Latest / The Inspired Stories Podcast / The Evolving Landscape of HR Services: Laurel Cline's Perspective | HR Series
Transcript
- 0:04Welcome to another edition of Inspired Stories, where leaders
- 0:07share their experiences so we can learn from their successes,
- 0:10how they've overcome adversity, and explore current challenges
- 0:13they're facing. Welcome to another edition of
- 0:18the Inspired Stories podcast, where leaders share their
- 0:20experiences so we can learn from their successes and be inspired
- 0:24by how they've overcome adversity.
- 0:26My name is Anthony Codispodi and today's guest is Laurel Klein.
- 0:30Laurel is the division CEO of Herbine HR Consulting.
- 0:35Herbine had traditionally been an accounting firm, and they
- 0:38were able to expand their offerings into HR services when
- 0:42they acquired Mosteller and Associates.
- 0:45Today, Herbine HR Consulting provides and supplements human
- 0:49resource solutions to a wide variety of clients, primarily in
- 0:53the eastern and central part of Pennsylvania and across many
- 0:57Mid-Atlantic states. Laurel is a seasoned human
- 1:00resources professional with over 25 years of experience spanning
- 1:04multiple areas of HR including compensation, benefits, training
- 1:09and development, recruitment and employee relations.
- 1:13She has ABA from Penn State, is a graduate of the PA Bankers
- 1:17Association Intermediate School of Banking, and has completed
- 1:21the principles of Executive Rewards and advanced concepts
- 1:24and executive rewards coursework.
- 1:26Now before we get into all that good stuff, today's episode is
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- 1:57Now back to our guest today, Laurel Klein.
- 2:00I appreciate you making the time to Share your story today.
- 2:03Thank you so much, Anthony. It's great to be here.
- 2:06So, Laurel, let's go back to the beginning.
- 2:07What first got you interested in the human resources field?
- 2:12That's a great question. So, you know, when I think back
- 2:15about, you know, college and trying to decide what to do, in
- 2:18high school I had done some work in restaurants and then
- 2:23throughout college I was an assistant manager in the dining
- 2:26hall at school. And so I had, and even in high
- 2:29school, I was the assistant manager of a small restaurant.
- 2:31So I had, I had done some people management and I knew that I
- 2:35liked that, but I didn't necessarily wasn't sure what I
- 2:39was going to do after school. So I had interviewed for a
- 2:41number of like retail kinds of positions, retail management
- 2:44kinds of jobs, you know, operations manager types of
- 2:48roles, ended up at a financial institution and really thought
- 2:53my, my track was going to be going into retail banking.
- 2:56And then a position became open in the HR department and I
- 3:00interviewed and they hired me for that position.
- 3:03And the rest, as they say, is history.
- 3:05So it's interesting to me because you know, a lot of the
- 3:08business leaders that I talked to, their least favorite part of
- 3:13running and operating a business is the managing people part of
- 3:17it. People are really challenging.
- 3:20I mean, you need them, they're and, and building a great team
- 3:23is the difference between a company being really successful
- 3:26versus failing. But not everybody enjoys this.
- 3:29What is it about your personality that you think drew
- 3:32you to this really challenging aspect?
- 3:35I I like to problem solve. So I look at any situation and
- 3:40think, OK, what are the motivations of the individual in
- 3:43the situation? What are the external kind of,
- 3:46you know, pressures on the situation and what do we have
- 3:50control of and what do we have control of and how, how can I
- 3:53help that person or the business figure out options to address
- 3:58whatever the problem may be? And, and there's really not one
- 4:02solution, But I do think that, you know, helping people
- 4:06identify what they own within a situation, whether it's the
- 4:09organization or the individual who's having difficulty or a
- 4:12department or manager or whomever, you know, what, what
- 4:15do they have control of? And then what can they work on?
- 4:18That's, that's what really I find fascinating and interesting
- 4:22about human resources. You know, how do you, how do you
- 4:24help move an organization and individuals forward?
- 4:28It's almost like a like a psychologist role.
- 4:30Did you you have a background in any of that or I?
- 4:33Don't other other than a a lot of individuals in my in my
- 4:40family with mental health kinds of issues.
- 4:42And so I've, I've, you know, been done a lot of work around
- 4:47those kinds of things. And so think a lot about that.
- 4:51One of our long term clients is a substance use disorder
- 4:55treatment facility. And so certainly worked with
- 4:58them a lot and understand a lot about, you know, really the
- 5:03serenity prayer type of thing, you know, except the things you
- 5:05cannot change. And I've learned, you know, over
- 5:07my career that that's a really great mantra for people just in
- 5:13general. And And so that's that's kind of
- 5:16my perspective. On that now the role that you're
- 5:18in now, you're certainly you've, you've risen to a much higher
- 5:21level the the CEO of the division.
- 5:24Do you get the opportunity to interact with employees on the
- 5:30same level that you used to when you were sort of kind of rising
- 5:33through the ranks? No, I mean, it's certainly our
- 5:36own team. You know, obviously I have a
- 5:37lot. It's a small and, you know, I, I
- 5:40would love to, you know, make it sound like I, it's, it's, it's
- 5:43really not. I interact with people every day
- 5:46and, you know, don't consider myself to be any different than
- 5:49than anybody else. Just different responsibility.
- 5:52Let me build you up, Laurel. Come on.
- 5:54Don't. You're you're great.
- 5:56Yeah. Go ahead.
- 5:57I appreciate that. I appreciate it.
- 5:59So I don't I don't get the chance to deal with employee
- 6:02one-on-one employee issues the way that I did.
- 6:04However, I do have a number of relationships with president
- 6:09CEOs of organizations and so they do still call me about
- 6:13employee issues one-on-one in that situation.
- 6:16So I do get the occasional opportunity.
- 6:18And one of one of the things that I really loved to do when I
- 6:22was, I'll say just consulting when I was when it was
- 6:25consulting, you know, more hands on was employee investigations.
- 6:31Really always found that to be fascinating in terms of, you
- 6:34know, really trying to get to the root of the problem and
- 6:36offering client suggestions. We're not just dealing with a
- 6:41particular investigation issue, but what's the, what's the more
- 6:44global issue that needs to be addressed with those things.
- 6:47So yeah. And so how did you find your way
- 6:51to herbine? So my Star Associates was the
- 6:55organization that Herbine purchased.
- 6:58I excuse me, My Star Associates was started in 1996 by Chet
- 7:02Monsteller. Chet Monsteller had been the
- 7:05head of human resources at Meridian Bank or which was the
- 7:09bank that I was working for when I came out of college.
- 7:11So I knew of him and certainly worked with him over the years.
- 7:15When I left banking, I went to work in manufacturing for a
- 7:18couple years. Chad had started the business
- 7:21and happened to be doing some work for the client that I was
- 7:25director of human resources for. So I was still, you know, kind
- 7:28of in touch with him and I lost my position at Morgan.
