: Again as a local, thrilled that we're coming into my neighborhood.
- 6:32Speaker 5: And truthfully, it's one of those things where you can
- 6:36Speaker 5: show your pride.
- 6:37Speaker 2: Right.
- 6:37Speaker 5: I've been around now nine years and I love it's
- 6:40Speaker 5: old school. I'm walking into stores and barbershops and whatever
- 6:45Speaker 5: saying we hang my sign. Yeah, you know, we got
- 6:47Speaker 5: stuff all over town and it's been black you know.
- 6:50Speaker 5: So it's it's something that I don't do on a
- 6:52Speaker 5: regular basis. So when I can pitch in and help
- 6:55Speaker 5: our marketing managers do their job, I just love to
- 6:58Speaker 5: do it.
- 6:58Speaker 2: You know.
- 6:59Speaker 5: It's a it's a big team PBRs. You know, it's
- 7:02Speaker 5: a relatively small staff. We have about one hundred events
- 7:05Speaker 5: a year. This that weekend that we're in Bridgeport will
- 7:09Speaker 5: have three events that one weekend.
- 7:10Speaker 2: I was I was looking at the schedule, so there's
- 7:12Speaker 2: a lot of stuff. Are you to be will be in? Uh?
- 7:16Speaker 2: Where are we that weekend? I forget?
- 7:20Speaker 5: But we're We've got Norfolk and Bridgeport for the Velossy
- 7:23Speaker 5: Tour pretty much from January through May. We've got two
- 7:28Speaker 5: Velossy events and a UTB event every weekend. So it's
- 7:32Speaker 5: it's crazy.
- 7:33Speaker 1: That is that's I can't imagine all the moving parts
- 7:36Speaker 1: that go into because last year you were explaining how
- 7:38Speaker 1: like they bring on all the.
- 7:39Speaker 4: Dirt in and it's amazing, right, yeah, seven and fifty
- 7:44Speaker 4: tons Jesus.
- 7:45Speaker 2: And it's a certain kind of dirt, right, it's not.
- 7:47Speaker 5: Like you gotta have it's too many rocks and are
- 7:50Speaker 5: those kinds of things. It's got to be sturdy enough
- 7:52Speaker 5: to hold the way to the bullet's about a foot deep.
- 7:55Speaker 2: And so they just the trucks come in and they
- 7:57Speaker 2: dump and then the clean it all up. Isn't that amazing?
- 8:02Speaker 2: You look at all there a little like beach sand
- 8:04Speaker 2: in my house. It's there forever, like I can't get
- 8:07Speaker 2: rid of it. The whole arena foot deep. It's like,
- 8:09Speaker 2: where's all.
- 8:09Speaker 5: That The dirt guys do it? Guys they got draggings. Yeah,
- 8:13Speaker 5: he's got a company that dirt dirt events. Yeah, Monster Jams,
- 8:17Speaker 5: big dirt event.
- 8:17Speaker 2: Right.
- 8:18Speaker 5: I guess there's a lot of arenas that don't want
- 8:20Speaker 5: dirt in the arenas.
- 8:21Speaker 2: But we our guys. They plastic down, wood down, you know,
- 8:25Speaker 2: they clean it.
- 8:25Speaker 5: It's like clean as the whole layer of like a
- 8:28Speaker 5: tarcao plastic.
- 8:29Speaker 2: They do everything. Then they board it up.
- 8:31Speaker 5: And they line the floors in the back, so when
- 8:33Speaker 5: you're walking through and you're you're trailing dirt behind you,
- 8:36Speaker 5: you're not going there with carpets.
- 8:37Speaker 2: And all that kind of thing. Wow, that's pretty long.
- 8:39Speaker 2: I'm pretty good at you.
- 8:40Speaker 1: You're there for most of the set up last Yeah,
- 8:42Speaker 1: you also saw a lot of well behind the scenes.
- 8:44Speaker 2: Behind the scenes, right, so John had told me, which
- 8:47Speaker 2: is kind of the one.
- 8:48Speaker 4: Of the fun part of the whole event for me
- 8:52Speaker 4: was when they bring the bulls in. Yeah, what do
- 8:56Speaker 4: you call it? The running the running the bulls down.
- 8:58Speaker 4: It's amazing. They come out of those trailers, trailers and
- 9:02Speaker 4: they come and they come running it and you're you're talking,
- 9:05Speaker 4: these bulls are thousands of pounds. I mean they're right,
- 9:07Speaker 4: I mean, they're scary. They're so big, and it's it
- 9:10Speaker 4: was pretty amazing. And just to see the way the
- 9:13Speaker 4: whole set up, like John was saying, with the dirt
- 9:15Speaker 4: and all that was pretty amazing. And uh, you know,
- 9:19Speaker 4: we're very fortunate Pendleton Whiskey to be one of the
- 9:22Speaker 4: main well one of the main title sponsor title, Yeah,
- 9:25Speaker 4: title sponsor Professional bull Riding Tour and which is really cool.
- 9:31Speaker 4: I was just telling you guys, I was watching Sunday
- 9:34Speaker 4: on TV and it was it was, uh they what
- 9:38Speaker 4: did you say?
- 9:38Speaker 2: There was a million viewers, over a million view a million.
- 9:42Speaker 4: Viewers watching professional bull riding on a Sunday morning, right,
- 9:46Speaker 4: amazing And Pendleton Whiskey was everywhere, which is which is good.
- 9:50Speaker 4: It makes me feel, you know, proud to be a
- 9:52Speaker 4: part of it. So but we're looking forward again. Uh
- 9:56Speaker 4: Bridgeport March first is the Saturday night and it starts
- 10:01Speaker 4: off with February twenty eighth with the semi finals.
- 10:05Speaker 5: Well, no, it's it's it's a two round event and
- 10:08Speaker 5: then there's a short go, which is the championship round.
- 10:11Speaker 5: So Friday is a full round, everybody rides, Saturday full
- 10:14Speaker 5: round and then a ten ten man short round and one.
- 10:17Speaker 4: Of one of the biggest things when my highlight was
- 10:21Speaker 4: I actually got to go down there and present the
- 10:24Speaker 4: championship buckle.
- 10:26Speaker 2: Oh I remember that. Yeah, I didn't have a picture
- 10:29Speaker 2: of that. Dumbo was very fair, it was, it was
- 10:34Speaker 2: it was pretty fun.
- 10:37Speaker 4: The sauce banging out baby No, but that was like
- 10:41Speaker 4: when they asked me to do that, I was like, oh,
- 10:42Speaker 4: my god, you sure, and they're like, no, we want
- 10:44Speaker 4: you to get right down there. And so where we
- 10:47Speaker 4: are with the with the which is a great spot,
- 10:50Speaker 4: which is the party bond. It's actually across directly in front,
- 10:55Speaker 4: but you know the other end of the arena. When
- 10:58Speaker 4: I actually got to go ground level right next to
- 11:01Speaker 4: the shoot, it's amazing. These guys are athletes, man. I
- 11:06Speaker 4: mean they're getting tossed ten feet in the air and
- 11:09Speaker 4: they're landing and they're getting right back up and they're
- 11:11Speaker 4: getting on the bowl, you know, and the next time,
- 11:14Speaker 4: next round. So I was I was super super impressed
- 11:19Speaker 4: being that close and seeing what those guys go through,
- 11:22Speaker 4: and it's just amazing.
- 11:24Speaker 2: It's an amazing event. You know, I just can't they.
- 11:28Speaker 5: Travel across the country to work for eight seconds, right,
- 11:32Speaker 5: think about.
- 11:32Speaker 4: It, right, And we actually got to meet one of
- 11:35Speaker 4: the bull riders and my can't the name slipped, but
- 11:40Speaker 4: she said that they don't really you know, they do
- 11:43Speaker 4: it because of the love a love of the sport.
- 11:45Speaker 4: They don't make a whole lot of money unless you're
- 11:48Speaker 4: you know, one of the champions, right, but they do it.
- 11:52Speaker 4: Because of the love for the sport, which is is
- 11:55Speaker 4: uh is pretty pretty nice to see, you know that
- 11:59Speaker 4: they love doing what they go to work work for
- 12:02Speaker 4: eight seconds and they love what they do and they
- 12:05Speaker 4: travel and it's well, you said work for eight seconds.
- 12:08Speaker 5: But I mean yeah, And I think we told you
- 12:16Speaker 5: last year that we started this league with the teams
- 12:18Speaker 5: and that runs from July to October each year. Each
- 12:22Speaker 5: of the teams are starting to build their own training
- 12:23Speaker 5: facilities and they're bringing their guys down on our Unleash
- 12:28Speaker 5: the Beast tour. We're actually now having exhibition games on
- 12:32Speaker 5: the Friday night of each of our weekends, so we're
- 12:34Speaker 5: creating rivalries between different teams and those teams are going
- 12:37Speaker 5: to play each other and those are the that's the
- 12:40Speaker 5: content that we use for our CBS television show now.
- 12:43Speaker 5: So it's really really interesting. It's exciting five on five.
- 12:46Speaker 5: There's a lot of drama. It really fills it up.
- 12:48Speaker 5: But it's a tremendous sound.
- 12:50Speaker 2: I see like a like a reality show coming.
- 12:53Speaker 5: They're actually working on.
- 12:56Speaker 1: The teams and houses and like you know, the Formula
- 12:59Speaker 1: one the Fighter or whatever.
- 13:02Speaker 2: Yeah, so that's where you really get to know the guys. Right,
- 13:05Speaker 2: And I don't know if you read that. We are
- 13:08Speaker 2: right now part of a company called Endeavor.
- 13:10Speaker 5: Endeavor is the world's largest agency if you will, IMG models,
- 13:15Speaker 5: IMG representation on location UFC, WWE. Recently they spun off
- 13:24Speaker 5: WWE and UFC into a separate public company called t KL,
- 13:27Speaker 5: and we're about to become part of TKL. So we
- 13:30Speaker 5: are now going to be housed with the live event
- 13:34Speaker 5: people that run UFC events and run ww events. So
- 13:38Speaker 5: you put all that firepower, so it's all of our
- 13:40Speaker 5: arena stuff is going to be under one company, and
- 13:43Speaker 5: you're going to see a lot of synergy. You're going
- 13:44Speaker 5: to see more excitement, You're going to see more content.
- 13:48Speaker 5: PBR has grown an incredible amount over the last number
- 13:50Speaker 5: of years, but this is gonna just you know, at
- 13:53Speaker 5: fuel to the fire. It's going to be tremendous for us.
- 13:55Speaker 1: Now, Like like you were watching Sundays, that's something that
- 13:58Speaker 1: I could go watch on streaming?
- 14:00Speaker 2: Is it is that? Yeah? And that was a TAM
- 14:03Speaker 2: event too, right, that was it was it was a
- 14:05Speaker 2: team of that was that.
- 14:05Speaker 5: That's our content for our TV shows because you want
- 14:08Speaker 5: to have a winner, right if you just showed an
- 14:11Speaker 5: hour clip from from a long round.
- 14:13Speaker 2: For example.
- 14:14Speaker 5: There's no finality to it, right, So we used to
- 14:17Speaker 5: do these things called the some kind of bull Challenge,
- 14:22Speaker 5: and now we're doing a team game six on six,
- 14:26Speaker 5: but we're showcasing our teams, we're showcasing the guys, and
- 14:28Speaker 5: there's a winner at the end of each you know,
- 14:30Speaker 5: hour program. So it really works well for us.
- 14:33Speaker 2: That sounds awesome.
- 14:33Speaker 5: Yeah, it's a lot of fun. And and let me
- 14:36Speaker 5: tell you the athletes, they're tremendous young men who work
- 14:42Speaker 5: their tails off. As we say, and as Ray said,
- 14:44Speaker 5: it's the love of the sport because most of them
- 14:46Speaker 5: are getting rich.
- 14:48Speaker 1: And it's the kind of commitment like let's just say
- 14:50Speaker 1: you're living out wherever you're living, you're on a farm,
- 14:53Speaker 1: and you're you're doing this as a hobby and then
- 14:55Speaker 1: you commit to all right, or you get accepted to
- 14:58Speaker 1: join you know, the Velocity Tour is that the.
- 15:01Speaker 5: Yeah, you earn your way out right, that's level two,
- 15:06Speaker 5: level one, or we call touring pro and that those
- 15:09Speaker 5: are sanctioned events, independent contract indevent promoters that run their
- 15:13Speaker 5: own bull ridings and they their rule is they got
- 15:15Speaker 5: to just follow the PBR rules and standards and put
- 15:18Speaker 5: on an event to our standards and then they get sanctioned.
- 15:22Speaker 5: Guys aren't points on the touring pro and they work
- 15:24Speaker 5: their way up and once they earn their PBR card,
- 15:27Speaker 5: they can enter Velocity Tour events. If you win a
- 15:29Speaker 5: Velocity event, then you get an automatic bid to come
- 15:32Speaker 5: up to the u TV level and and give it
- 15:34Speaker 5: a shot. You score enough points and you can stay
- 15:35Speaker 5: on the tour.
- 15:36Speaker 2: On the tour are these guys?
- 15:38Speaker 1: I mean, I can imagine, like how scary it's got.
- 15:40Speaker 1: I mean, a lot of sports that we watch, especially
- 15:43Speaker 1: for college at nil and all that stuff.
- 15:45Speaker 2: Now, a lot of these.
- 15:45Speaker 1: Kids they're good getting they're getting paid. They probably won't
- 15:49Speaker 1: make the you know, the big leagues for saying, but
- 15:53Speaker 1: you know they're probably getting more money than a lot
- 15:54Speaker 1: of these guys.
- 15:57Speaker 5: Sponsorships, yeah, they can give their own so they yeah,
- 16:00Speaker 5: on these tours. They can sell space on their vests,
- 16:03Speaker 5: on their shirts, all that kind of thing, on their
- 16:05Speaker 5: helmets individually. Yes, they have the rights to do that.
