933: Why Facts Don’t Sell Clean Energy | Jessica Fishman

SunCast · May 21, 2026 · 1h

Clean energy has made tremendous progress on technology.

Solar is cheaper. Batteries are scaling. Virtual power plants are becoming real grid assets. Electrification is accelerating.

But many people still do not understand why these technologies matter to them personally — or whether they are actually worth the cost.

So what’s missing?

In this conversation, Nico sits down with Jessica Fishman to explore why the next phase of the energy transition may depend less on technical innovation and more on public understanding, trust, and emotional connection.

Jessica shares lessons from nearly two…