- 7:32There was a executive change and you know, as happens many times
- 7:36when the leader goes, so do the other executives in the
- 7:40organization, which was which was fine for me at the time for
- 7:44lots of reasons. And so Chuck reached out and
- 7:47said, hey, what do you think about consulting?
- 7:49And my family was young and I thought this would be a great
- 7:52opportunity to have more flexibility, you know, work more
- 7:56part time hours. Unfortunately for me, my husband
- 7:59had insurance and a good full time job and was very busy.
- 8:03So it was kind of worked for our family at the time.
- 8:05And that's that was the beginning and it's just kind of
- 8:08rolled from there. And so you were able to kind of
- 8:12level up with some of your experiences and broaden the the
- 8:15range of skill sets that you had while you're with Mosteller.
- 8:19Absolutely, absolutely. So you know, Chet's, Chet's
- 8:23position was always, hey, if you haven't done it, give it a try.
- 8:26You know, and give you an example.
- 8:27We had a client that wanted some affirmative action plan
- 8:31training. They were implementing a
- 8:33affirmative action plan across a very large organization and
- 8:36needed some training, so they reached out.
- 8:38Now, I had done affirmative action plans on the inside of a
- 8:41company, but I've never, you know, didn't, didn't have any
- 8:44great depth of experience in it, which I was like, yeah, we can
- 8:46do that. Sure, sure.
- 8:48I'll give them a proposal. I don't think I made any money
- 8:51on that project because I think my hourly rate, having to try to
- 8:54learn everything and ramp up was, was was pretty low.
- 8:57But it was a great opportunity. And, you know, from there,
- 9:00that's, that's sort of the approach to a lot of different
- 9:02things. If I didn't know, I studied, I
- 9:04figured it out and you know, kind of grew and developed my
- 9:08skills over time with, with different clients.
- 9:11And then in July of 2021, Herbine, so Chet as a part of
- 9:15his exit of the business needed to sell the business.
- 9:20And so Herbine was, was one of the individuals or one of the
- 9:23companies, I should say that, that Julie talked with and it
- 9:26was a good match for us. And so in July of 2021, they
- 9:30purchased us and and we've been with them ever since and so.
- 9:34Since the acquisition, has much changed about what you do, the
- 9:40way that you offer it, how you, how you run the business?
- 9:43No, really one of my Co workers likes to say, you know, same
- 9:47Twinkie, different rapper. It's it's our our team has has,
- 9:52you know, has stayed. We've we've I shouldn't say
- 9:55we've not. You know, we certainly had some
- 9:57folks leave and move on turnover and things like that.
- 10:00But in terms of how we interact with our clients and things of
- 10:03that nature and the and the services we deliver, that has
- 10:06not changed some of the, you know what I would say internal
- 10:10workings that of course and and it continues to evolve.
- 10:14That has to change because we're part of a larger organization.
- 10:18Herb mind offers other advisory services, risk management
- 10:21management advisory services. So we're, we're part of kind of
- 10:24a broader offering of advisory services as part of her mind.
- 10:28It gives us opportunity to have, you know, engineer services
- 10:33provided to us and IT and like we're and we're part of a larger
- 10:37team, which is great. I was going to say, you know,
- 10:41between Mosteller and Herbine, if I'm reading your LinkedIn
- 10:44page correctly, you've been there combined over 26 years.
- 10:48Is that right? I was a child.
- 10:48I was a child when I started, obviously.
- 10:52Right. Yes.
- 10:54So season. Season really means old.
- 10:56That's what that means. I mean, you just you don't see
- 10:59that kind of longevity at A at a company very often anymore.
- 11:02What is it that has sort of kept you there?
- 11:05I. Think a lot of things one is
- 11:09that for me, the environment provided me with an opportunity
- 11:13as my life changed as my, you know, children got older and and
- 11:18those things transitioned. I was able to change my schedule
- 11:22so I was part time then I was able to be full time when I
- 11:25needed to be. And you know, we can grow and
- 11:28and acquire new skills and new responsibilities as the
- 11:33organization grew. So from that standpoint, from my
- 11:35career standpoint, I think it afforded me what I was looking
- 11:38for. And I like to be challenged.
- 11:42I like to learn new things all the time.
- 11:44And so being able to go into different companies, sometimes
- 11:48everyday, you know, when, when I would have multiple clients
- 11:51where I was there on site, human resource director, human
- 11:54resource manager, or what have you, you know, sometimes it'd be
- 11:58like, OK, it's Tuesday, where am I, where am I going?
- 12:01But I loved being able to be at different organizations and
- 12:04learn about what their needs were, what, what made them
- 12:08profitable, how they, you know, kinds of people issues they had
- 12:13and what, what kinds of opportunities do they have for
- 12:16providing solutions that could maybe resolve some of their,
- 12:19their again, problem solving. That really is the theme that I
- 12:22think runs through everything that I do.
- 12:24I really love that. I love, you know, within
- 12:28financial services, then went to manufacturing and now in
- 12:31consulting. We really are are so fortunate
- 12:34to have the opportunity to work with a number of different
- 12:37organizations and industries. So you know, healthcare was not
- 12:40something I had worked with and I've worked with a number of
- 12:42continuing care retirement communities now find that to be
- 12:45really interesting manufacturing all different types of
- 12:49manufacturers. We've done some work with some
- 12:51retail establishments and of course, financial services has
- 12:55been a right throughout my career here certainly.
- 12:59So I love really, you know, catering services and, and, you
- 13:07know, solutions to whatever that organization's needs are.
- 13:11And you know, it, not all financial services companies or,
- 13:16or manufacturing companies have the same needs or issues.
- 13:20And so it's not like you have a cookie cutter solution and
- 13:22you're going to pocket to say, Oh, Anthony, you, you know,
- 13:25you're this type of a company. So here's, you know, let me tell
- 13:28you what you need to do. So that's, that's what's kept me
- 13:31interested, engaged and wanting to and, and I work with a great
- 13:35team of people. I mean, honestly, that's.
- 13:37Makes a big difference. That's what makes everybody come
- 13:39to work, right, Is being able to work with people that you enjoy
- 13:42being around, that you're that you respect.
- 13:47Yeah, just a group of people. You said something interesting
- 13:51there 'cause you, you started to talk about, you know, seeing the
- 13:54different problems that some of your clients have.
- 13:57And then you chose a different word, which I, I think shows a
- 14:01lot about your personality, what kinds of opportunities exist for
- 14:05them to problem solve. And I think that that's really
- 14:10important because a lot of times we get our heads sort of wrapped
- 14:13around all the problems that are in front of us, all these
- 14:16mountains that we have to climb. And I've noticed this personally
- 14:20about myself, when I can be curious about that obstacle in
- 14:24front of me and not look at it so much as a problem, but more
- 14:27as an opportunity to grow, to pivot, to do something
- 14:31different, something unique. That's when I find that I I'm
- 14:36really coming up with some of the best ideas, the best
- 14:38solutions. You find the same?