- 16:09Speaker 5: They have a requirement to where the Pendleton Whiskey Velocity
- 16:12Speaker 5: badge on this tour and that's the only requirement. And
- 16:16Speaker 5: they can do what they want. Now they can't have
- 16:18Speaker 5: certain categories adult and some of those types of things,
- 16:21Speaker 5: but for the most part they can pretty more help.
- 16:25Speaker 2: I haven't seen any.
- 16:27Speaker 4: So that's his side job. So the writer came to me,
- 16:35Speaker 4: it's all good. That was the writer we followed, and
- 16:38Speaker 4: his wife actually hung out with us.
- 16:40Speaker 2: Yeah, yeah, yeah, what's all good? All good. Yeah, So
- 16:44Speaker 2: the way you said that, you're like, yeah, it's all good,
- 16:47Speaker 2: it's all good.
- 16:48Speaker 4: Now she became friends with his wife and yeah, it's
- 16:52Speaker 4: like but she was saying that going back to the pay.
- 16:56Speaker 4: You know, he does this for the love of the
- 16:58Speaker 4: sport and basically he does like electrical work also, you know, supplement,
- 17:05Speaker 4: and he's a bull rider.
- 17:06Speaker 2: So these guys they just come out for the weekend,
- 17:09Speaker 2: they fly home and.
- 17:10Speaker 5: Work on the lower levels.
- 17:13Speaker 2: They kind of have to in order. Now a lot
- 17:15Speaker 2: of them are young enough.
- 17:16Speaker 5: They live with their parents, they live on a ranch,
- 17:18Speaker 5: they raise they do their independent contract. You don't ride,
- 17:22Speaker 5: you don't get paid right on the team series though.
- 17:25Speaker 5: When you're part of a team, the team you get
- 17:27Speaker 5: a show up check and there's guaranteed pay and there's upside,
- 17:31Speaker 5: you know, depending on who you are and how well
- 17:33Speaker 5: you do. There's incentives, so it's big time. And a
- 17:37Speaker 5: lot of the younger guys that they they're raised in
- 17:40Speaker 5: ranch families and they raise cattle and beef and you know,
- 17:43Speaker 5: they they work for a living. We got a couple
- 17:45Speaker 5: of plumbers and you know those kinds of things. You know,
- 17:48Speaker 5: people are good guys on the road, you know, but
- 17:51Speaker 5: but it's they are the heart of America. You know.
- 17:54Speaker 5: He listen to Do Leonard on the local radio talking
- 17:57Speaker 5: about his rancher friends and all that.
- 17:58Speaker 2: It's our guys.
- 18:00Speaker 5: Those are the guys that they The bucking bulls are
- 18:03Speaker 5: a sideline for a lot of these guys. They're raising beef, cattle,
- 18:07Speaker 5: they're raising milk cattle, they're you know, cows and doing
- 18:10Speaker 5: the things that needs to do to to make the
- 18:13Speaker 5: to feed the country.
- 18:15Speaker 2: That's what I mean, What a what a life? Yeah?
- 18:19Speaker 1: I mean you really you really got to have the passion. Obviously,
- 18:22Speaker 1: absolutely that's first and foremost. But these guys, you know,
- 18:25Speaker 1: grew up on it and they probably know nothing. I
- 18:28Speaker 1: mean no, no, I don't mean like that, like it's
- 18:30Speaker 1: all they know as far as the bull riding, yeah, you.
- 18:33Speaker 5: Know, uh yeah, and then and they see dedication dedications
- 18:37Speaker 5: and yeah, and the average what's the average age, And
- 18:40Speaker 5: I would say twenty two average size is about five
- 18:44Speaker 5: six and forty pounds old.
- 18:46Speaker 2: Yeah, small guys. Yeah, but they're.
- 18:48Speaker 5: They're like I said, they're all grizzled there. They're just
- 18:51Speaker 5: you know, there's not a bounce of fat on them.
- 18:53Speaker 5: They you know, they're doing this stuff every day. They
- 18:55Speaker 5: get on practice bulls, they get on barrels, they get.
- 18:57Speaker 2: On they Yeah, they're toughs. Yeah.
- 19:02Speaker 5: And this is the time of year where it starts.
- 19:03Speaker 5: They start getting hurt, right, so when when the seasons waft.
- 19:06Speaker 2: They've been going a while.
- 19:07Speaker 5: Every week, everybody gets hurt. It's just a matter of
- 19:10Speaker 5: how bad and.
- 19:11Speaker 2: How long are you hurt? Are you injured?
- 19:13Speaker 6: Yeah?
- 19:14Speaker 5: So so now this so at the beginning of season,
- 19:18Speaker 5: the riding percentage will be sixty seventy percent.
- 19:20Speaker 2: Sorry, you're fine.
- 19:21Speaker 5: It should be it should have turned it off when
- 19:23Speaker 5: you're going, Okay, turn that off.
- 19:27Speaker 2: I could pause if you need. That's okay, sure. So anyway,
- 19:32Speaker 2: I saw the name. It was the number one rider.
- 19:34Speaker 6: It was it was.
- 19:38Speaker 2: It's my march guy in Youngstown.
- 19:41Speaker 5: It's the guy who's running the building in Youngstown.
- 19:43Speaker 2: This week. So it's a work call.
- 19:47Speaker 5: I don't worry if any of my bosses are listening,
- 19:50Speaker 5: I'll get to it right after that. So, but but
- 19:53Speaker 5: I was saying that that for these guys, it is
- 19:57Speaker 5: a passion, it is they work really hard to do
- 20:00Speaker 5: the things that they do. Jeez, Polize, that's a good noise.
- 20:06Speaker 2: And so you're offering is an accordion ring, accordion ring.
- 20:11Speaker 2: As he's left me a message, there's a problem in Youngstown.
- 20:14Speaker 2: You still have. It's good, it's fine.
- 20:17Speaker 5: I didn't expect that to happen. Thank god, we have Pendletons.
- 20:20Speaker 2: Cheers. Here's the Youngstown, Ohio letter Buck letter Buck.
- 20:28Speaker 5: So let's talk about Pendleton and how great great a
- 20:30Speaker 5: sponsor these guys are. They They're at every one of
- 20:33Speaker 5: our events, both both vel They're the title sponsor for Velocity.
- 20:36Speaker 5: They are a season long sponsor in the whiskey category
- 20:39Speaker 5: on the at least the Beast. There's a Pendleton bucking
- 20:42Speaker 5: shoot at every one of our events.
- 20:45Speaker 2: So hopefully we can help grow that brand as well.
- 20:47Speaker 4: Yes, I'm sure we are very popular out uh, you know,
- 20:52Speaker 4: obviously out east coast Oregon where it's where the actual
- 20:56Speaker 4: name of Pendleton came from the Pendleton Rodeum mount Yeah, and.
- 21:05Speaker 2: You know, you know, Approximal took it over.
- 21:08Speaker 4: We're bringing it across the country and more and more
- 21:10Speaker 4: sponsorships like this which they go across the country. Sponsoring
- 21:16Speaker 4: the professional bull riding is getting us leverage across the country.
- 21:21Speaker 2: Where it used to be like a.
- 21:24Speaker 4: Regional brand, now it's growing throughout throughout the throughout the country.
- 21:28Speaker 2: I mean, it's doing extremely well.
- 21:30Speaker 4: We just came out with our nineteen ten bourbon, ten
- 21:34Speaker 4: year old bourbon, which is unbelievable.
- 21:36Speaker 2: I had it today for the first time. Crazy good.
- 21:40Speaker 4: So you know, the brand is growing, We're coming up
- 21:44Speaker 4: with new ideas to market the brand and by far,
- 21:50Speaker 4: you know, PBR being a main sponsor there is definitely
- 21:53Speaker 4: definitely helping us.
- 21:55Speaker 5: And you know what's interesting is that what Ray has
- 21:57Speaker 5: started is now the regional reps from there's a competition
- 22:02Speaker 5: to see whose events can get bigger draws.
- 22:05Speaker 2: So now raised merchandise.
- 22:07Speaker 5: In Bridgeport, we sold that one night last year, were
- 22:09Speaker 5: gonna sell it two nights this year. This year, we're
- 22:11Speaker 5: looking up in Bangor, Maine, coming up. The guy up
- 22:13Speaker 5: in banger is saying, oh geez, what's doing over there.
- 22:16Speaker 2: I got up one up them.
- 22:17Speaker 5: So the game, we're loving this that that is creating,
- 22:20Speaker 5: you know, competition amongst them.
- 22:22Speaker 2: So all boats are rising with this thing.
- 22:24Speaker 5: It's really tremendous.
- 22:25Speaker 4: We we actually have a lot of restaurants and bars
- 22:28Speaker 4: in the area that are participating in in help not
- 22:32Speaker 4: only advertised, but help PBR grow in this area. They're
- 22:37Speaker 4: teaming up with with Pendleton doing Drink Fake Features Pendleton
- 22:42Speaker 4: PBR Nights. So we have an after party at Report.
- 22:47Speaker 2: I couldn't make it. Yeah, it was it was cool.
- 22:49Speaker 2: All a lot of the cars. Actually, what was kind of.
- 22:51Speaker 1: Cool, Like you call my girlfriend, she was too drunk,
- 22:54Speaker 1: so I take I should just center on our way
- 22:57Speaker 1: and walked over.
- 23:00Speaker 2: Too much. You're not getting dinner tonight.
- 23:03Speaker 4: But but what was cool, right, Like you're talking bull riders, right,
- 23:10Speaker 4: they're down the earth, blue collar guys, hard working guys.
- 23:14Speaker 2: Uh.
- 23:15Speaker 4: They all a lot of them showed up afterwards, right
- 23:17Speaker 4: and hung out with with everyone, talk going around with tables.
- 23:21Speaker 4: Little kids were taking pictures and them. They were so excited.
- 23:23Speaker 4: It was so interactive. You know, you figure, you know,
- 23:26Speaker 4: you see some of these athletes and they are athletes.
- 23:29Speaker 2: They are like hard, tough, tough guys.
- 23:34Speaker 4: They really engaged themselves, like they weren't just sitting there
- 23:37Speaker 4: alone at a table. They got up, walked around, took pictures.
- 23:42Speaker 4: All the girls in the bar obviously wanted, you know,
- 23:44Speaker 4: like the cowboys. Like the cowboys, right, So I was
- 23:47Speaker 4: wearing a cowboy hat last night, but that night, but
- 23:49Speaker 4: it didn't work for you.
- 23:50Speaker 2: Yeah, not at all. My wife was like his the cowboys. Dad.
- 23:54Speaker 1: Yeah, Papa Ray, You're just crazy about sports like this
- 23:58Speaker 1: is like you know, you'll watch baseball and dude will
- 24:00Speaker 1: run a second and he's out for three months.
- 24:03Speaker 2: You know, these guys are getting what I.
- 24:06Speaker 1: Mean, legit ten feet in the year, right, even when
- 24:08Speaker 1: they lasted eight seconds, they still got to somehow off.
- 24:14Speaker 2: Every time they ride. And then you got the guys
- 24:17Speaker 2: in the boarder bull fighters. Those are the crazy. Those
- 24:21Speaker 2: guys are cool. They got to chase down the bull
- 24:23Speaker 2: after the bull is running around. But one guy came,
- 24:26Speaker 2: I came over to us last year. He was not
- 24:28Speaker 2: a horse, but the other guys. It's part of the
- 24:31Speaker 2: safety team, right.
- 24:32Speaker 5: So the safety team is the roper on the horse
- 24:35Speaker 5: and the three bullfighters, and what their job to do
- 24:38Speaker 5: is to distract the bull once the rider is thrown off,
- 24:42Speaker 5: because they've got to the bulls naturally going to go
- 24:45Speaker 5: at whatever was bothering him on his back right right,
- 24:48Speaker 5: So they want to get him distracted and get away.
- 24:51Speaker 5: The bulls when they're at this level, even though this
- 24:54Speaker 5: is what they do for a living, because they know
- 24:55Speaker 5: what they're going to work, right They when they get
- 24:57Speaker 5: on the trailer, they know they're going to work. When
- 24:59Speaker 5: they come in and go in the pens. Some of
- 25:01Speaker 5: them just like human athletes. Some of them are really
- 25:04Speaker 5: chill and they'll lay down and hang out. Some of
- 25:06Speaker 5: them will pace. If they're from the same ranch, they'll
- 25:08Speaker 5: put them, you know, maybe put two bulls in a pen,
- 25:11Speaker 5: but you know that it's one of those things. But
- 25:14Speaker 5: once they're in that bucking shoot, they know it's time
- 25:17Speaker 5: to go to work and it's me against you and
- 25:19Speaker 5: I'm gonna kick your ass, right, and it's a dance,
- 25:22Speaker 5: and the guys just got to stay with them, move
- 25:24Speaker 5: or move, and they've got to you know, choreograph it
- 25:27Speaker 5: and make it work for them.
- 25:29Speaker 2: But the bulls still is a wild animal.
- 25:31Speaker 5: And when a guy goes down, the bull is gonna
- 25:34Speaker 5: naturally go towards them, and the bullfighters got to step
- 25:37Speaker 5: in and do what they got to do to get
- 25:39Speaker 5: them out of the way.
- 25:40Speaker 2: So the rider with the bull is all random.
- 25:43Speaker 5: They it's a random draw prior to the.
- 25:46Speaker 2: Event, and they've ridden with a lot of different so
- 25:49Speaker 2: they might have so they might have seen this. Yeah,
- 25:53Speaker 2: they watch tape on every right.
- 25:55Speaker 5: So our bulls are part of an organization called the
- 25:57Speaker 5: American Bucking Bull Institute. Their track just like thoroughbred race horses.
- 26:01Speaker 5: There there's a registry. All the bulls that participate in
- 26:06Speaker 5: PBR are part of a bb I and they grew
- 26:09Speaker 5: up and they're tracked from the minute they're born, and
- 26:11Speaker 5: every every ride is being is being recorded in some way,
- 26:14Speaker 5: shape or form.
- 26:15Speaker 2: Gotcha.
- 26:16Speaker 5: So there's there's film on everybody. So a rider can
- 26:20Speaker 5: go and say, Okay, I'm gonna these are the twenty
- 26:23Speaker 5: five forty bulls that are gonna go this weekend. I
- 26:25Speaker 5: can go look at film on all of them, and
- 26:26Speaker 5: then they get their draw at least twenty four hours before,
- 26:29Speaker 5: so they'll have time to scout the ball about that.
- 26:31Speaker 7: Yeah, it's got it's some time out there, just like
- 26:35Speaker 7: a film.
- 26:36Speaker 2: There's there's a couple of those. Yeah, have you ever
- 26:40Speaker 2: ridden the ball?
- 26:40Speaker 4: No?
- 26:41Speaker 5: No, no, no, I'm a Northeastern or this is like
- 26:43Speaker 5: what not once bar tomorrow? We do have I have
- 26:49Speaker 5: fifteen licensed bars around the country. Yeah, and they all
- 26:52Speaker 5: do have mechanical bulls.
- 26:53Speaker 2: And I have been on those bulls.
- 26:56Speaker 5: But I know the operators well enough to know it
- 26:59Speaker 5: on me, take it easy.
- 27:00Speaker 2: I think I said this last time you're here. I
- 27:01Speaker 2: remember in New Haven, AFG.
- 27:03Speaker 4: What bar?
- 27:03Speaker 2: It was years ago? Parade day. We're down there. The
- 27:07Speaker 2: bar doesn't even exist anymore. It wasn't on like a
- 27:09Speaker 2: main strip. But we got on and you know that.
- 27:12Speaker 2: You can just see it. All right, I'm gonna kick
- 27:14Speaker 2: this jerk off. And I was less than a second. Yeah,
- 27:18Speaker 2: and then the girls get on and it's like, oh
- 27:20Speaker 2: well they wanted to go long.
- 27:22Speaker 5: I'm like all right, yeah, yeah, make me well. The
- 27:25Speaker 5: operators can make that and yeah, yeah, they can control
- 27:27Speaker 5: that all They control all of that. And interestingly, and
- 27:30Speaker 5: they don't want to hurt anybody because these people here
- 27:33Speaker 5: to drink and spend money at the bar.
- 27:34Speaker 2: You have a good time.
- 27:35Speaker 5: But but the waitresses and waiters and bartenders all practice
- 27:40Speaker 5: on them. So we've got people that can like really
- 27:43Speaker 5: mechanical bulls surf and they stand up on it. And
- 27:46Speaker 5: we had a guy had a guy from our Hampton,
- 27:48Speaker 5: Virginia bar that was recruited to go on America's Got Talent.
- 27:53Speaker 2: But the question is what do you do after you
- 27:55Speaker 2: do the one? Yeah? How do you beat that? Right? Okay?
- 27:59Speaker 5: I get past first round? I remember we're gonna do
- 28:01Speaker 5: for the second.
- 28:01Speaker 2: So did you have any Golorida? No, yes, we do Orlando.
- 28:05Speaker 5: We just opened Orlando and we're gonna open Pompino in
- 28:09Speaker 5: twenty twenty six, so we have three.
- 28:11Speaker 2: Hopefully there you're gonna be Pendleton Whiskey in there.
- 28:14Speaker 5: We actually just connected Pendleton folk with the folks. Yes, book, Yeah,
- 28:19Speaker 5: Pendleton is very involved at Texas Live. There's the whole
- 28:23Speaker 5: bull mechanical bull areas Brandon Pendleton.
- 28:26Speaker 2: Oh nice.
- 28:26Speaker 5: So but we are opening Boser City, Louisiana.
- 28:31Speaker 2: I never heard of that city next week?
- 28:34Speaker 5: Really, Yes, there city city, Yeah, Bosier City. It's it's
- 28:39Speaker 5: a casino. I don't know if you've traveled a lot
- 28:42Speaker 5: around sports facilities, but there's played the live districts in
- 28:46Speaker 5: some of these cities. So live at the Battery in
- 28:49Speaker 5: Atlanta near the Ballpark, Texas Live, which is where the
- 28:51Speaker 5: Rangers play. It's in between where the Rangers play and
- 28:54Speaker 5: at and T Stadium, like a power light district.
- 28:57Speaker 2: Live Live casino in Philadelpia. Baltimore. Ye, it's the Courtish Companies.
- 29:03Speaker 5: They have a division called Live Hospitality and Live develops
- 29:06Speaker 5: these facilities that are around sporting venues and we are
- 29:11Speaker 5: the country flavor of the and and they're bars, they're not,
- 29:15Speaker 5: you know, only a couple of them serve food. And
- 29:18Speaker 5: they're open mostly on weekend nights and game nights. So
- 29:23Speaker 5: in Philadelphia a lot of the Eagles go in and
- 29:25Speaker 5: ride the bull. Same in Kansas City. So this is
- 29:28Speaker 5: a great weekend for us from a licensing standpoint because
- 29:30Speaker 5: we got a Kansas City and Philadelphia.
- 29:35Speaker 2: Anything in the northeast, Baltimore, I mean up York, Boston.
- 29:41Speaker 2: I'm trying to talk. I want to go. I want
- 29:44Speaker 2: to go Point. I want to go. I want to
- 29:46Speaker 2: one in Bridge Sports, I want one like.
- 29:47Speaker 1: You're develop around around.
- 29:53Speaker 2: We got the country.
- 29:54Speaker 5: Look, we got the Amphitheater, We've got the the arena.
- 29:58Speaker 5: They're developing steel Point. You got Ralph and Richards in Bruport. Right,
- 30:02Speaker 5: there's not a whole right, so Bridgeport's on his way back.
- 30:05Speaker 2: You know, it is absolutely that whole area. Now, there
- 30:09Speaker 2: was gonna be something. The Best pro was a partner
- 30:11Speaker 2: of PBRs. That's the best. People come from all over
- 30:14Speaker 2: to go to that best.
- 30:15Speaker 1: Prom And last year I saw you last year at
- 30:17Speaker 1: the event and you said to me, he's going crazy.
- 30:21Speaker 1: So I finally got a chance to thank him and
- 30:23Speaker 1: shake your hand, and I was like beyond the thrilled
- 30:27Speaker 1: to be there.
- 30:28Speaker 2: And one thing that's crazy I showed.
- 30:30Speaker 1: I showed ups telling me about my friend at work
- 30:32Speaker 1: that's going the Saturday and he's never been, so he
- 30:36Speaker 1: heard good things about it last year. And I was
- 30:38Speaker 1: showing the pictures I'm going through and I'm like, oh wait,
- 30:41Speaker 1: wait do.
- 30:41Speaker 2: You see this?
- 30:41Speaker 1: And I zoom in and you have this cage in
- 30:44Speaker 1: the middle of the arena that actually like regular people
- 30:48Speaker 1: can sit in there and the.
- 30:49Speaker 2: Action like these bulls can smack it, and you're like
- 30:52Speaker 2: right in the.
- 30:52Speaker 5: Heart of it level it's like sitting on the Pictures Mountain.
- 30:55Speaker 2: Yeah yeah, it's legit probably raising feet away from the show.
- 30:59Speaker 1: So you you we were talking, You're like, you know what,
- 31:02Speaker 1: I don't want to get you too excited about it.
- 31:04Speaker 1: Might be able to get you in there. But the
- 31:06Speaker 1: mayor's here and I might get him in there, and
- 31:08Speaker 1: I'm like, I'm not beating out. I don't even think
- 31:12Speaker 1: he ever made it, but you know what, I would
- 31:15Speaker 1: have chicken out anyway.
- 31:18Speaker 2: We'll get Tony G down there from Milford. Yeah, he'll go.
- 31:21Speaker 2: He'll probably stand on top of it. He's an animal.
- 31:23Speaker 2: He's a good dude. Yeah. Uh, just to sign a
- 31:27Speaker 2: waiver to be in that.
- 31:28Speaker 1: Yeah, I was gonna say it's it's not I don't well.
- 31:32Speaker 2: I don't want to say it's not dangerous, but you
- 31:34Speaker 2: you're dealing with live cattle, and.
- 31:36Speaker 5: It's it's a one grade steel number one right, sitting
- 31:41Speaker 5: in a foot deep a.
- 31:43Speaker 2: Dirt, so it's really grounded in there.
- 31:45Speaker 5: And as long as you keep your hands and feet
- 31:47Speaker 5: inside the ride.
- 31:49Speaker 2: And we call it the shark cage for a reason.
- 31:51Speaker 5: Right when you drop shark cages down in the water,
- 31:54Speaker 5: you shouldn't get bit by a shark because it's to
- 31:56Speaker 5: protect yet, right, and it's it's as safe as can be.
- 32:01Speaker 5: We signed the waivers just because people we call it
- 32:04Speaker 5: the cage, the cage, a cage, it should be something
- 32:07Speaker 5: like yet a shark cage. We call it was shot
- 32:11Speaker 5: so and and a lot of times we'll a lot
- 32:14Speaker 5: of events bullshit. So our events are done in sections,
- 32:19Speaker 5: so you'll have like six rides and then a break
- 32:21Speaker 5: and a prom so we'll sell sections for people to
- 32:24Speaker 5: go in and sit in there. That was built essentially
- 32:26Speaker 5: for two reasons. One was for television to put a
- 32:29Speaker 5: television camera in there so you have an eye level view.
- 32:32Speaker 5: And number two for our entertainer and and for the
- 32:35Speaker 5: guys out on the dirt, they need another safe spot
- 32:37Speaker 5: stage too. It's a stage, but it's also a safe spot.
- 32:40Speaker 5: So if the bulls is coming, poll's coming hard, they'll
- 32:42Speaker 5: jump up on there. It's a place to get out
- 32:44Speaker 5: of the way.
- 32:44Speaker 2: Yeah, yeah, yeah, it makes sense. Yeah yeah, that was cool.
- 32:47Speaker 2: I when I first got there, I don't know, Jesus,
- 32:49Speaker 2: don't tell me. In Florida, I put you in this
- 32:51Speaker 2: year that's flying up for the night. It would be
- 32:55Speaker 2: with nice warm weather. And I'm not even lying.
- 32:58Speaker 1: If I did my research, I would have gone a
- 33:01Speaker 1: different weekend because like the Red Sox playing for Myers,
- 33:03Speaker 1: they're always down there. I just had to pick that
- 33:05Speaker 1: weekend because I did. And then when we got reached
- 33:08Speaker 1: out to each other a couple of weeks ago and
- 33:09Speaker 1: I'm like, oh fuck, and I literally like went right
- 33:13Speaker 1: to my phone.
- 33:13Speaker 2: I'm like, don't be that, don't be like that. God
- 33:16Speaker 2: damn it. But now I know every year you guys
- 33:19Speaker 2: are you guys are sitting stone with that bridgeport. I
- 33:22Speaker 2: think we'll be there for a while. Yeah, I think
- 33:24Speaker 2: we'll be there for a while. And you know, last
- 33:25Speaker 2: you know, two nights, right, didn we sell out both nights?
- 33:28Speaker 5: No, we sold out Saturday night. We had a good,
- 33:30Speaker 5: really good crowd Friday. We were anticipating selling out both
- 33:33Speaker 5: nights this year. So if you're looking for tickets, get them.
- 33:35Speaker 2: Now because they're going. Yeah, they're going fast, people, which
- 33:38Speaker 2: is phenomenal.
- 33:39Speaker 5: We sold out three nights in Madison Square Garden this year.
- 33:41Speaker 2: In the past, we've.
- 33:42Speaker 5: Sold out Saturday at Madison Square Garden. This year, Friday,
- 33:44Speaker 5: Saturday and Sunday. Wow. So those people fifteen seventeen years ago,
- 33:49Speaker 5: when they started it, they were giving away tickets and
- 33:52Speaker 5: now people come year after year. It's something they look
- 33:55Speaker 5: forward to. Everybody's gonna pair of cowboy boots in their
- 33:58Speaker 5: closet right, this is the time I can played dress up.
- 34:00Speaker 2: Yeah.
- 34:01Speaker 5: Yeah, we sold six hundred cowboy hats at Massive Square Garden.
- 34:05Speaker 5: You know because people license you guys all we work
- 34:09Speaker 5: with it or Legends Global Merchandise, they source it and
- 34:12Speaker 5: we have licensees that sell other products and stuff.
- 34:15Speaker 2: But now are the riders? Are they on T shirts?
- 34:17Speaker 5: And we so we do a special shirt for every event.
- 34:21Speaker 5: So we we do put our riders on there and
- 34:22Speaker 5: they get a piece of and the bull does too,
- 34:25Speaker 5: because the bull should be the stock contractor gets compensated
- 34:28Speaker 5: as well.
- 34:29Speaker 2: So let me ask you something. Is there one particular Bill.
- 34:32Speaker 5: Bray Christianity bull shirt we should do?
- 34:35Speaker 2: Well? Yeah we can.
- 34:38Speaker 4: Is there a certain bowl that everybody's afraid to go on?
- 34:42Speaker 4: Because the're not afraid.