- 14:42Yeah, we just lost power for a moment, so apologize if I went
- 14:45dark. That's all right.
- 14:47Well, we're all with it. Yeah, but did you find the same
- 14:50thing for yourself? I do.
- 14:52And I, I, you know, we all look, I'm, I, I will be the first to
- 14:55admit that there's days when I, you know, feel like the issues
- 14:58that I'm trying to solve are, you know, weigh, weigh me down
- 15:02and they're, you know, insurmountable.
- 15:04And you know, if I look at a theme for myself, I'm OK.
- 15:14We'll just, we'll just. It's the full.
- 15:19Moon you were talking about We'll we'll just roll with the.
- 15:24Stroke effect, yeah, that's, that's fine.
- 15:26But it's interesting. That you're, you've still got,
- 15:29you've still got Internet. So you have lost full power.
- 15:32Just the the lights have kind of dimmed.
- 15:34I don't know what is going on. I think they're doing some work
- 15:37in the parking lot. So which was, which was one of
- 15:39the things when I arrived, I was like, huh, lots of trucks here.
- 15:42That's never a good sign. But but the opportunity and the
- 15:45and the issue piece, you know, I sometimes get too stuck on, you
- 15:55know, I don't, I, I'm not a person who gives up, right?
- 15:57That's just my personality. I don't give up.
- 16:00But sometimes what, what I'm trying to remind myself as I, as
- 16:05I get more experienced, AKA older, is that there, there is
- 16:10not necessarily, you know, a perfect way through or perfect
- 16:16solution to a problem. So sometimes I spend too much
- 16:19time and energy trying to figure out the best or the most perfect
- 16:22solution. It just has to be a, it's just,
- 16:25you know, you need to look at options and, and figure out what
- 16:29is, you know, what are the ramifications of those options
- 16:31and make a decision. I don't have difficulty making
- 16:34decisions, but certainly feeling the weight of lots and lots of,
- 16:40you know, opportunities out there.
- 16:42And and even that is a great like in, in this business, there
- 16:46are so many opportunities as a consultant, right?
- 16:48There's just literally tons of opportunities we're going out
- 16:53which, which are, which are the opportunities that are, you
- 16:57know, most appropriate for us to go after or going to, you know,
- 17:01provide the opportunities for the team to grow and be
- 17:04successful and for her mind to grow and be successful.
- 17:07So those kinds of things are, are the fun and the and the
- 17:10really great opportunities out there.
- 17:13Laura, I wonder if maybe we could try something if this
- 17:15would make a difference if you have a cell phone, if you could
- 17:18turn the the light on and maybe set it underneath and see if
- 17:21that will illuminate your beautiful face here.
- 17:26We will try. Well, let's see, Is that?
- 17:30Do I look ghostly? I, I think it's definitely an
- 17:35improvement from being able to, to basically just being able to
- 17:39see your silhouette. So I, I'd like to hear a little
- 17:44bit about how you think about the different services that you
- 17:47guys provide at herb mine. How would you kind of put those
- 17:51into different categories or pillars and maybe we can pick
- 17:54some of them and you could talk about like a specific example of
- 17:59how you deliver that service and what it looks like in in
- 18:01practice? Yeah.
- 18:03So headline overall, of course, you know, there's the accounting
- 18:07audit, you know, the typical, we have, you know, kind of the CFO
- 18:13for hire, accounting services for hire type of practice
- 18:16management, advisory services, risk management, which I
- 18:19mentioned. And then the human capital
- 18:21practice, which includes, you know, malpractice, our practice.
- 18:28And then also we have a leadership organization, a
- 18:31couple of leadership focused organization, leadership
- 18:34development focused organizations.
- 18:36The, the Herbian HR consulting practice is, is really made-up
- 18:42of I guess I would say 4 pillars if I was going to identify it
- 18:44that way. And we have the total rewards
- 18:47practice, which is compensation and benefits.
- 18:50So any type of base, base pay market studies, you know,
- 18:55competitive market studies, incentive plan design, we do
- 18:58executive compensation. We don't do benefit, we don't
- 19:02broker benefits, but we do provide just guidance to clients
- 19:06in terms of what would be solutions maybe that your
- 19:09employees would would be interested in or how do we work
- 19:12with the brokers with you to get the best result for you as an
- 19:15organization. That's really kind of the extent
- 19:18of our benefit practice. We have the, the talent
- 19:21acquisition team, which does contingent recruiting, retain
- 19:26search, you know, more executive and retain search services as
- 19:31well as, you know, kind of outsource recruiting.
- 19:35So recruiting is just a specific process.
- 19:38So we have clients that don't have internal staff to handle
- 19:41their, their talent acquisition. So we'll do that for them on an
- 19:44hourly basis. So that's, and we also will work
- 19:47with clients who, particularly since COVID, you know, as, as
- 19:50it's been more and more difficult to attract employees,
- 19:54figuring out, you know, the, the best way to optimize your
- 19:59organization's talent acquisition position in the
- 20:02market. Like, you know, how are, how are
- 20:04employees getting to you? What it, what does your website
- 20:07look like? How easy is it for them to
- 20:08applaud? How long is it taking you to
- 20:10respond to them? Like so, so optimizing really
- 20:13your talent acquisition process, that's something you work with
- 20:16clients to do in that, in that space, we have organizational
- 20:21development, we do succession planning.
- 20:26Work with, do executive coaching with, with clients, We'll do 360
- 20:31evaluations with them and, and then that often leads to to
- 20:35coaching assignments. We also do a lot of leadership
- 20:39training, everything from supervisory, managerial, you
- 20:45know, on, on up the scale and, and that's been interesting post
- 20:51COVID, you know, we had a lot of focus on the compensation area
- 20:55of the practice because everybody was trying to figure
- 20:58out, you know, as, as we all remember, you know, inflation
- 21:01was crazy, wages were, you know, it was, it was just a crazy time
- 21:05from a compensation standpoint. Now there's been more focus on,
- 21:09OK, so I've, I've worked on attracting my talent and, and I
- 21:13still need to focus on their attention from an employee
- 21:15engagement standpoint. But part of what I know people
- 21:18want is they want that development piece.
- 21:20So we've seen an increased interest in training and
- 21:24development, you know, at frontline supervisor level in
- 21:27particular, which I think is fantastic because those are the
- 21:30people that interact with your team every day in and out.
- 21:34And, and they have the most, I think the most impact on the
- 21:37success of your organization in terms of productivity, in terms
- 21:41of managing turnover, making sure that people are feeling
- 21:45like the work environment is both positive and productive.
- 21:49Last but not least, we have the, the HR operations and strategy
- 21:54practice, which is all of our team that do, excuse me, really
- 22:01HR generalist types of, of work at different levels.
- 22:04So everything from we have small clients that are, you know, 15
- 22:07employees and they just need really any type of HR help too.