- 34:43Speaker 5: But there are there are bulls. There's a bowl called
- 34:46Speaker 5: cool Whip. Cool forty eight had forty eight straight outs
- 34:50Speaker 5: before somebody wrote them and it was just this past weekend,
- 34:53Speaker 5: and people don't fear it. It's just that when they're
- 34:55Speaker 5: picking bulls in that final round, they want a bull
- 34:58Speaker 5: they can ride so they can make money. Sure, we
- 35:00Speaker 5: have have We do have riders though that will take
- 35:02Speaker 5: the toughest bull in the pen just because. And the
- 35:06Speaker 5: guy named JB. Mooney who's now the coach of the
- 35:08Speaker 5: Oklahoma Wildcatters. He's a sort of our goat. He's earned
- 35:11Speaker 5: over seven million dollars as a PBR rider.
- 35:14Speaker 2: JB.
- 35:15Speaker 5: They call him the dragon slayer because he rode every
- 35:18Speaker 5: world champion bull there was while he was an active
- 35:22Speaker 5: and he wrote, there was a bull called Bushwhacker who
- 35:24Speaker 5: was the most famous bull in the world.
- 35:26Speaker 2: I think I heard of that. Yeah, I looked so,
- 35:31Speaker 2: and JB wrote, No, sounds like he heard a lot
- 35:37Speaker 2: of guys. But JB wrote.
- 35:40Speaker 5: Bushwhacker I think thirteen times until he wrote okay, yeah,
- 35:44Speaker 5: just he and he would he'd money on the line, right,
- 35:47Speaker 5: you're gonna win the event. I could pick this one
- 35:49Speaker 5: who I know I can ride, or I could pick
- 35:50Speaker 5: the one that's still pissing me off because I'm not
- 35:52Speaker 5: riding him.
- 35:53Speaker 2: JB always picked the tough one. And when when they're scoring, right,
- 35:57Speaker 2: So that that's the kind of hard part, right, not
- 35:59Speaker 2: only eight seconds? Right, you need eight seconds just to
- 36:03Speaker 2: get a score. Get a score. It's the way the
- 36:05Speaker 2: bull bucks. Yes, if they.
- 36:07Speaker 5: Don't do certain hypeinin change the direction, is it like
- 36:12Speaker 5: a level of difficulty almost like gymnastics, like you take
- 36:15Speaker 5: the harder.
- 36:16Speaker 2: Bull, or no, every bull's like the back the bull.
- 36:19Speaker 5: The bulls get scored on every out, all right, So
- 36:22Speaker 5: you have a bull score will be anywhere from a
- 36:26Speaker 5: perfect score one hundred points, so the bull can get
- 36:28Speaker 5: fifty and the rider can get fifty. Typically a rider
- 36:31Speaker 5: on a successful ride will be two points more than
- 36:33Speaker 5: the bull. So if the bull goes forty two, the
- 36:36Speaker 5: rider will be forty four to forty five and they'll
- 36:38Speaker 5: get in eighty seven.
- 36:39Speaker 2: That kind of thing.
- 36:42Speaker 5: So if you have an average bull scorer in the
- 36:44Speaker 5: forty to forty three range, right, then there's bulls that
- 36:48Speaker 5: will go to forty five and forty six, and those
- 36:50Speaker 5: are the ones that are much more difficult to ride.
- 36:53Speaker 5: But so guys can again track them. But the other
- 36:56Speaker 5: thing is that that certain guys have other have certain ten.
- 37:00Speaker 5: So one guy's really good going into his hand, which
- 37:03Speaker 5: means that it's hand that's holding on to the bull.
- 37:04Speaker 5: If the bull's turn in that way, that's his strength,
- 37:07Speaker 5: and a bull will typically go that way. Sometimes the
- 37:09Speaker 5: bull changed direction and mess guys up, But guys will
- 37:12Speaker 5: pick bulls based on their tendencies as well, no matter
- 37:15Speaker 5: how difficult they are. If the bull's got tendencies that
- 37:17Speaker 5: I'm good at, I can I got a better chance
- 37:19Speaker 5: of riding that bull than one that's more of a
- 37:21Speaker 5: jumper or a twister than the guy that's going to
- 37:24Speaker 5: go in a change direction guy.
- 37:26Speaker 2: So there's a lot of strategy. There's strategy absolutely. Now
- 37:30Speaker 2: don't ask me because I you know, I how do
- 37:32Speaker 2: they pick the ball?
- 37:33Speaker 5: Like who's so there's a random computer draw that that
- 37:36Speaker 5: does the original ones the first you know, here's the bull,
- 37:39Speaker 5: here's the bullpen, here's the guys, and these are your
- 37:43Speaker 5: bulls for the first round. When we get to the
- 37:46Speaker 5: championship round. Here are the ten bulls that are going
- 37:49Speaker 5: to be in the championship round. You have the best score,
- 37:51Speaker 5: you pick first, so that's you get to pick whoever
- 37:56Speaker 5: you want. That that's your incentive to have.
- 37:58Speaker 2: The best score in the and it's pitty. Yeah, well
- 38:02Speaker 2: I think that everything is great.
- 38:04Speaker 1: Like the more people get educated too, and how it works,
- 38:06Speaker 1: because like I mean, everyone's a sports fan of heart,
- 38:09Speaker 1: I think mostly, and you know, to be introduced to.
- 38:13Speaker 6: Something like this, like I like to dig in and
- 38:15Speaker 6: see what the judges, how do you like, it's goes
- 38:19Speaker 6: so fast and then they get to replay, but they.
- 38:23Speaker 5: Give a score before they see the small slow moo replay.
- 38:27Speaker 2: Yeah, it's really interesting how that all works.
- 38:30Speaker 5: It really And I give these guys eight seconds the
- 38:32Speaker 5: judge not even a lot of these guys are off
- 38:35Speaker 5: in two and three seconds and the guy's got to
- 38:37Speaker 5: give the bull score.
- 38:39Speaker 2: Also, the bull gets scored no matter, no matter what
- 38:42Speaker 2: the right Yeah. Yeah, oh interesting.
- 38:47Speaker 5: So but for example, if if you don't have ten
- 38:51Speaker 5: riders that have successful rides over the first two rounds,
- 38:55Speaker 5: say it's eight, they'll go to the next two highest
- 38:57Speaker 5: buck off times.
- 38:58Speaker 2: Yeah.
- 38:59Speaker 5: So if you bucked off at seven to nine or something,
- 39:01Speaker 5: you make the final.
- 39:02Speaker 1: Round and then if you win, you get Ray Cruciani
- 39:08Speaker 1: to be the award presenter was like, that was like huge.
- 39:11Speaker 2: He almost took off with the buckle. He didn't want
- 39:13Speaker 2: to didn't want to get the buckle. I'm like, how
- 39:14Speaker 2: much is this what? We didn't believe it at first.
- 39:17Speaker 2: They were like, look at.
- 39:20Speaker 4: It's you know you you know, you get a buckle.
- 39:23Speaker 4: Some guys get trophies. They had a buckle. But that
- 39:26Speaker 4: you were telling me is like pride, Like when you
- 39:29Speaker 4: put that on. You walk around with a championship buckle
- 39:33Speaker 4: like that's.
- 39:34Speaker 2: That was life or is that the buckle that that's
- 39:37Speaker 2: for that that's yours? Yeah that's cool, but you it's
- 39:41Speaker 2: pretty amazing.
- 39:42Speaker 5: We have a great buckle partner on Tanna Silversmiths, so
- 39:44Speaker 5: they do our award buckles for every event, for our
- 39:47Speaker 5: world champion, for our teams champions. Our team's championship trophy
- 39:52Speaker 5: is actually a big ass buckle.
- 39:54Speaker 2: Yeah about you.
- 39:55Speaker 5: That's awesome, and we change out the insert in the middle,
- 39:58Speaker 5: so that's that's a one, and then they have one
- 40:00Speaker 5: it's a little bit smaller that the team will get
- 40:01Speaker 5: as a replica that the the owner can put up
- 40:04Speaker 5: in his.
- 40:04Speaker 2: Office or whatever.
- 40:05Speaker 1: The pyrotechnics at these events, like the beginning when they
- 40:09Speaker 1: light the whole basically.
- 40:12Speaker 2: Come out.
- 40:13Speaker 1: It's really they must, that must, that must pump them
- 40:16Speaker 1: up to get on the Yeah that's in front of
- 40:19Speaker 1: a full house and all that and yeah, the heart
- 40:24Speaker 1: of Bridge Court exciting, the heart of Bridgeport, the heart
- 40:26Speaker 1: of bridge Yeah.
- 40:28Speaker 4: You gotta get everybody involved. It's it's a great sport.
- 40:34Speaker 4: You're drinking Pendleton whiskey all night.
- 40:36Speaker 2: So when's the super Bowl for you guys. That's in
- 40:38Speaker 2: May May, right, and it's in Arlington, Texas. This year
- 40:42Speaker 2: we yes, we did.
- 40:43Speaker 5: Okay, so World Chant the World Finals essentially a two
- 40:46Speaker 5: week long event, if you will. We have we call
- 40:50Speaker 5: the eliminations. We bring in guys who aren't on the
- 40:53Speaker 5: exact top guys. They sort of a playoff play in.
- 40:57Speaker 2: I think that's May.
- 41:00Speaker 5: Fifth and eighth to the eleventh, and then there's one
- 41:04Speaker 5: more round the fourteenth and fifteenth, and then we that's it.
- 41:09Speaker 5: The Cowtown Coliseum in Fort Worth, small venue, great, great
- 41:13Speaker 5: place to see bull riding because you're right on top
- 41:15Speaker 5: of it. It's the oldest rodeo arena in the country.
- 41:18Speaker 2: Wow.
- 41:19Speaker 5: We've partnered with a couple of folks down in the
- 41:21Speaker 5: stockyards to take that whole facility the next level. And
- 41:25Speaker 5: then we moved to Arlington to AT and T Stadium,
- 41:27Speaker 5: have a partnership with the Jones family and working with
- 41:30Speaker 5: AT and T to bring or World Finals there.
- 41:32Speaker 2: So we'll have Oh that's where it is. Yeah, Oh,
- 41:34Speaker 2: I just saw. I didn't realize it was at and T.
- 41:37Speaker 2: It's a big place. You're gonna meet the old man.
- 41:40Speaker 2: I haven't, but Sean his buds with him. Yeah, him
- 41:44Speaker 2: and Stephen Wow.
- 41:46Speaker 5: So yeah, look here Jerry wears a PBR jacket to
- 41:50Speaker 5: his kids, his grandson's football games.
- 41:52Speaker 2: I love it. I'm like, can I get your new jacket?
- 41:54Speaker 5: And then on the sixteenth of May at at and T,
- 42:00Speaker 5: We've partnered with kid Rock for our we'll have our
- 42:03Speaker 5: second annual Kid Rock, Rock and Rodeo where we've created
- 42:08Speaker 5: a team based rodeo event which will have all the
- 42:12Speaker 5: disciplines except bull riding. And we've got the top rodeo
- 42:15Speaker 5: stars from the country that have joined these teams for
- 42:17Speaker 5: this event.
- 42:18Speaker 2: We had recently had a.
- 42:19Speaker 5: Qualifier at Dickey's and Fort Worth Dickeys Arena in Fort
- 42:22Speaker 5: Worth and some of the biggest names in rodeo will
- 42:25Speaker 5: be a part of that.
- 42:26Speaker 2: So that's right, two weekends in a row. Yeah.
- 42:29Speaker 5: So then so Friday night Kid Rock Saturday and Sunday,
- 42:32Speaker 5: PBR World Championship at and T is rocking for that.
- 42:35Speaker 5: And it's literally right by the PBR bar and you know,
- 42:38Speaker 5: Texas Live and there's hotel complex there and it's just
- 42:42Speaker 5: a phenomenon.
- 42:43Speaker 2: We need to fly down and no kidding, let's do
- 42:46Speaker 2: the show from there. Put in for a media credets
- 42:48Speaker 2: all the media guys for you.
- 42:50Speaker 1: Hey, you can't if they're allowing anybody in the White
- 42:53Speaker 1: House at the pressmen like I can.
- 42:56Speaker 2: Let me tell you the day drinking with the dog.
- 42:58Speaker 2: You got to have a budget for that, right, So
- 43:00Speaker 2: let's go kind of small.
- 43:01Speaker 5: But yeah, Kid Rock rolls in last year and he
- 43:05Speaker 5: started the show with a small concert. But all of
- 43:09Speaker 5: a sudden, a an electric General Lee rolls in. John
- 43:12Speaker 5: Schneider's driving the General Lee into the middle of the
- 43:15Speaker 5: arena and out jumps Jelly Roll, and Jelly Roll and
- 43:20Speaker 5: Kid Rock do a couple of songs.
- 43:24Speaker 2: So it's like big time.
- 43:25Speaker 5: We're you know, we're We're not this tiny little sport
- 43:29Speaker 5: from Podunk, Texas anymore.
- 43:31Speaker 8: You know, maybe we'll get a D D W D
- 43:34Speaker 8: Ray with the sauce. Sweet, we'll combine up why not
- 43:37Speaker 8: sponsored by Pendleton Whiskey sponsored by Ray with the sauce,
- 43:42Speaker 8: and we'll just do uh, we'll be up there all week.
- 43:44Speaker 4: I definitely need Pendleton Whiskey sponsorship for the oh yeah, yeah, yeah.
- 43:49Speaker 2: Hotels first class. Don't we talk to the corporate guys
- 43:53Speaker 2: for you. I can get you. Let's go.
- 43:57Speaker 1: That means that sounds awesome, and like, I guess that'll
- 44:00Speaker 1: probably sell out too. And that arena, I mean, it's
- 44:02Speaker 1: a football stadium.
- 44:03Speaker 2: It's going. Yeah, we we we seventy eight thousand. We
- 44:06Speaker 2: build it so.
- 44:07Speaker 5: Only one side because you have bucking shoots, right, it's
- 44:10Speaker 5: really difficult. So we we build it so it's forty
- 44:14Speaker 5: to fifty thousand seats.
- 44:15Speaker 2: At the most. But still we'll put yeah, what's bridge
- 44:18Speaker 2: for eight thousand and.
- 44:21Speaker 5: In our layout, I believe it's about fifty five hundred
- 44:24Speaker 5: to six not even yeah wow, yeah, because we have
- 44:27Speaker 5: to you have to behind.
- 44:29Speaker 2: The shoot in. Can't even heard of Texas at right,
- 44:32Speaker 2: that was but still massive square garden.
- 44:34Speaker 5: It's a it's a twenty thousand seat arena, but we
- 44:36Speaker 5: can only sell twelve thirteen thousand seats and a night
- 44:40Speaker 5: because of the way the layout is and where we
- 44:42Speaker 5: have to put our shoots.
- 44:43Speaker 1: You were talking about when you were there and how
- 44:46Speaker 1: you had to get the dirt in was a phenomenal story.
- 44:49Speaker 2: It's five five floors up. Yeah, forty trucks.
- 44:52Speaker 1: It only really realizes that when you walk into MSG
- 44:55Speaker 1: you don't realize how many escalators.
- 44:56Speaker 2: You go up to it, Like where you're at SO
- 44:59Speaker 2: And how do you get it up there? Yeah?
- 45:00Speaker 5: The dump trucks go up the ramp. Yeah, and the
- 45:02Speaker 5: big circular ramp and the bulls run up the ramp.
- 45:04Speaker 5: When the bulls come up, they got to run up
- 45:06Speaker 5: five flights to stare.
- 45:07Speaker 2: Yea they do. Yeah, absolutely never even thought of you know,
- 45:10Speaker 2: I know that it's up.
- 45:12Speaker 5: Yeah, it's a big, smaller dump trucks and they bring
- 45:14Speaker 5: forty of them. I've been in the sports industry for
- 45:17Speaker 5: a long time and I'm good friends with a guy
- 45:19Speaker 5: named Terry Lefton who was the feature writer in sponsorship
- 45:23Speaker 5: and licensing for Sports Business Journal. He was a brand
- 45:26Speaker 5: week and just you know, trade stuff. But Terry and
- 45:30Speaker 5: I've been trying to get them, you know, forever, trying
- 45:32Speaker 5: to get him to do something about PBR.
- 45:34Speaker 2: And I said, have you ever ever done a dirt story?
- 45:36Speaker 5: You guys, I've never done dirt.
- 45:39Speaker 2: We gave him two stories that he never got to do.
- 45:41Speaker 5: So he came to Madison Square Garden last year and
- 45:42Speaker 5: watch him bring the dirt in and he was like amazed,
- 45:45Speaker 5: and we got a whole page on dirt. He interviewed
- 45:48Speaker 5: my my production guy said look at it and getting
- 45:50Speaker 5: interviewed about dirt.
- 45:52Speaker 2: And then the other thing.
- 45:53Speaker 5: We signed a deal with a company called all Access,
- 45:55Speaker 5: which does ramps, handicap and industrial ramps and that kind
- 46:00Speaker 5: of thing, and they've never sponsored anything. No one's ever
- 46:02Speaker 5: had a ramp sponsor. We got a ramp sponsor. So
- 46:05Speaker 5: he wrote a nice, really nice story about the first
- 46:07Speaker 5: ramp sponsor in sports.
- 46:09Speaker 2: Because we use ramps to get up and down.
- 46:10Speaker 5: Off of that, we also use the cage as the
- 46:13Speaker 5: where we do the awards and that kind of thing.
- 46:16Speaker 2: Get up there. Yeah, it's all Access, all Access. We
- 46:20Speaker 2: maybe I'll be an anything to get us down with
- 46:24Speaker 2: text like whiskey. What I understand our sponts whiskey. We
- 46:28Speaker 2: got plenty of penalty whiskey. Speaking of that, I'm a
- 46:30Speaker 2: little light over here. Yes when Ray bartends for me
- 46:34Speaker 2: very rare boy? Is this a change? Right? I'm usually
- 46:39Speaker 2: half in a bag at your uh your establishment there.
- 46:44Speaker 2: I'm good, I'm driving. I've never seen Ray half in
- 46:46Speaker 2: the bag. No, No, maybe he's full right in that thing.
- 46:51Speaker 2: Go big or go home? Right? Yeah? Oh man, Now
- 46:55Speaker 2: I'm just more and more like exciting. It's gonna be
- 46:58Speaker 2: a be there's your videos? Are you when are you leaving?
- 47:02Speaker 2: When's MSG? MSG is the first weekend usually first weekend
- 47:06Speaker 2: in January. Oh, so I missed that.
- 47:08Speaker 5: We're doing Banger Maine later in the we'll be in Worcester.
- 47:13Speaker 2: That's two hours to hook you up in Worcester.
- 47:16Speaker 4: Yeah, ma Chusetts you just did. You're gonna do the
- 47:18Speaker 4: weekend before?
- 47:21Speaker 2: Is that when we're Worcester. I don't have the schedule. No,
- 47:23Speaker 2: not Worcester. I know, Massachusetts, Boston.
- 47:26Speaker 5: We're not in Boston yet.
- 47:27Speaker 2: What's the other one?
- 47:28Speaker 5: The Worcester wors and then Banger Welcome Banker. We sell
- 47:32Speaker 5: out three days. It's a small arena, but it's like
- 47:35Speaker 5: going home. Like our production people all have like friends.
- 47:38Speaker 5: There is the Pivelosity Tour up there, and I think
- 47:42Speaker 5: it is the big tour. Oh what's the Big tour TP. Well,
- 47:46Speaker 5: after the show, I'll look.
- 47:47Speaker 1: Up the dates and we'll cut up. Yeah, yeah, it'd
- 47:50Speaker 1: be great. I'm again I'm said up missing it. I
- 47:52Speaker 1: really had a great time.
- 47:53Speaker 5: I think it's the DCU Center up there. Used to
- 47:57Speaker 5: be dunkin Donuts Arena or something.
- 47:58Speaker 1: Yeah, back in the day, so I used I'm remember
- 48:00Speaker 1: seeing rush there like wow, thirty something years ago, unless
- 48:04Speaker 1: it's a new arena used to be called.
- 48:08Speaker 2: I don't know it was.
- 48:08Speaker 1: It was the arena in Worcester. Like I grew up
- 48:11Speaker 1: in Madison and we would drive up there. We'd we'd
- 48:13Speaker 1: see him at the coliseum in Worcester, Boston.
- 48:18Speaker 2: And Providence and we just followed all around. Yeah, why,
- 48:22Speaker 2: I don't know.
- 48:23Speaker 5: Were you a big toads guying?
- 48:25Speaker 1: Uh, it's a lot I went when I was in college,
- 48:28Speaker 1: not really like I bet there are plenty of times,
- 48:30Speaker 1: but I just I never I never thought it was
- 48:32Speaker 1: a good place to see a show.
- 48:34Speaker 5: It was just one of those it's amazing some of
- 48:36Speaker 5: the accident through there, and who's just gonna play.
- 48:39Speaker 2: It if you look at the accident through there? Crazy.
- 48:43Speaker 1: I remember, obviously when I was in eighth grade, I
- 48:46Speaker 1: believe my mom and her boyfriend at the time.
- 48:48Speaker 2: He was a Yale track coach, and that's when the
- 48:50Speaker 2: Rolling Stones I think when eight or something, nineteen eighty eight,
- 48:54Speaker 2: maybe it was somewhere around there.
- 48:56Speaker 1: And uh, he had a ship ton of connections and
- 49:00Speaker 1: still couldn't get it, Like he knew a lot of
- 49:02Speaker 1: people don't know what was happening, right, he knew what
- 49:04Speaker 1: was happening, and he's like, I still can't get there.
- 49:07Speaker 2: I didn't give a fuck. I was thirteen whatever, I
- 49:10Speaker 2: know a ship now. I've seen some good shows there though.
- 49:13Speaker 2: It's good. It's good. I just I can't know it
- 49:16Speaker 2: was in years. You go in there and it's like
- 49:18Speaker 2: now it's now it's all siphoned off.
- 49:20Speaker 1: Into underage and twenty one and over and you gotta
- 49:24Speaker 1: get a wrist pins and it.
- 49:25Speaker 2: Just it's just I don't know if the times now, I.
- 49:28Speaker 5: Just it's just not interestingly Peloton Whiskey, Like we gotta
- 49:32Speaker 5: be careful with we have a lot of guys that
- 49:33Speaker 5: are under twenty one, ok, the riders, Yeah yeah, really yeah,
- 49:38Speaker 5: so you gotta you gotta like play that. You know, Sorry,
- 49:41Speaker 5: you can't come to this.
- 49:42Speaker 2: You gotta do that. Make sure we got a twenty
- 49:44Speaker 2: one year old. It's got to go back to eighteen
- 49:48Speaker 2: and there's something Trump can do. When I was growing up,
- 49:50Speaker 2: it was eighteen right too. It was also had a
- 49:52Speaker 2: fake idea. I got in at sixteen. Yeah, I mean
- 49:55Speaker 2: that's like, that's what that's the pushback.
- 49:57Speaker 1: Oh well there's it's eighteen other and started reading this
- 50:00Speaker 1: sixteen No I did started drinking all I was nineteen, okay,
- 50:02Speaker 1: like I didn't, you know, and that was I didn't
- 50:04Speaker 1: really drink that much.
- 50:05Speaker 2: I was a late where you're definitely making up. But
- 50:07Speaker 2: what I have leaps and bounds with my friends.
- 50:09Speaker 5: What it did do, though, is it pushed college kids
- 50:13Speaker 5: into closing doors and more drugs and more things that
- 50:18Speaker 5: you know, hide and ship, and that there's a downside
- 50:21Speaker 5: to that as well. Right, we had to learn how
- 50:22Speaker 5: to grow up. But this is part of learning to
- 50:24Speaker 5: grow up, you know.
- 50:26Speaker 1: And I always like the line, you know, if you
- 50:29Speaker 1: if you old enough to go to you know, war, Yeah,
- 50:31Speaker 1: I should be able to hold enough to have a
- 50:33Speaker 1: penalty whiskey.
- 50:33Speaker 4: You know.
- 50:34Speaker 2: I don't know if that's exactly well absolutely, you know.
- 50:37Speaker 4: It's like I went into the service at eighteen, nineteen
- 50:40Speaker 4: years old, but you were, you know, you were drinking
- 50:43Speaker 4: rangers back then.
- 50:44Speaker 2: I was eighteen, So I had no problem.
- 50:48Speaker 4: You go over, you know, to another country, it's eighteen
- 50:50Speaker 4: years old, right, they have no problems.
- 50:52Speaker 2: Europe's like sixteen or nothing. I don't know.
- 50:56Speaker 4: My daughter, my daughter went out to Scotland at eighteen
- 50:59Speaker 4: and she was at a She facetimeed me she was
- 51:02Speaker 4: at a whiskey tasting by herself in a castle.
- 51:07Speaker 2: I'm like, gee, what are you doing? She goes, I'm
- 51:09Speaker 2: han a whiskey event. I paid ten dollars to get
- 51:12Speaker 2: in and I get taste whiskies. I'm like, you're eighteen.
- 51:15Speaker 2: That's my girl. She's like drinking drinking, It's just legal.
- 51:19Speaker 2: I'm like, oh my gosh. I went to Rome at
- 51:21Speaker 2: sixteen in a class trip. We just had our one
- 51:25Speaker 2: Latin teacher we had won. He was like nine of us,
- 51:28Speaker 2: and she was so regiment IM like, all right, we're
- 51:30Speaker 2: gonna go see this today. And everything was you know,
- 51:32Speaker 2: I itineraried out and to go here, go there, and
- 51:34Speaker 2: we were just exhausting, even for the sixteen year olds.
- 51:38Speaker 2: So we all like got together one day and we're
- 51:40Speaker 2: like we sat her down and we're like, you know,
- 51:44Speaker 2: can we just have one day to do well, not nothing,
- 51:47Speaker 2: but I just could wander on her own. She said,
- 51:49Speaker 2: we guys are only sixteen. You know there ever been
- 51:51Speaker 2: a city like this? And oh blah blah. They're like no,
- 51:54Speaker 2: I know, but like just and then she kind of
- 51:56Speaker 2: cried a little bit.
- 51:57Speaker 1: And then she she said, all right, I tell you
- 51:59Speaker 1: what after if I five o'clock when we do our
- 52:01Speaker 1: day thing and you guys go get dinner on your own.
- 52:04Speaker 2: We went out got fucking hammered and it was like
- 52:09Speaker 2: the worst because I wasn't a drinker and I was
- 52:11Speaker 2: just like a welcome next day and I was just
- 52:13Speaker 2: like I was like sick, and she was like this
- 52:15Speaker 2: is why I don't want you guys doing this. Yeah, like,
- 52:18Speaker 2: well we lived and learned. At least she didn't lose
- 52:20Speaker 2: any of you you know, one that loses his mind.
- 52:27Speaker 2: I gotta go walking around Rome.
- 52:28Speaker 1: And you know that's it was weird back then though,
- 52:31Speaker 1: like just there was you know, cops on corners with
- 52:35Speaker 1: you know ars and ship.
- 52:37Speaker 2: You see around here.
- 52:38Speaker 1: This is you know again dating myself. That was like
- 52:40Speaker 1: thirty five years ago. But I don't haven't really tried
- 52:43Speaker 1: outside of Ireland. I haven't really traveled much overseas, you
- 52:46Speaker 1: guys speaking of that as that guy something you guys
- 52:48Speaker 1: are if we go over.
- 52:50Speaker 5: What We've got tours in Brazil, Australia, Canada. We sanctioned
- 52:56Speaker 5: events in Mexico, so we've got bull riders and many places.