- 22:12We have clients that are, you know, 10,000 employees and they
- 22:15might need some, you know, services to be plugged in.
- 22:18So whether it's they need a handbook or they need, hey, we,
- 22:21we need a new human Capital Management system and we don't
- 22:24know which one to select. So can you help us, you know,
- 22:28pick the solution that's going to be right for us and then help
- 22:30us implement it and, and really digitize our processes.
- 22:35Lots of organizations have opportunities for, you know,
- 22:39what I call interim HR assignments, which was something
- 22:42I used to do a lot of. So your HR director leaves, you
- 22:46need somebody to fill that role for, you know, a period, a
- 22:49period of time until you can fill it.
- 22:50So often times we will both act as the interim HR department or
- 22:56you know, director as well as we'll have our talent
- 22:59acquisition team source for that replacement.
- 23:03Because then we have a really an inside knowledge of that client
- 23:06and can better help the talent acquisition team understand the
- 23:10culture and what's really needed in that, in that role.
- 23:13So investigations, employee investigations, all different
- 23:17types of things. Our HR operations team is really
- 23:19kind of the, you know, the utility utility team that can do
- 23:23really all, all things HR. I mean, that is what you just
- 23:27went over. There is a lot and and it's a
- 23:31little eye opening for sort of a, a layperson.
- 23:35You know, I've, I've owned and operated several businesses in
- 23:37my life. And probably like most business
- 23:40owners, HR is a necessary component, like hugely
- 23:44important, but it wasn't something that I got super
- 23:47involved with or, you know, would consider myself an expert
- 23:51in. And so to hear you talk about
- 23:53this wide range of services that that you provide that falls into
- 23:57this HR umbrella, again, I'm going to use the term eye
- 24:00opening and and I'd like to kind of go into some of them a little
- 24:03bit more so we can kind of understand some specifics.
- 24:07The first one that you talked about the total rewards
- 24:10compensation and benefits. This one again to a layperson
- 24:15from the outside seems like it would be relatively simple.
- 24:19It's like, what am I paying somebody?
- 24:21What's the health insurance? What's the retirement plan?
- 24:26And yes, there's research that needs to be done into the, the
- 24:29insurance and the the retirement plan and all of that.
- 24:32But once it's in place, it's like, OK, now it's done and we
- 24:35move on. I'm sure that I'm missing a lot
- 24:38though, like help me fill in the gaps.
- 24:40What what is sort of entailed under this compensation and
- 24:43benefits umbrella? I, you know, I'm, I'm probably,
- 24:48I, my background is compensation.
- 24:50I'm a number of different things, but among them is the
- 24:52compensation work. And so I'm, I'm a little bit of
- 24:54a compensation nerd. So I'll try not to go, I'll try
- 24:57not to go too deep into that. But what I think is always
- 25:00really interesting is every organization is different and,
- 25:05and compensation is not like here, here you go.
- 25:09Just let's plug it in and we're going to leave it there and
- 25:11we're going to move away to some extent.
- 25:12I feel like benefits can be there, although I do think every
- 25:15year you need to tweak them and look at, you know, do we want to
- 25:18offer pet insurance this year or what do we, what do we want to
- 25:20do? 401K kind of the same, same
- 25:22thing. But once you once you know
- 25:24competitively within your industry, what is, what is an
- 25:28industry standard and what can you afford to do?
- 25:30Like what are your resources look like?
- 25:31I mean, that's always a challenge too, stepping back and
- 25:34looking at the organization's resources and saying, how much
- 25:36do we want to put in benefits? How much do we want to put in
- 25:40compensation? How much we want to put in the
- 25:41pension piece? What happened during COVID was
- 25:44there's, there was so much focus on, on, you know, just, you
- 25:49know, pay base pay that has continued.
- 25:53And there's all kinds of discussion we could have around
- 25:55generational issues with that and how that's, you know,
- 25:58changed over the years. And clients that have have been
- 26:01way too focused in their benefits piece on investing in
- 26:06that piece versus their, their base pay, their salaries,
- 26:09etcetera. But, but what's, what's fun to
- 26:12me about the compensation work that we do is every
- 26:16organization's different. So, so you could say that you're
- 26:19ACEO of your company. What that means for your company
- 26:23might be very different. And that mean it'd be the best
- 26:26example 'cause there's, there's a lot of similarities in what CE
- 26:28OS do. But let's say it's a customer
- 26:31service position or some other goal.
- 26:34When I look at your title, that might indicate one thing to me.
- 26:38But when I read your job description, that might be very
- 26:40different. Or when, if you don't have a job
- 26:41description, if we talk about it, that's not really what
- 26:44customer service does at this other organization.
- 26:47We need to know what the job actually is so that we're going
- 26:50out to look at the market and determine what is the best data
- 26:54to be pulling to match to that position.
- 26:57That's that's the part of compensation so that you're.
- 27:00Competitive with what else is out there?
- 27:02Correct, correct. And and that you're matching it
- 27:04to the right skill set because that's not, you know, that's not
- 27:08necessarily the same across the board.
- 27:10So we, we have a number of databases that we have access to
- 27:15that we can use. A lot of smaller organizations
- 27:17don't have that benefit, right? They can't afford to go out and
- 27:20purchase, you know, 3 or 4 different large national
- 27:23databases, even if they're, you know, maybe they have, you know,
- 27:28locations across the country. You want to know like what, what
- 27:31is that position paid geographically?
- 27:33It's different in San Francisco, obviously, than it is in, you
- 27:37know, Philadelphia. So all of those nuances come
- 27:40into play with compensation. And then are you, are you a
- 27:43large enough organization that you need to have a salary
- 27:45structure that you can work within from a pay administration
- 27:48standpoint or not? And what's even if you're not,
- 27:52you need to have some way of looking at internal equity
- 27:56within your organization. You know, pay transparency is
- 27:59something that although it's mandated in the state of
- 28:02Pennsylvania, there's a number of states across the country
- 28:04that certainly have paid transparency regulations.
- 28:07What does? That mean like you're pay has to
- 28:10be published somewhere or? No, so, so pay transparency is,
- 28:14you know, it's a little bit different by, by state, but but
- 28:17primarily at the moment the focus is on it.
- 28:19It really came out of sort of the me too movement.
- 28:23So it was, it was and still is primarily focused on the
- 28:27difference between the pay rates for men and women.
- 28:30But it's really trying to say you need to, you need to publish
- 28:34what the, what the pay range is for this job when you post it
- 28:38like being, being transparent externally about what the pay
- 28:41range is. And, and when it started it, it
- 28:43was as simple as you're not permitted to ask somebody what
- 28:47they're making today. Because right, if you think
- 28:49about it like if we're perpetuating that, that gap,
- 28:52that pay gap, if I, if I'm asking you, Anthony, so Anthony,
- 28:55what are you making today? And you told me I'm making
- 28:57$50,000. Even if the range I have is
- 29:00budgeted for 70, I'm going to say, well, gosh, Anthony might
- 29:03take the job for $55,000, right? So that's what pay transparency
- 29:07was initially trying to address is the, is the pay gap between
- 29:11between men and women, which exists today.
- 29:14But that's, that's where it came out of, I believe it will and,
- 29:17and has in a couple of states gotten to also addressing that
- 29:21inequity among, you know, minority, you know, other, other
- 29:28aspects of, of, of what are you within your organization?
- 29:34But that's really what pay transparency.
- 29:35Some Colorado is probably Colorado and California are
- 29:38probably the the more highly regulated states.
- 29:43And so you do have some, you know, some companies, there's a
- 29:46tech company I know out there that literally publishes all the
- 29:48rates. Of course, an executive comp, if
- 29:51you're publicly treated, that's public information.
- 29:54So that's pure pay transparency. And do you do work with publicly
- 29:58traded companies in the compensation space?
- 30:00We do, some of our financial services institutions are are
- 30:04publicly traded. So that's not the majority of
- 30:07our clients, but but we do in that particular aspect of it,
- 30:10so. You were sort of touching on
- 30:13something there. I'm a little bit curious about
- 30:15the diversity, equity, inclusion, DEI that's been
- 30:20increasingly a kind of a hot button issue.
- 30:22You know, we saw a big movement towards it at the beginning of
- 30:26COVID, George Floyd, Black Lives Matter, and it feels like now
- 30:31things are kind of swinging back the other way.
- 30:35Is this something that you're seeing with the clients that you
- 30:37work with as well? Yeah, I mean our clients were a
- 30:41little bit insulated from some of that because our our market
- 30:45tends to be more of what I look in the middle market, you know
- 30:48the the family owned organizations closely held you
- 30:53know somewhere between 50 and 500 employees.
- 30:56We do have certainly larger not. Getting the national attention
- 31:00that correct create pressure to move one way or the other.
- 31:03Well, and Pennsylvania is not one of the states, not that we
- 31:06do certainly have clients in New York and Maryland and New Jersey
- 31:09and and other states, but a lot of our clients are still
- 31:14probably 70% are still in Pennsylvania where that is not a
- 31:18requirement. However, when we do compensation
- 31:22work, one of the things that we always do when we're doing
- 31:24American study is to say we point out like, hey, you have 10
- 31:28incumbents in this position. Two of them are you know, 20%
- 31:33higher or lower than the rest of the incumbents or there's an in
- 31:37inverse relationship. Your newer, your newer employees
- 31:40are making more than the employees who've been here for
- 31:4210 years like that. That's not good, that's
- 31:45inequitable, creates compression.
- 31:47And if you, you know, there can be lots of reasons for that, but
- 31:51we try to point out this is what it looks like on the surface.
- 31:54If, for example, you have two female employees who are making
- 31:57less than the rest of their male counterparts, or, you know,
- 32:01people of color or whatever the case may be, people that are,
- 32:04you know, over 40, you need to look at all those factors and at
- 32:09least point it out to say, hey, barring some, you know,
- 32:13documented reasons for this paid disparity, that's something you
- 32:17need to address because it's it's a concern.
- 32:22I'm kind of curious you, you mentioned that your, a lot of
- 32:25your clients are, you know, from 50 to 500 employees And in, in
- 32:29my mind, I would think especially as you get, you know,
- 32:32100 plus employees, you're big, even smaller than that, you're
- 32:36big enough to at least be able to afford your own HR person
- 32:41internally. And as you get to 500 employees,
- 32:44you've probably got a small department of people.
- 32:47Absolutely. And so I'm curious why, when
- 32:51they're big enough that they can afford to have their own
- 32:53internal HR, do they contract with you?
- 32:57Sure. So, so I think that's somewhat
- 33:00dependent. The answer to that is somewhat
- 33:01dependent upon the service. Even if you're 500 employees,
- 33:05you may not have the need or choose to invest in somebody on
- 33:09your team who has compensation expertise because it really is a
- 33:12skill set that not every HR person has.
- 33:15Pretty specific. Correct.
- 33:17And and there's, you know, it's somewhat more analytical than
- 33:21than some other aspects of human resources.
- 33:23So sometimes it's just not an area of expertise that an
- 33:27organization has. So we can, we can fill that and
- 33:31and they don't need to have a full time staff person doing
- 33:33that. So we can be the outsourced IT,
- 33:36you know, compensation team for your organization.
- 33:39So that's one way that we've, you know, kind of worked with
- 33:42organizations. Another, you know, aspect is in
- 33:45the, the search, the talent acquisition.
- 33:47You may have a team, but if you're two people with 500
- 33:51employees or three people, even you may not have the, the skills
- 33:55or the time. Certainly talent talent
- 33:59acquisition has become much more time consuming.
- 34:01It's always been time consuming, but it's definitely and the
- 34:04skills required to navigate the technology.
- 34:09The the like I might do what we call post and pray, you know, I
- 34:14post my position and pray that somebody applies for it, but
- 34:17that's not the way that that you're going to acquire talent
- 34:20these days. You know, really, if you're
- 34:22actively trying to find somebody who is really not only just got
- 34:26the skills that you need, but also going to be a fit for your
- 34:28organization and, and really, you know, kind of push you
- 34:31forward. You want somebody who is going
- 34:34out to, you know, what we refer to as passive candidates.
- 34:38They're not actively looking for a job, but we're going out to
- 34:41them and bringing them into the position.
- 34:43So that's a really different skill set.
- 34:46And frankly, many HR professionals, it's just not
- 34:48something that they like to do. You know, I, I kind of equated
- 34:52to more of the sales aspect as an HR professional, even when I
- 34:56first started, I've always considered myself to be a
- 34:59salesperson for the organization.
- 35:00That's part of what I have to do, right?
- 35:02But many HR people, you know, they go into HR are thinking
- 35:06they want to help people or they, you know, are more on the
- 35:10regulatory event, so to speak. But it's today.
- 35:15You really need to be active out there, networking, trying to
- 35:19bring it, bring in the talent and tell the story as to why
- 35:22somebody wants to work for your company.
- 35:23That's not something that every organization has the time to do.
- 35:27And again, you know, on the HR operations side, maybe they're
- 35:30buying a new HRS system and they need help to implement that,
- 35:35that, you know, those, the, the key with those is they need to
- 35:38be set up correctly so that they can help you.
- 35:40It's a terrific, you know, if you haven't already digitized
- 35:44your HR processes, 'cause there's a lot of paperwork in HR
- 35:48way more than is necessary in, in the aspects I think.
- 35:52But, but if you're going to, you know, use technology effectively
- 35:57and, and digitize that, you need to be really thoughtful about
- 36:01how you're sitting there. Some people don't have the
- 36:03bandwidth to do that. So and, and again, with the
- 36:06training programs, those, you know, if you're doing, you have,
- 36:11you know, 50 supervisors and they all need to be trained.