- 53:01Speaker 5: But to travel the show, if you will, you got
- 53:03Speaker 5: to move a lot of bulls. Yeah, because they're born
- 53:05Speaker 5: to back, they're bread to back. That's it's something that's
- 53:07Speaker 5: not really done in a lot of other places. Obviously
- 53:10Speaker 5: in Brazil there's there's and believe it or not, Australia's
- 53:14Speaker 5: phenomenal for us, it's a phenomenal market. We have our
- 53:17Speaker 5: own office there and a guy named Glenny runs the
- 53:19Speaker 5: whole thing and it's phenomenal. And we've got a really
- 53:22Speaker 5: nice tour going up in Canada. We just sold out
- 53:24Speaker 5: this weekend in Canada. I forget what the city we're in,
- 53:27Speaker 5: but they they.
- 53:28Speaker 2: Go their own individual tours, like yeah, the Umbrella, yes, yeah, but.
- 53:34Speaker 5: We do have guys that go, like a number of
- 53:37Speaker 5: the Canadian guys come down and participate in our events
- 53:40Speaker 5: every year. The winners of those country events can come
- 53:43Speaker 5: and be part of our World Finals. Nice, so they
- 53:46Speaker 5: get an opportunity to participate for bigger money.
- 53:49Speaker 2: Wow. Yeah, that's neat. So it's global, global, global.
- 53:52Speaker 5: Yeah, global phenomenon. And I think we're broadcast in like
- 53:56Speaker 5: seventy or ninety countries or.
- 53:58Speaker 2: Something like that.
- 53:58Speaker 5: I don't I'm not schooled enough to know exactly, but
- 54:02Speaker 5: we're in a lot of places and now obviously with
- 54:04Speaker 5: streaming and that kind of.
- 54:05Speaker 2: Thing that changes the whole game.
- 54:07Speaker 5: Yeah, we've got a got a million people signed up
- 54:10Speaker 5: for our our YouTube channel, really yeah, which is phenomenal.
- 54:15Speaker 2: What's that.
- 54:15Speaker 5: That's it's YouTube slash PBR. It's tube dot com r
- 54:19Speaker 5: and you can watch rewatch any of the events, both
- 54:23Speaker 5: Velocity and Unleast the Beast. And we have a show
- 54:25Speaker 5: called PBR Now that's on there, and there's highlight shows
- 54:28Speaker 5: and wrap ups and all kinds of things on there.
- 54:30Speaker 2: Yeah. Yeah, so it's phenomenal. Interesting. You got to get
- 54:33Speaker 2: a read with the sauce one like that.
- 54:36Speaker 5: You want to see if I can get your show
- 54:37Speaker 5: on the PBR.
- 54:39Speaker 2: Well, actually, you know what. You know what's funny is
- 54:40Speaker 2: I was going over the website today and there is
- 54:42Speaker 2: a PBR podcast network. Yes.
- 54:45Speaker 5: I haven't spent a lot of time. I should do
- 54:46Speaker 5: my own, I think, but.
- 54:47Speaker 2: Yeah, I should give you got the voice for the studio.
- 54:51Speaker 5: I read the dog studio. Yeah, once he's done drinking
- 54:55Speaker 5: all day.
- 54:57Speaker 2: Off the floor, bring some Is there a female continent?
- 55:05Speaker 2: Is there a female league? Is there? Is it something
- 55:09Speaker 2: that just hasn't gotten that far.
- 55:11Speaker 5: There's a number of young women that are on like
- 55:14Speaker 5: some of the high school and lower levels riding bulls
- 55:19Speaker 5: not really associated with us. There was a badass woman
- 55:23Speaker 5: named Johnny Jankowski who wrote bulls in the eighties and nineties,
- 55:29Speaker 5: was on Letterman. She wrote against the men.
- 55:32Speaker 2: At Pendleton round Up.
- 55:33Speaker 5: She fought for like women's rights and bull riding and stuff.
- 55:38Speaker 5: Our head of PR's got me Andrew gine Gola. He
- 55:39Speaker 5: wrote a book called Love and Try, and he did
- 55:42Speaker 5: a chapter on Johnny told Johnny's story and we were
- 55:45Speaker 5: looking on the merch side. Now I'm talking about what
- 55:47Speaker 5: I do. How do we connect with women? How do
- 55:50Speaker 5: we you know? And there's nothing to me that's stronger
- 55:53Speaker 5: than a badass woman who's actually done what our guys
- 55:55Speaker 5: do right. And she's she's funny, she tells great stories.
- 55:59Speaker 5: She's just great. She was a decathlete who got injured
- 56:02Speaker 5: and she was competing for the Olympic team and she
- 56:05Speaker 5: got injured and she got a little disappointed, and she says,
- 56:08Speaker 5: you know what, I'm gonna try riding bulls. And she
- 56:10Speaker 5: started riding bulls and riding against women and then against men.
- 56:14Speaker 2: And so met her and we were like, we're gonna
- 56:18Speaker 2: build a line.
- 56:18Speaker 5: Around Johnny, and our whole women's line is now kind
- 56:21Speaker 5: of working with Johnny. She's based out she lives out
- 56:24Speaker 5: in the buildings, Montana area.
- 56:26Speaker 2: She runs a.
- 56:28Speaker 5: Therapy ranch that she brings in older folks and disadvantage
- 56:32Speaker 5: folks and they come in and they ride horses and
- 56:34Speaker 5: they you know, ranch a little bit.
- 56:36Speaker 2: And she's a phenomenal woman.
- 56:38Speaker 5: Great story. PBS is actually making a movie about her.
- 56:40Speaker 5: It's gonna come out this summer. So there are women
- 56:44Speaker 5: that are in and around it, and there's a lot
- 56:48Speaker 5: behind the scenes. There's a lot on the business side,
- 56:51Speaker 5: Kate Harrison and a woman announcer. It's just phenomenal, you know.
- 56:56Speaker 5: But there are a lot of and a lot of
- 56:57Speaker 5: women in our stock contractor group. So the folks that
- 57:01Speaker 5: raise the bulls, there's a lot of very strong women
- 57:03Speaker 5: that that kind of run.
- 57:05Speaker 2: Ranches, which is phenomenal.
- 57:07Speaker 6: Yeah.
- 57:08Speaker 4: I mean, it's so funny you said that because I
- 57:10Speaker 4: was Friday. I was at diebar having a few not
- 57:13Speaker 4: you pops. Yeah, right, I started. I started.
- 57:17Speaker 2: I was with Jaeger Greg right, so I started chatting.
- 57:20Speaker 1: Uh.
- 57:21Speaker 4: We started uh chatting with this girl that was sitting
- 57:26Speaker 4: next next to us. Uh and she was just about
- 57:29Speaker 4: the PBR and all that. She saw my hat and uh,
- 57:32Speaker 4: Pendleton she knew all about it, and she said to me,
- 57:35Speaker 4: she goes, oh my god, I'm going you are you going?
- 57:38Speaker 4: So yeah, you know, Pendleton sponsors it.
- 57:40Speaker 2: Uh long so short.
- 57:41Speaker 4: We did a little talking and she raises police dogs.
- 57:46Speaker 4: That's what she trains, police dogs. And she also rides,
- 57:49Speaker 4: uh she has a horse and she rides rodeos, uh
- 57:53Speaker 4: calf shemilion.
- 57:55Speaker 2: Yes, she's a roper. Okay.
- 57:56Speaker 4: So she and I said, well, you ever get out
- 57:58Speaker 4: of a boat. She goes, In fact, I did, and
- 58:00Speaker 4: she whips out her phone and she shows me this
- 58:02Speaker 4: video of her.
- 58:03Speaker 2: Riding a bull.
- 58:04Speaker 4: I'm like, oh my god, that's pretty badass, right, and
- 58:08Speaker 4: she she was like, no, I was really seriously thinking
- 58:12Speaker 4: about doing this, like writing bulls and she went through
- 58:17Speaker 4: all the training and everything that and she was like, no.
- 58:20Speaker 2: That's that's an easy way to get hurt. That's that's
- 58:24Speaker 2: that's and so she stuck with her roping. But it
- 58:27Speaker 2: was amazed. Was just talking to per. She's going to
- 58:31Speaker 2: the PBR tour in Bridgeport Saturday night. But she you know,
- 58:37Speaker 2: did you invite it to the No, Unfortunately we are
- 58:42Speaker 2: sold out with that right now. So, but Emma was
- 58:46Speaker 2: just chatting with somebody next to us.
- 58:47Speaker 4: She knew all about it, all about Pendleton whiskey, knew
- 58:50Speaker 4: all about the PBR tour. And then she flipping whips
- 58:53Speaker 4: out her phone and shows me her riding a bull.
- 58:55Speaker 4: I'm like, what you know, Like, are you how cool
- 58:58Speaker 4: is that?
- 58:59Speaker 1: By the way out the penalty last year you brought
- 59:02Speaker 1: the military. Yeah, promote bottle bottle, Yeah, I told.
- 59:08Speaker 2: You when I ran into it. I just finished it
- 59:10Speaker 2: last week.
- 59:11Speaker 1: You know, I bounced around with what I'm drinking here,
- 59:13Speaker 1: and you know, but that one was awesome, very and
- 59:17Speaker 1: it had a great cause behind it, right and and you.
- 59:20Speaker 4: Know we donate, you know, we donate to the military
- 59:27Speaker 4: with that pack. So it's a limited time. Every year
- 59:30Speaker 4: we changed the label. It's still the Great Whiskey. It's
- 59:34Speaker 4: the same whiskey as the is the original. But you know,
- 59:37Speaker 4: we we we love working with the military. I mean,
- 59:41Speaker 4: it's it's fun doing the PBR sponsorships and all that,
- 59:45Speaker 4: but it's all about the military. You know, me being
- 59:47Speaker 4: a four Marine obviously I'm a little biased, but you know,
- 59:51Speaker 4: the work we do with the military families is right
- 59:56Speaker 4: to my heart, man.
- 59:57Speaker 2: It's it's an awesome, awesome thing that we do to
- 1:00:00Speaker 2: give back.
- 1:00:02Speaker 5: So and that's actually one of the interesting things from
- 1:00:05Speaker 5: a value standpoint right. PBR is very involved with the military.
- 1:00:11Speaker 5: Border Patrol is one of our biggest partners. We always
- 1:00:13Speaker 5: honor first responders. It's something that that really kind of
- 1:00:17Speaker 5: flows through our partners.
- 1:00:18Speaker 2: Are you know, we all kind of.
- 1:00:19Speaker 5: Feel the same way. I spent some time at WWE
- 1:00:22Speaker 5: earlier in my career and I actually took wrestlers to
- 1:00:27Speaker 5: Kuwait to visit troops during the Iraq War and just
- 1:00:31Speaker 5: you never haven't lived.
- 1:00:32Speaker 2: Until, you, you know, go and do something like that.
- 1:00:35Speaker 2: I've never seen those. It was phenomena. So that was
- 1:00:38Speaker 2: that was my idea in the middle of the middle
- 1:00:39Speaker 2: of the night. Oh that's awesome.
- 1:00:41Speaker 5: I worked with retailers and one of my retailers was
- 1:00:44Speaker 5: the Army Air Force Exchange and the guy who ran
- 1:00:48Speaker 5: Fort Hood was selected to open the first p X
- 1:00:50Speaker 5: in Iraq, and he would email me like every every day,
- 1:00:54Speaker 5: every other day, you got to come over, Gutran guys.
- 1:00:56Speaker 5: You gott come over, Grand guys. He a little a
- 1:00:57Speaker 5: d D got come over. Okay, I'll ask Vince. Went
- 1:01:00Speaker 5: to Vince and said, look, they're asking, what do you
- 1:01:03Speaker 5: think take them?
- 1:01:05Speaker 2: Just that simple. So we worked with who the US.
- 1:01:10Speaker 2: So I took.
- 1:01:12Speaker 5: John Layfield and it was it was Layfield and Ron Simmons,
- 1:01:18Speaker 5: Ivory and Terry Runnelds. So the four of them, uh,
- 1:01:24Speaker 5: and we visited seven forward operating bases.
- 1:01:26Speaker 2: We went to Central Command.
- 1:01:29Speaker 5: We visited probably thousands of you know, thousands of kids, right,
- 1:01:33Speaker 5: so they were all either.
- 1:01:34Speaker 2: Coming in, coming out, or going in.
- 1:01:37Speaker 5: So that was and we ended up hooking up with
- 1:01:39Speaker 5: the Washington Redskins cheerleaders and touring with them, hooking up
- 1:01:44Speaker 5: so interestingly and very funny.
- 1:01:47Speaker 2: No, I have old guy.
- 1:01:51Speaker 5: I had the commanders, there was the Redskins. Then Terry
- 1:01:57Speaker 5: Runnolds was one of our divas. And she was, you know,
- 1:02:00Speaker 5: little petite little thing but all t and a. So
- 1:02:04Speaker 5: she wore this jumpsuit that a flight suit literally, but
- 1:02:09Speaker 5: she had a bikini on underneath it of course, so
- 1:02:11Speaker 5: the it was U S A U S A.
- 1:02:15Speaker 2: And and she was phenomenal. She's just kind of do
- 1:02:18Speaker 2: her thing.
- 1:02:18Speaker 5: But the cheerleaders would sing and dance and do stuff
- 1:02:21Speaker 5: with the and Terry would stand up after. Aren't they
- 1:02:24Speaker 5: wonderful that they they they're so talented.
- 1:02:27Speaker 2: I can't do that, but I can do this, and
- 1:02:29Speaker 2: she would just they all get their photo opportunity, and
- 1:02:34Speaker 2: and we moved on to the next Did they end
- 1:02:36Speaker 2: up doing that for like maybe to this day, Vince.
- 1:02:41Speaker 5: After that trip and that was there, and yeah, me
- 1:02:44Speaker 5: and one of the wrestlers were talking John Layfield, we're
- 1:02:46Speaker 5: talking about the mid of the night. Yeah, well we
- 1:02:47Speaker 5: got I said, but you got to write to Vince,
- 1:02:49Speaker 5: because if it comes from me, it's just like office guys,
- 1:02:53Speaker 5: from one of the wrestlers, you live in this thing.
- 1:02:54Speaker 5: And Layfield was the man with the military. He made
- 1:02:58Speaker 5: more trips there than I think any human beings.
- 1:03:00Speaker 2: All right, But he came back and he.
- 1:03:05Speaker 5: Talked Vince into taking the whole show and they called
- 1:03:08Speaker 5: a tribute to the troops, and they did it for
- 1:03:09Speaker 5: like eight years.
- 1:03:11Speaker 2: They went into they went from we were we didn't
- 1:03:14Speaker 2: go anywhere near the action. We were in Kuwait. Vince
- 1:03:18Speaker 2: took them to actual basis.
- 1:03:21Speaker 5: In the you know what do they call it, and
- 1:03:23Speaker 5: went for no, the ones that were in like Iraq
- 1:03:30Speaker 5: and all those.
- 1:03:31Speaker 2: Yeah, they literally they actually they went to the palace. Yeah,
- 1:03:39Speaker 2: they did the video. They they were drinking would sitting
- 1:03:44Speaker 2: there going damn I should I don't like this hole anymore.
- 1:03:47Speaker 2: I gotta get out of here.
- 1:03:48Speaker 5: My wrestlers didn't like the fact that Kuwait was dry,
- 1:03:52Speaker 5: that one of the generals took them up.
- 1:03:54Speaker 2: I think, yeah, I remember.
- 1:03:55Speaker 5: Correct, there's a long time.
- 1:03:56Speaker 2: Well, if you're on an American base, you can pretty
- 1:03:59Speaker 2: much do whatever you want. Yeah, you have to they
- 1:04:01Speaker 2: get through.
- 1:04:03Speaker 5: I respect the customs and rules.
- 1:04:04Speaker 2: Yeah, why did they check the planes or just the
- 1:04:07Speaker 2: respect thing? I think it's more respecting. Yeah, interesting twenty
- 1:04:11Speaker 2: years ago. I think we got to have you on
- 1:04:13Speaker 2: just for w W stuff. We can talk all you
- 1:04:16Speaker 2: got attitude here. He's been around guy, Yeah, yeah, what
- 1:04:21Speaker 2: you was that?
- 1:04:21Speaker 5: I was there from two thousand and two thousand and five,
- 1:04:23Speaker 5: so Stone Cold Rock.
- 1:04:25Speaker 2: That's what that's actually.
- 1:04:26Speaker 4: So.
- 1:04:26Speaker 1: I watched it when I was a kid, you know,
- 1:04:28Speaker 1: Hogan and all that, and then I uh, a buddy
- 1:04:31Speaker 1: of mine got me back into it in like ninety eight,
- 1:04:33Speaker 1: ninety nine till about that time, and then I just
- 1:04:37Speaker 1: grew up.
- 1:04:39Speaker 2: I still I still like it.
- 1:04:39Speaker 5: If it's on, it's do you remember Stacy Keebler six
- 1:04:43Speaker 5: foot tall old mics.
- 1:04:45Speaker 2: Yeah, sweetest girl in the world.
- 1:04:47Speaker 5: So as cool as the quait thing was, and that
- 1:04:49Speaker 5: was like I did something, really I felt like.
- 1:04:51Speaker 2: I did Yeah yeah, yeah.
- 1:04:53Speaker 5: But the coolest moment I had my thirteen year old
- 1:04:55Speaker 5: nephew was wrestlming twenty down Madison Square Garden. I took
- 1:04:59Speaker 5: my nephew to wrest media. Obviously good seats and he was.
- 1:05:02Speaker 2: A big fan.
- 1:05:03Speaker 5: First person we saw in the hotel was Stacy. Okay,
- 1:05:06Speaker 5: weren't a pair of three or four inch.
- 1:05:07Speaker 2: Heels, so now she's six or whatever.
- 1:05:11Speaker 5: First person we saw. She came running up to me
- 1:05:13Speaker 5: a huge hug and a kiss, and my.
- 1:05:15Speaker 2: Nephew was like, oh. I was like, oh, I'll I'm
- 1:05:23Speaker 2: the coolest uncle. Yeah, that's what you know.
- 1:05:26Speaker 5: I'd walked down the street in New York weather and
- 1:05:28Speaker 5: people will be like, Okay, he's either.
- 1:05:30Speaker 2: Paying or or yeah yeah I know. Yeah, that's awesome.
- 1:05:35Speaker 5: It was a great thing, and it's so funny that
- 1:05:37Speaker 5: the world's coming back around.
- 1:05:39Speaker 2: Yeah.
- 1:05:39Speaker 5: I actually went down there to visit now that we're
- 1:05:41Speaker 5: gonna be part of it again, right, I'm twenty years later.
- 1:05:44Speaker 5: So I go down there and like half a dozen
- 1:05:46Speaker 5: my old colleagues are all there.
- 1:05:48Speaker 2: Wow.
- 1:05:49Speaker 5: And I got to see them and it was just
- 1:05:50Speaker 5: really kind of old school and fun and that's awesome.
- 1:05:53Speaker 2: It was a great place to work.
- 1:05:54Speaker 5: They're great, great people, and you know, you could say
- 1:05:57Speaker 5: what you want.
- 1:05:58Speaker 2: They just sold that building, didn't they, The old one.
- 1:06:00Speaker 2: That the old one, yeah in Stanford.
- 1:06:02Speaker 5: Yeah they well they're still in Stanford right across the
- 1:06:07Speaker 5: exit seven year station.
- 1:06:09Speaker 2: But the one that you always just come around the
- 1:06:10Speaker 2: corner tower, that's the one they sold. Yeah. Interesting.
- 1:06:15Speaker 8: Yeah, I would love to have you on a talk
- 1:06:17Speaker 8: wrestling and it's a real res uge, that awesome young
- 1:06:21Speaker 8: man wrestling fan.
- 1:06:24Speaker 2: All right, well let's wrap this up excellent with my
- 1:06:27Speaker 2: douche of the week. Oh yeah, I don't think we
- 1:06:30Speaker 2: did this. It didn't.
- 1:06:32Speaker 1: I usually, you know what, I'm like fifty to fifty
- 1:06:34Speaker 1: with these Sometimes they get into the conversations. I'm like,
- 1:06:37Speaker 1: I'm not gonna do it this week, and or I
- 1:06:39Speaker 1: gotta a guest on it. You know, you don't want
- 1:06:42Speaker 1: to like, you know, really spark anything.
- 1:06:45Speaker 2: But this isn't sparking. Baby. I was gonna do the
- 1:06:49Speaker 2: Grammys as the Grammys, but I decided to lump it
- 1:06:52Speaker 2: into award shows in general. Are you guys, do you
- 1:06:56Speaker 2: guys watch these things anymore? It's so hard. I can't either.
- 1:06:59Speaker 2: Do you watch them in and out? Yeah?
- 1:07:01Speaker 1: All right, I don't, but I'm always on Twitter, ex whatever,
- 1:07:06Speaker 1: and I see the shit and I woke up Monday
- 1:07:09Speaker 1: morning too, and this fits in perfectly with what we're
- 1:07:12Speaker 1: talking about. Beyonce winning Country Album of the Year. Now
- 1:07:18Speaker 1: before I get like, I never listened to.
- 1:07:21Speaker 2: One of the songs. I can't even like compare it
- 1:07:24Speaker 2: to anything that some of the country guys that, like
- 1:07:27Speaker 2: you just said, jelly Roll I fucking love you know.
- 1:07:30Speaker 1: Morgan Wallen is really good. I'm not this is not
- 1:07:33Speaker 1: my genre, but I know, you know, there are stuff
- 1:07:36Speaker 1: that I like. And when I heard that, I just
- 1:07:38Speaker 1: like chuckled.
- 1:07:39Speaker 2: I'm like, this is.
- 1:07:41Speaker 1: To me, this is where they just start losing people like,
- 1:07:45Speaker 1: is this like a makeup award for her? Because she
- 1:07:48Speaker 1: lost an Album of the Year to to Taylor Swift
- 1:07:52Speaker 1: fucking ten years ago on MTV Awards, Like, like, who
- 1:07:58Speaker 1: actually votes for this shit?
- 1:08:00Speaker 5: So thirteen thousand, they kept saying it's voted on by
- 1:08:03Speaker 5: thirteen thousand members of the Academy.
- 1:08:05Speaker 2: Thirteen thousand members of the academy who yeah, but.
- 1:08:10Speaker 5: Look, okay, So I would look at it one way
- 1:08:14Speaker 5: ten years ago when I wasn't I haven't been around
- 1:08:16Speaker 5: the country world or the western world looking.
- 1:08:19Speaker 2: At it now.
- 1:08:22Speaker 5: And again not going deep into the music. And everybody
- 1:08:25Speaker 5: has their things that they love and that kind of thing,
- 1:08:29Speaker 5: anything that benefits Western lifestyle, Western culture. She was born
- 1:08:35Speaker 5: and raised in Houston, so she's you know, she's came
- 1:08:37Speaker 5: from the heart of this stuff. And if that's lifting
- 1:08:42Speaker 5: people to get them to look at things like PBR
- 1:08:45Speaker 5: and some of the Western lifestyle things that are going on,
- 1:08:48Speaker 5: and the ranchers and the people that actually raise our
- 1:08:51Speaker 5: food and our crops and all those kinds of things,
- 1:08:53Speaker 5: if that's helping the whole thing, I'm in And I
- 1:08:57Speaker 5: don't give a shit if they give.
- 1:08:58Speaker 2: Her an award because it brings more more notoriety to.
- 1:09:02Speaker 5: What we're all.
- 1:09:02Speaker 2: So there's two sides of that, right, Okay, So I
- 1:09:05Speaker 2: get that, right.
- 1:09:06Speaker 4: So you take a woman who was in top for years,
- 1:09:10Speaker 4: you throw her a country album, you have her first
- 1:09:14Speaker 4: year of doing country country legends that never won Album
- 1:09:19Speaker 4: of the Year, right, and you give it to her,
- 1:09:22Speaker 4: which she's unbelievable.
- 1:09:25Speaker 2: I think her just doing country is aligns with what
- 1:09:28Speaker 2: you just said. Correct. I don't think she needs to
- 1:09:30Speaker 2: do what need to win the award to make it go,
- 1:09:32Speaker 2: like make it to actually general correct. I agree, And
- 1:09:36Speaker 2: then I just think that and every industry does things
- 1:09:42Speaker 2: like that. It's not just music.
- 1:09:44Speaker 5: It's not you look at the Hall of Fame for
- 1:09:46Speaker 5: the big sports.
- 1:09:47Speaker 2: You look, everything is by it.
- 1:09:51Speaker 5: The whole world's biased, right, but it's long at it's
- 1:09:54Speaker 5: a positive message going out and somebody's not of a
- 1:09:57Speaker 5: total douche to your point, then then.
- 1:10:00Speaker 2: You know what, it's definitely bringing another part of another.
- 1:10:08Speaker 4: I'm always about customers, but another group of people to
- 1:10:15Speaker 4: like country, right, that would never listen to country, but
- 1:10:18Speaker 4: because it's Beyonce, I gotta listen to country because I'm
- 1:10:21Speaker 4: a big Beyonce fan, which she's extremely talented.
- 1:10:24Speaker 2: Woman and she might drive people. But there's so many
- 1:10:28Speaker 2: country artists that never won and they've been doing it
- 1:10:33Speaker 2: their whole life.
- 1:10:34Speaker 1: So you take a guy like Jelly Roll like he
- 1:10:37Speaker 1: can literally he is he has crossed oh god, probably
- 1:10:41Speaker 1: four genres country. I listened to Octane Serious, which is
- 1:10:47Speaker 1: a hard rock channel. He's crossed into that. Obviously, he's
- 1:10:51Speaker 1: pop too, and he's gospel.
- 1:10:55Speaker 2: Some of his music is gospel. A guy like that
- 1:10:57Speaker 2: wins the award, all right, you get it? Cool, I
- 1:11:00Speaker 2: get it. It's just like, this is why I don't
- 1:11:04Speaker 2: watch this ship anymore. It's to me. It's always been
- 1:11:06Speaker 2: a look at me moment. Anyway.
- 1:11:08Speaker 1: It's like, all right, you guys don't get enough adolation
- 1:11:10Speaker 1: and millions of dollars, and now you got to actually
- 1:11:13Speaker 1: present each other awards.
- 1:11:15Speaker 2: You see some of the gifts the agaded these fucking things.
- 1:11:17Speaker 9: Yeah, they're a billion dollar gifts presenter or winning an award.
- 1:11:23Speaker 9: What was that other guy that showed up with his
- 1:11:25Speaker 9: girlfriend half Kanye? She was naked, she was she was worrying.
- 1:11:30Speaker 9: She wasn't He wasn't even like a fishnet, he.
- 1:11:32Speaker 2: Wasn't even He just shook pictures. Yeah, screwed them out.
- 1:11:37Speaker 1: Well, Kanye is the one behind going on stage when
- 1:11:41Speaker 1: Taylor Swift won that award and yelled at her when
- 1:11:45Speaker 1: he thought it should have went to Beyonce.
- 1:11:47Speaker 2: So that's what I put together, you know, So like
- 1:11:51Speaker 2: maybe this is the makeup for that. I don't know,
- 1:11:53Speaker 2: but like to forget the Academy. But first of all,
- 1:11:57Speaker 2: the Academy Awards are.