- 36:14Do you have the bandwidth on your staff to develop the
- 36:17program to go out and deliver the training?
- 36:19Generally not. So that's that's why they use
- 36:23our services. So there's, So what I'm hearing
- 36:25you say is that there are so many different aspects of HR.
- 36:30It's difficult if not impossible for the average company to be an
- 36:35expert in all of those things. They can draw on your experience
- 36:42across so many different companies, you've seen so many
- 36:45different things, and you've had to tailor implementations and
- 36:51solutions for each of these clients in different ways that
- 36:55you've got this breadth of knowledge to pull from to be
- 36:58able to help them and steer them in the right direction where you
- 37:01know, yes, they're in HR, but they don't know about this
- 37:04specific area. They don't know what to do.
- 37:05They're stuck. Correct.
- 37:07Then they need just and then they need.
- 37:09Sometimes they just need an additional set of hands.
- 37:12Yeah, right. To get to get a project done.
- 37:15You know, you said something interesting that the talent
- 37:17acquisition process has become a lot more time consuming.
- 37:21And initially I thought that surprised me because, you know,
- 37:24I hear people using, you know, a lot more AI to sift through
- 37:30resumes and applicants and all that, and it's making the
- 37:33process more efficient in that way.
- 37:36But then I hear you talk about, hey, often times the best
- 37:41strategy isn't just to look for people who are actively looking
- 37:44for jobs, but it's to mine those people who are probably pretty
- 37:48happy where they're at already and see if you can to draw them
- 37:51in. And and am I correct and
- 37:54assuming that is what takes so long?
- 37:56Yeah, yes, because if you're not actively looking, maybe you
- 38:00don't respond to my ad reach right away or, you know, maybe
- 38:03it takes, you know, if you're in a you know, we, we really try to
- 38:07take advantage of our industry knowledge and presence to build
- 38:11networks within those industries so that when we have a client
- 38:14that has a need, we can say, hey, yeah, I talked to somebody
- 38:17a couple months ago and, and they might be a good fit for
- 38:20this particular role. You know, it's building, it's,
- 38:23it's about relationships, it's about relationships, it's about
- 38:26networks. And it's about knowing you could
- 38:29interview 10 human resource professionals who might all be
- 38:33terrific human resources directors, but they're not all
- 38:38going to fit in the same company because each, each organization
- 38:41has a different culture, has a different, you know, mission,
- 38:44values, those sorts of things. And it's, it's knowing what's
- 38:47going to be the best fit for that organization.
- 38:48That's that's the secret sauce, I think.
- 38:51You know, I like to ask this question of a lot of CE OS and
- 38:54business owners that I interview.
- 38:56And I think you would have a particularly interesting
- 39:00perspective on this because most of the the businesses I talked
- 39:04to, they're still experiencing it.
- 39:06It's very tight labor market, right?
- 39:08It's hard to find good people. And then once you find them, you
- 39:11know, how do you hold on to them?
- 39:13And so I always like to ask business owners, C-Suite levels,
- 39:17like, what is it you've tried? What, what have you found is
- 39:20working on both the recruitment and the retention side.
- 39:23And you being an expert in these areas in dealing with this
- 39:27across so many different companies, I think would have a
- 39:29particularly interesting perspective on, you know, is it,
- 39:33you know, the, the pay, is it the benefits?
- 39:36Is it and the training like what do you find are sort of the the
- 39:41most important things to recruit and retain good folks?
- 39:45It's yes and it's all of those things.
- 39:48I and I, I, I think so as an HR professional, what's shifted
- 39:53for, for me when I look back at, you know, trends over the years,
- 39:59it used to be, you know, I always said people, people
- 40:01don't, don't leave companies, they leave supervisors, right?
- 40:05And that still tends to be true. That still tends to be true.
- 40:08But really since COVID, the, the, the studies that have been
- 40:14done show that people really are leaving for money.
- 40:17Like years ago, we used to say that was like #5 on the list,
- 40:20right, of things that you would leave a job for.
- 40:22That's, that's not the case anymore.
- 40:24And I think we we can't ignore the economics of the situation.
- 40:28And the publicity around that has made people feel like I
- 40:31should be making more money. You know, I just read an article
- 40:34yesterday saying that, you know, particularly the younger
- 40:38generations are feeling like they, they want to see more,
- 40:41more in their compensation because they're still feeling
- 40:44the pinch of, of, you know, economic changes and they're not
- 40:48getting 9 and 10% adjustments like they were two years ago,
- 40:51right? But they're like, well, what,
- 40:52what are you know, what, what are you paying me now?
- 40:54So there is definitely still a lot of pressure on compensation
- 40:59benefits. I don't see as much.
- 41:01But at the same time, right. It's like if it, if it's not, if
- 41:05somebody takes away benefits to put it into compensation.
- 41:08I don't, I, I can't imagine that you're going to have people
- 41:11gone. Oh, yeah, that's OK, that's
- 41:12fine. No, I'm not worried about that.
- 41:14So it's as a, as a CEO, what I feel like is the, the trick is
- 41:21to attract the talent that we need and offer as many, excuse
- 41:28me, opportunities and options as we can, because not everybody
- 41:31wants the same thing. Depending on where you are in
- 41:33life. And I always say, sometimes, you
- 41:35know, you have to, you have to pick what it is.
- 41:37Sometimes you just need flexibility because you're a
- 41:40young parent and you know the family needs that flexibility.
- 41:44Sometimes it's all about the money because you're the
- 41:46sobering or you just like, that's just your focus.
- 41:49Like everybody's, everybody's got to pick what is what, what
- 41:53they're looking for. So it's, it's about knowing what
- 41:55your, what your offerings are and being able to best fit those
- 42:01to the needs of the individuals that you, that you're trying to
- 42:04attract. I myself, I will, you know, I'll
- 42:08admit it's, it's a struggle because again, I try to make, I
- 42:12try to have as much flexibility in both the total rewards that
- 42:16we offer as well as the types of work that we can provide people.
- 42:21I was interviewing an individual and I said to him, you know,
- 42:23what's, what's your biggest challenge?
- 42:24He was managing a large department and he said it's,
- 42:28it's trying to give people enough of the work that they
- 42:32want to do so that they'll do the work that I need them to do.
- 42:36And I thought that is 100% what, what I, what I struggle with,
- 42:43because we all have things that we like to do and things that we
- 42:46don't like to do. And, and so, you know, as a, as
- 42:49a leader, you want to give people opportunities to grow.
- 42:52You want them to be challenged, you know, and then there's stuff
- 42:55that you just need people to do because that's, that's what you,
- 42:59that's what keeps you going as an organization, right?
- 43:01There's, you know, behind it all.
- 43:03I always say this is a for profit business, so you know,
- 43:08not for profits are a little bit different, although they still
- 43:10need resources to be able to survive and and and meet their
- 43:14mission. But you know, we are here to to
- 43:19make profit. And so there's sometimes things
- 43:21that you just need to do. It's that it's that balance of
- 43:25environment to like what you know, what's that equation?