- 1:11:59Speaker 1: So boring because they don't have musical acts. You know,
- 1:12:02Speaker 1: it's just like showing, you know, it's just you know,
- 1:12:05Speaker 1: my favorite thing is watching who died this year?
- 1:12:08Speaker 5: You want to laugh that I was thinking to sleeping
- 1:12:11Speaker 5: Now I want to.
- 1:12:13Speaker 2: Know, like who that I outlet? I'm like, holy ship,
- 1:12:19Speaker 2: I died that.
- 1:12:23Speaker 5: That's sort of my favorite part of all the award shows.
- 1:12:25Speaker 2: I would like the end of year ship. I see, oh,
- 1:12:27Speaker 2: there's only that that person died this year, like Toby
- 1:12:29Speaker 2: Keith a year anniversary and like I we die. But
- 1:12:34Speaker 2: like when you hear it, you're like you're still kind
- 1:12:35Speaker 2: of like WHOA.
- 1:12:36Speaker 5: I don't know if it was the c m AS
- 1:12:38Speaker 5: or one of the Country Award shows. They did rest
- 1:12:41Speaker 5: Solo Cup and they had.
- 1:12:42Speaker 2: Everybody come out and yeah, that's awesome.
- 1:12:44Speaker 5: So like everybody all there's moments, right, and it's gotta
- 1:12:48Speaker 5: get lucky enough to catch them in this day and
- 1:12:50Speaker 5: they just go to YouTube and catch the you know,
- 1:12:52Speaker 5: hear about it.
- 1:12:53Speaker 4: It's it's it's almost like it's not it's some of
- 1:12:57Speaker 4: them are deservable, but some of them are just like, hey,
- 1:13:00Speaker 4: we need.
- 1:13:01Speaker 2: We need to give this to Jeremy right, because he's
- 1:13:04Speaker 2: in this business so long. You got to give award best.
- 1:13:07Speaker 7: Actor the you know, and so I should get Podcaster
- 1:13:11Speaker 7: of the year. This is a year four and Milford
- 1:13:14Speaker 7: you're the top guy. I think so, I think especially
- 1:13:18Speaker 7: this black here. Yeah, nobody owns.
- 1:13:21Speaker 2: I own Cherry Street, Cherry Street and golf Baby and
- 1:13:27Speaker 2: stone Bridge Cherry Street. Get more listeners through through my
- 1:13:30Speaker 2: other job though. It's great. People come in and they're like, hey,
- 1:13:33Speaker 2: you know, I mean you're dog. Yeah, I'm dog. People
- 1:13:36Speaker 2: call me that, like like the President walks by and
- 1:13:38Speaker 2: I'm like looking at me, like your dog. I'm always
- 1:13:40Speaker 2: talking about And I got to supervise these guys. They're
- 1:13:43Speaker 2: gonna be their boss. So they drinking today. Absolutely, absolutely
- 1:13:48Speaker 2: the boss. Yeah yeah, all right, guys, thanks so much
- 1:13:52Speaker 2: for coming on again.
- 1:13:54Speaker 5: Absolutely, I appreciate all this is and I appreciate penalty.
- 1:13:58Speaker 5: I appreciate you from voting this event. It's so much
- 1:14:01Speaker 5: fun to be in Bridgeport and to come into Connecticut
- 1:14:05Speaker 5: with a bunch of bulls. It's it's so different, and
- 1:14:08Speaker 5: they're actually local bulls. They come from Pennsylvania.
- 1:14:13Speaker 2: Where do you storm?
- 1:14:14Speaker 5: Ah, so interestingly.
- 1:14:16Speaker 2: I'm sorry.
- 1:14:19Speaker 5: I was going to ask you a question last year
- 1:14:21Speaker 5: I got I was talking to the production guys, and
- 1:14:23Speaker 5: the guy who's responsible for finding bull we call it
- 1:14:25Speaker 5: bull housing.
- 1:14:26Speaker 2: Said, you know anybody up there? I said, let me
- 1:14:28Speaker 2: go talk to the Beardsley Zoo.
- 1:14:29Speaker 5: How cool would it be to roll one hundred bulls
- 1:14:31Speaker 5: into the Beardsley Zoo and just you know? And they
- 1:14:35Speaker 5: were like, taking aback a little bit, We don't, okay.
- 1:14:39Speaker 5: I just thought it'd be kind of cool. And it
- 1:14:41Speaker 5: turns out you need somewhere where there's actually roof so
- 1:14:46Speaker 5: they can't just stay outside because just in case of
- 1:14:48Speaker 5: the weather and especially at the time of year. So
- 1:14:51Speaker 5: it was I think a farm in upstate Connecticut where
- 1:14:53Speaker 5: they had them. I don't know anywhere, but I.
- 1:14:56Speaker 2: Thought it was fun.
- 1:14:57Speaker 5: It was kick going to the zoo and saying, hey,
- 1:14:58Speaker 5: I got a hundred bulls.
- 1:15:00Speaker 2: I put them up for the weekend. Well you got
- 1:15:01Speaker 2: chickens now right? Yeah? I could hold like two of
- 1:15:06Speaker 2: them back there, but a couple of my gage.
- 1:15:09Speaker 5: I was thinking of Stew's little petting farm down and
- 1:15:11Speaker 5: would be kind of fun to do those guys travel
- 1:15:15Speaker 5: the country those bulls there they well, there's regional like
- 1:15:19Speaker 5: farm farms and ranches in different places. So the big
- 1:15:22Speaker 5: name bulls, the big timers will travel. They can't travel
- 1:15:26Speaker 5: more than I think eight hours at a time. They
- 1:15:29Speaker 5: have to be on a certain a certain amount of
- 1:15:34Speaker 5: chips and like the air ride trailers and they get
- 1:15:39Speaker 5: treated very very well.
- 1:15:40Speaker 2: They don't. Yeah, they don't do it. Well, that's the thing.
- 1:15:46Speaker 5: You got to protect your assets, right of course, their
- 1:15:48Speaker 5: money man show, there's a lot to that. Yeah, you
- 1:15:52Speaker 5: know more how many how many bulls bulls you know,
- 1:15:57Speaker 5: Bushwhacker and you've heard of you know, Riding Soul and
- 1:16:00Speaker 5: some of the other ones. But you know, back in
- 1:16:02Speaker 5: the day they had Blueberry Wine and Bodacious and they
- 1:16:06Speaker 5: had really cooldacious that yeah, the Odacious. Yeah, and the
- 1:16:12Speaker 5: bulls are just rock stars.
- 1:16:13Speaker 2: Yeah, it wasn't for them, there wouldn't be an event.
- 1:16:15Speaker 2: So you know the next plus is coming out as
- 1:16:17Speaker 2: cool Whip because he right right, cool Let's go. Is
- 1:16:21Speaker 2: he gonna be there this weekend? COLP will not be.
- 1:16:23Speaker 5: On a Velocity tour. COOLP does Coolip does championship rounds
- 1:16:27Speaker 5: of UTV.
- 1:16:29Speaker 4: Yeah, nice, Yeah, he's a high He were the highest
- 1:16:32Speaker 4: paid Bowl there he worked ration.
- 1:16:34Speaker 2: Yeah, I think Coolip does about.
- 1:16:38Speaker 5: Thirty outs a year, So multiply thirty times eight seconds,
- 1:16:42Speaker 5: it's that two hundred and forty seconds. That makes four minutes.
- 1:16:46Speaker 5: So he's gonna work four minutes or less each year.
- 1:16:50Speaker 5: That's the sort of think about that.
- 1:16:52Speaker 2: Think about how much money this week? Right? Yeah? Yeah?
- 1:16:56Speaker 5: Yeah, And he's probably twenty five thousand dollars of straw
- 1:16:59Speaker 5: to have one of his offspring at this point.
- 1:17:01Speaker 2: Wow, he's got to learn the business, brother, But I
- 1:17:06Speaker 2: can't do it. Put them out the study I'm starting, SMA,
- 1:17:08Speaker 2: got the chickens. Let me working my way, you know,
- 1:17:10Speaker 2: and then maybe had a great run.
- 1:17:13Speaker 5: They had the all time record and score and had
- 1:17:15Speaker 5: a and they retired him right away.
- 1:17:18Speaker 2: Just sell nice, all right. I was I going to
- 1:17:21Speaker 2: ask you is all right? So obviously I'm missing this year.
- 1:17:24Speaker 1: I want to try to get the boister, but I
- 1:17:25Speaker 1: won't be there this year next year, correct, save me
- 1:17:30Speaker 1: maybe a little spot on the you know, and and
- 1:17:33Speaker 1: we'll do a little live live feed.
- 1:17:36Speaker 2: Uh maybe for like thirty minutes. That would be awesome.
- 1:17:40Speaker 1: Bring my cameras down, we'll get you know, maybe interview
- 1:17:42Speaker 1: a couple of bull riders that had already maybe already raised.
- 1:17:46Speaker 5: I don't want to do it before they're racing with
- 1:17:48Speaker 5: the DraftKings lounges serving Peloton. Now, what about the DraftKings Lounge.
- 1:17:52Speaker 5: Isn't that the new sports part in the building.
- 1:17:56Speaker 1: Uh.
- 1:17:56Speaker 2: Yeah, there's a Draft Kings Lounge. And I've been there.
- 1:17:58Speaker 2: I've been there since the last right. Yeah, it opened
- 1:18:01Speaker 2: up a couple of months ago. Yeah, a lot of
- 1:18:05Speaker 2: Penalton WOA getting there. We're getting there, We're getting there.
- 1:18:09Speaker 2: I just need I just need the small little area.
- 1:18:12Speaker 1: Yeah, I could say I could do it from one
- 1:18:15Speaker 1: of the high tops, no matter behind the in the
- 1:18:18Speaker 1: in the cage to it from the cage.
- 1:18:21Speaker 2: Ships.
- 1:18:23Speaker 5: We can do it during the day from the cage.
- 1:18:24Speaker 5: We can't do it during the event from the cage, right,
- 1:18:26Speaker 5: we can go in the cage.
- 1:18:27Speaker 1: During the day, but actually or or could we do
- 1:18:31Speaker 1: like you get me into the cage for like I
- 1:18:33Speaker 1: could literally do it from my phone and like do
- 1:18:36Speaker 1: like a like a Facebook live thing like here I
- 1:18:38Speaker 1: am in the cage, you know, something like that.
- 1:18:40Speaker 2: Like then, but we'll set you up in the in
- 1:18:43Speaker 2: the party line. Yeah yeah, yeah, one of the high tops.
- 1:18:46Speaker 1: Yeah, just in the corner or something out of people's way,
- 1:18:49Speaker 1: and yeah, corner like I used to do a citrus
- 1:18:52Speaker 1: for the Toys for Tots.
- 1:18:55Speaker 2: Yeah, yeah, something like that. That's perfect. That's not a
- 1:18:57Speaker 2: lot of it, but we got to hear the plant
- 1:19:00Speaker 2: at us. We got a year to play. We're planning
- 1:19:02Speaker 2: out a whole year. I love it. I love it.
- 1:19:04Speaker 2: So we're gonna sell out this year.
- 1:19:06Speaker 4: Yeah, a lot of Penalton Whiskey is going to be
- 1:19:09Speaker 4: drinking and flaring and we're gonna have a party.
- 1:19:11Speaker 2: And it's gonna be awesome and uh awesome.
- 1:19:15Speaker 1: February twenty eighth, Friday and Saturday, March first is the
- 1:19:19Speaker 1: finals for the Velocity Tour PBR, sponsored by Penalton Whiskey.
- 1:19:25Speaker 2: Grace. I will be there, but you guys do. The
- 1:19:27Speaker 2: tickets are kind of a little limited here, so yeah,
- 1:19:29Speaker 2: going on ticket Just go online and buy them.
- 1:19:31Speaker 1: If you haven't already, and I will guarantee you will
- 1:19:35Speaker 1: not be disappointed. If you've never even watched it on
- 1:19:38Speaker 1: TV or seen it before, you're gonna get hooked.
- 1:19:42Speaker 2: I flip by now and I leave it on. You
- 1:19:44Speaker 2: know it's it's and it's almost. You guys are almost
- 1:19:46Speaker 2: year round now too between yeah, yeah, so and again.
- 1:19:50Speaker 5: If you want to go to world finals, go to
- 1:19:51Speaker 5: PBR dot com and check it out.
- 1:19:53Speaker 2: It's a great and there. Yeah, we'll be in the
- 1:19:56Speaker 2: Pendleton Whiskey Sweet and with Jerry Jones N five and
- 1:20:00Speaker 2: Jerry Penalton have a suite at a tn T. How
- 1:20:04Speaker 2: cool would that be? I know you have a dirt sweet.
- 1:20:06Speaker 2: Usually that's not you gotta work your way into that.
- 1:20:09Speaker 2: Talk to.
- 1:20:13Speaker 5: Count you should tell them you should do like an
- 1:20:15Speaker 5: awards thing. Whoever throws the best. You know, Pendleton Veloscity
- 1:20:19Speaker 5: Tour event should be invited down to the world finals.
- 1:20:22Speaker 2: And yeah, the Pendleton.
- 1:20:23Speaker 5: Whiskey Velocity Tour finals though, are in Corpus Christy.
- 1:20:28Speaker 2: We travel, Yeah, you and I we half bottle We'll travel.
- 1:20:35Speaker 5: I'm in with you.
- 1:20:37Speaker 2: Thanks so much. It was a pleasure. Let's do this
- 1:20:39Speaker 2: again next year. I can't wait. Good luck in the
- 1:20:42Speaker 2: Bridgeport event. I know you guys will put on a
- 1:20:43Speaker 2: great show. Mad I'm not gonna be there.
- 1:20:46Speaker 1: I will be in Sunny Floorida at least though, So
- 1:20:48Speaker 1: cheers guys, Thank you,