- 43:28It's a two way St. you know, meeting what employees need and
- 43:30what you need as an employer. And that conversation, I think
- 43:34always needs to be happening. How?
- 43:37How do new clients find their way to you and Herbine?
- 43:40Are you, do you guys actively market?
- 43:42Is it all word of mouth? For many, many years it was word
- 43:46of mouth chat was really, you know, among the only
- 43:53organizations that was a full service HR consulting firm.
- 43:57That has changed over the last, I would say particularly 5 to 10
- 44:00years. We're, I think we're still
- 44:01unique and that we offer the full breadth of services.
- 44:04We can be like the single source solution for everything.
- 44:09But the, but the competition has changed.
- 44:11So we didn't really used to market.
- 44:13It was very much word of mouth and we, and we still get a lot
- 44:16of repeat business. You know, I'll, I'll do my
- 44:18compensation analysis this year and two years from now I'll come
- 44:21back and do it again. I, I need this position filled
- 44:25and then I need another position filled in six months.
- 44:27So there's a lot of recurring and repeat business, but a lot
- 44:30of our project work, our interim work is, is definitely word of
- 44:34mouth like, hey, Anthony, I know you, you said you really liked,
- 44:38you know, this this person you worked with to maybe so it's the
- 44:41networking piece. But we have for sure over the
- 44:45last two years learned that we need to be much more focused on
- 44:48external visibility marketing. So that's that's something we're
- 44:52still working on. You know, what does that sales
- 44:56sales process look like? How do we best, but I say to the
- 45:00team every day, the, the, the best thing you can do from a
- 45:03sales perspective is deliver the results that the client is
- 45:06expecting because that, that's what really, you know, it's,
- 45:10that's what it's all about. It's the relationship you have
- 45:13with that client. It's the results that you're
- 45:14providing them. If they feel that the service
- 45:17that they're getting is valuable, they're going to be
- 45:19willing to tell somebody else about it.
- 45:21And that's, that's, that's what we have to rely on.
- 45:24Yeah, word of mouth is incredibly powerful.
- 45:27The the recommendation from a a friend, a trusted colleague is
- 45:30going to carry a lot more weight than a a Facebook ad, right?
- 45:34I just, I don't think in this business, this is, you know, we
- 45:37want to be the, you know, you know, Herb, I know who wants to
- 45:40be the trusted advisor for the business.
- 45:42You can't be trusted if you've not, you know that involve
- 45:47delivered results, you know that that sort of thing and you can't
- 45:50that's tough to market. You want the name recognition so
- 45:53that you know, you want people to know you're there and know
- 45:56that you have the types of services you have.
- 45:59But that relationship is going to be really important and
- 46:01critical for for developing the longer term client, which is
- 46:06what we want and what we have, thankfully.
- 46:08For those people listening, what kind of company is a good fit
- 46:12for Herbine? I I think about industry and
- 46:15size is maybe a way to to categorize it.
- 46:18Yeah. So I think the industries that I
- 46:20mentioned, manufacturing, financial services, healthcare,
- 46:25we do a lot of work with not for profits.
- 46:28And in terms of size, I, I really, I think our sweet spot
- 46:32is really the 200 to 500 in terms of, in terms of the HR
- 46:37practice turbine as a whole, it might vary by practice area.
- 46:43We also specialize in working with, again, family owned
- 46:47businesses, closely held family owned businesses, which, which,
- 46:53which is a really interesting niche.
- 46:54To be honest. I, I enjoy it.
- 46:56I enjoy working with, you know, business owners and family
- 46:59members because there's a whole lot of messiness sometimes in
- 47:04that and I think it's fun. So that's, that's and that's
- 47:10across across her mind and practices.
- 47:12We, we do a lot of work with family owned businesses and
- 47:14family owned businesses. You have to keep in mind can be
- 47:17our our largest family owned business is 3 billion and you
- 47:21know the smallest is you know probably 5 million.
- 47:25So, OK, that's helpful. I want to shift gears now a
- 47:28little bit, Laurel. What's a serious challenge,
- 47:31either personally or professionally, that you've had
- 47:33to overcome? And maybe some of the lessons
- 47:36that you learned coming out the other side.
- 47:41I think I mentioned before that, you know, I, my family has had a
- 47:46number of, you know, challenges with mental health and that's a,
- 47:51you know, that's a hereditary, so, you know, my parents, my
- 47:55grandparents and, and so I, I think that's a, that's a, you
- 48:06know, both a challenge just in terms of the human aspect of it.
- 48:11And I've also seen play out in the workforce, you know, the,
- 48:14the challenges that mental health brings to employees.
- 48:18It's probably one of the things that I'm most passionate about.
- 48:21I'm going to, I'm actually rolled off, but it wasn't the
- 48:23board of a local profit that provides mental health services
- 48:29and, and employee assistance services actually as well.
- 48:32And, and for me personally, the challenge there, you know, just
- 48:37came from, you know, the, the personal aspects of that that
- 48:43you need to overcome because you, you feel like when you,
- 48:45when you, when you see people struggling like that, you sort
- 48:48of feel like you're in an isolated situation and then
- 48:51other people don't deal with that or that somehow makes you
- 48:54less than. And while I don't, I'm not
- 49:00sitting here saying I'm the bastion of mental health, but I
- 49:02don't, but I don't have it diagnosed, you know, situation
- 49:07where I, you know, that that I deal with, but I definitely have
- 49:12had to overcome, you know, the difficulties and challenges that
- 49:16my family has dealt with. And with that, with the impact
- 49:18that that's had on me. And I think one of the the
- 49:22situations as a woman in leadership in particular, is
- 49:25that confidence is always something that I think women
- 49:28leaders are more challenged by in my experience.
- 49:31And so that imposter syndrome, things of that nature have
- 49:36certainly been a challenge for me.
- 49:38I can't say that I fully overcome them because I think
- 49:41that that's an everyday challenge.
- 49:46But you know, I was my, my dad was in the military and Navy and
- 49:52he like even when I was a little kid, he would always say to me,
- 49:55just look like, you know, where you're going and what you're
- 49:58doing and people will follow. And I always kind of kept it in
- 50:02the back of my head because it really is kind of true.
- 50:05Whether that's good or bad, I'm not sure people should, but but
- 50:08I, I have taken that to heart. It's the old act, act it, you
- 50:12know, just just, you know, fake it till you make it type of
- 50:15thing. But every every day, there's
- 50:18challenges with that. Are there anything in particular
- 50:22that you found helpful in helping your family members or
- 50:28helping yourself as you're helping your family members deal
- 50:31with some of the mental health struggles?
- 50:34I think consistency and you know, I, I, I, I think it's
- 50:41probably similar to what anybody needs is consistency,
- 50:46accountability and support. You know, you, you people have
- 50:52to be responsible for their decisions and their actions.
- 50:55You can be there to, to support if, if things, you know, don't
- 51:01go as planned. But at a lot of times it's
- 51:06frankly just listening, which you know, isn't that one of the
- 51:09hardest things? Thanks to, at least for me,
- 51:11sometimes time we're all busy. So it's just sometimes for me,
- 51:16it's the patience and the time to slow down enough to pay
- 51:21attention to those things. How about the imposter syndrome
- 51:25component? So this is 1.
- 51:27I don't think it's talked about enough, particularly with
- 51:32business leaders. You know, people just, they sort
- 51:34of look at you and they think, oh, you're confident like you,
- 51:37you've kind of got this figured out.
- 51:39Like you, you're just wired for this and that, you know, maybe
- 51:42partly because of your dad's coaching.
- 51:44Like that's how you appear on the outside.
- 51:46But you know, inside you've got all these doubts and these
- 51:49insecurities and who am I? Like, can I really do this?
- 51:52And this is this going to work? If you found anything that kind
- 51:56of helps that negative chatter in your voice, I don't know
- 52:00meditation or any like books or podcasts that you listen to, any
- 52:03support groups that you've been part of and anything like that.
- 52:07I do love to read and I do think that any, any time, regardless
- 52:13of whether you're reading or you're listening to a podcast or
- 52:15you're doing, you're learning. Anytime you're learning that
- 52:18automatically feeds your your self esteem and, and I can't
- 52:23remember where I read about that, but like there's
- 52:25scientific backing to that. So I try to remember I may not
- 52:31like I don't need to and nor do I know everything about
- 52:34everything, but I know I know what I know and that may be
- 52:38different than what somebody else knows.
- 52:40And So what I bring to the table is valuable.
- 52:42So it's, it's kind of in my head playing that, you know, and I
- 52:47don't need to know everything, right.
- 52:49There's, you know, I don't need to be the smartest person in the
- 52:52room to be able to add value. And that's what I have to remind
- 52:55myself about. But I, I think it's always good
- 53:00to be curious, good to be learning.
- 53:02And again, that that opportunity, even if it's an
- 53:04hour webinar on a topic, you know, that you're interested in,
- 53:09it gives you self-confidence. It gives you a boost to say,
- 53:12yeah, learn that. Yeah.
- 53:14And and that's, you know, one of the things that that I try to
- 53:19remember, you know, sometimes, sometimes I'll make an active
- 53:22decision to be like, you know what, I'm clearly having a rough
- 53:24week. I think I just need to take an
- 53:26hour pause for myself to go learn something because it
- 53:30because it helps me. Any places you'd like to go for
- 53:33that learning? Any specific categories of books
- 53:36or podcasts or webinars? I'm, I'm very opportunistic so I
- 53:40don't know about you, but I get like 50,000 emails a day.
- 53:43I feel like from all different kinds of, you know, resources
- 53:46and so I'm, I, I will literally sometimes go and be like, well,
- 53:50let me pick this one and see if it's and sometimes that's been
- 53:53great and sometimes not so much. So no, I don't.
- 53:57I don't have AI, don't have a specific place that I go.
- 54:01Laura, I've just got one more question for you here today.
- 54:03But before I ask it, I want to do 2 things for those listening.
- 54:06If you like today's content, please hit the likes, Share, or
- 54:10Subscribe button on your favorite podcast app.
- 54:12I also want to tell people the best way to get in touch with
- 54:15you. Laurel, what would that be?
- 54:16That would be my e-mail LECLINE at herbine.com.
- 54:26Herbin BEIN. And we'll put that in the show
- 54:29notes, but I'm glad you spelled that out.
- 54:31Thank you. So last question for you, I'm
- 54:33kind of curious, what are the big changes that you see coming
- 54:36in your industry in the next few years?
- 54:38How do you see things evolving? Well, I think like most
- 54:42industries that we see, technology is going to have a
- 54:45significant impact. It already is.
- 54:47AI, you mentioned that in terms of resume screening, I think AI
- 54:51is going to have a huge impact on all businesses.
- 54:54But certainly HR I'm not concerned that it's going to
- 54:59take over or replace or anything like that because I still think
- 55:02that there's that human intervention that needs to
- 55:05happen. Judgement, I don't, I don't
- 55:07foresee AI taking the place of human judgement anytime in the
- 55:11future. But I do think there's an
- 55:12opportunity for HR to capitalize on the aspects of AI that we can
- 55:18use effectively to, to do those tasks and those things that
- 55:22don't really add a lot of value or don't need the human touch,
- 55:26the human interaction. So that's and just technology in
- 55:29general, how we use it, how we can optimize it to, to be more
- 55:32efficient because as I said, there's a ton of paperwork in HR
- 55:36that is not adding value to any organization, but it has to be
- 55:39done in many respects from a regulatory standpoint and
- 55:42another standpoint. So, so that's a, that's a huge,
- 55:46and I think just the number of generations in the workforce and
- 55:51what they want and what their perspectives are and how they
- 55:55were raised and all, all of those facets and that employee
- 55:59engagement piece helping companies to continuously be
- 56:02able to change and grow and, and evolve as those needs change
- 56:07based on generations, based on changes in society.
- 56:11I mean, look at the reactions and the changes we still are
- 56:14dealing with from COVID. I don't think that's the last
- 56:18event like that that's going to happen, you know, for better or
- 56:20for worse. And so I think just being able
- 56:24to be resilient enough to again, focusing on that positive and
- 56:28productive work environment, that's, that's really what HR is
- 56:31going to be challenged with. You use that word again,
- 56:35opportunity when talking about AI and I, I think again that
- 56:39that shows a lot about your personality and how you approach
- 56:42problems. I'm curious, as you talk to your
- 56:46peers in the HR space, do they look at HR?
- 56:49Do they look at AI as an opportunity or do they look at
- 56:52it as a threat? I think most of them, in my
- 56:56experience, it's an opportunity. I think they're, I think most
- 56:59people are pretty excited about the, the opportunity to use it
- 57:02'cause I mean, frankly, there's a lot of tasks that we do that
- 57:06really just are not particularly fun.
- 57:08So if we can, if we can find a way to have AI help with some of
- 57:12those repetitive types of things or, or tasks where you don't
- 57:17need that human judgement, I think that's a awesome
- 57:20opportunity for us, yeah. That's great.
- 57:23Well, Laura, I want to be the first to thank you for sharing
- 57:26both your time and your story with us today.
- 57:29I really do my. Shadow.
- 57:31I I think it was great how we just rolled with the punches on
- 57:34that we made it work today. Well, thank you so much,
- 57:37Anthony. I really appreciate it.
- 57:39I've enjoyed talking with you and I appreciate the
- 57:41opportunity. Absolutely, folks.
- 57:43That's a wrap on another episode of the Inspired Stories podcast.
- 57:46Thanks for learning with us today.