Latest / The Learning Corner by Precursor / Episode #94: The Middle Ground Is Gone, Funded Teams With No Plan, Being Legible to Capital
Transcript
- 0:00I think if you're a founder who's been out of the market for two years, I don't have a good
- 0:04analogy, but it's like you've been living in a cave.
- 0:06I told my friend it's kind of like the first episode of season two in silo.
- 0:10She, like, gets out of the silo and she gets past the VR field and then she sees this, like,
- 0:15wasteland.
- 0:15You're like, oh, it actually was as bad out here as they said it was.
- 0:19And I really do think that that's the experience I see is happening for a lot of
- 0:23founders whose priors on the market aren't current.
- 0:26It's the week of September 7.
- 0:28Welcome to the Learning Corner, a Precursor Ventures podcast.
- 0:32Welcome to the Learning Corner by Precursor.
- 0:34I'm Mia Fornham, and I'm joined by our GP and managing partner, Charles Hudson, where we will
- 0:39be talking through the articles and Goodreads that caught our team's attention over the past
- 0:43week.
- 0:44Our first piece this week comes from Ethan Kurzweil, co founder and managing partner at
- 0:48chemistry titled Go Big or The Middle Ground is Gone.
- 0:54He opens with the pink elephant thought experiment, the idea that once you're told not
- 0:59to picture something, you can't help but see it, and argues that the venture industry is
- 1:03stuck on its own version, the trillion dollar startup that no one can unsee.
- 1:08Now that we know a trillicorn is buildable on a venture timeline, capital at every stage is
- 1:14concentrating into the biggest possible swings, and the most ambitious founders have learned
- 1:19that the more aspirational they sound, the more funding they attract.
- 1:23The catch is that the biggest winners of every era rarely started out looking that big.
- 1:28Ethan's worry is that the pedestrian double or triple has become a relic and that progress in
- 1:34out of favor sectors like SaaS, consumer, and commerce turns linear, gated on a stubborn few
- 1:41tinkering outside the spotlight.
- 1:43His advice to founders is to pick a poll.
- 1:45If you are out of favor, make sure your business and your psyche can survive there
- 1:49longer than you think.
- 1:50And if you're a consensus needle mover, that is not a train.
- 1:54You can get off to rest.
- 1:55Wanted to pause here for your thoughts on the piece first, Charles, since it was a it was a
- 1:59good one.
- 1:59I feel like I've given various versions of this feedback to our portfolio companies.
- 2:04It's varied from sort of nobody cares.
- 2:06That's the only problem with your business to it's binary.
- 2:09There's I told some of the day there are haves and have nots.
- 2:11And if you're not sure which one you are, you're a have not.
- 2:14And I think it is true.
- 2:16I think people are holding two things in their brain at the same time.
- 2:19One, the cursor SpaceX, and soon probably to be on top of an open AI, are outcomes that are so
- 2:25extraordinary that they, like, reset your brain.
- 2:27Well, if that's possible, why play for anything less?
- 2:30And I'm like, okay.
- 2:31We've seen this three times now.
- 2:34Does three times mean that it's the new goal?
- 2:37Or does three times mean you've really seen through three once in a career, once in a
- 2:41lifetime companies in a very short time frame.
- 2:44What I do know is most people are just like, can't unsee it.
- 2:47And so I've told a handful of companies that's yeah. You
- 2:49You have like a very high probability of being a billion dollar company, but a 0% chance of
- 2:55being a $10,000,000,000 company, and nobody's gonna fund that.
- 2:57They're like, what do you mean?
- 2:58I'm like, a billion dollars is a big outcome for you, for a fund of our size, for just about
- 3:03everybody, except for people who are managing gigantic pools of capital.
- 3:06For them, it's just not a needle moving outcome, and they are in the needle moving
- 3:10outcome business.
- 3:11And so I think as those funds remain large or even potentially get larger, the scale of
- 3:16interesting outcomes is only gonna get bigger.
- 3:18And I think we have a lot of very, very large private companies, whether that's a Base Ten or
- 3:23a Harvey or all these companies that are worth well more than $10,000,000,000 as private
- 3:28companies, still with, in my opinion, probably a fair amount of work to do and no immediate
- 3:32plans to go public.
- 3:33I think if you're a founder who's been out of the market for two years, I don't have a good
- 3:37analogy, but it's like you've been living in a cave.
- 3:39You go out of the cave.
- 3:40I told my friend it's kind of like the first episode of season two in silo.
- 3:44She, like, gets out of the silo, and she gets past the VR field, and then she sees this,
- 3:49like, wasteland.
- 3:50And you're like, oh, it actually was as bad out here as they said it was.
- 3:53And I really do think that that's the experience I see is happening for a lot of
- 3:57founders whose priors on the market aren't current.
- 4:00I had a whole strategy meeting with one of our founders heading into fundraising in the next
- 4:06couple of weeks.
- 4:07And you, of course, go down the list of different funds you wanna reach out to, what
- 4:10tier they fit in, and conversation has changed so much since the last time they went out.
- 4:16Yeah.
- 4:16So maybe two years ago, I could totally see that person being interested.
- 4:20Let's just put out the soft connect and we'll see where they fall.
- 4:23Now I could firmly say there's a large portion of that list that I would say, I wouldn't waste
- 4:29your time or your energy there.
- 4:31I think our time is best spent elsewhere.
- 4:34And I think that's created a whole new dynamic of like, there used to be a lot more
- 4:37conversation for seed, and there still is, of who's leading your seed or the next round and
- 4:42what that means to the audience.
- 4:44Now, if a large portion of those more buzzy firms are only corralling around specific
- 4:49thing, who kind of gets to signal something positive for the things that are a little bit
- 4:53out of favor, or do people just not care?
- 4:55Is the question mark.
- 4:56And if that's the case, then I'm sort of like, okay, let's talk about fundraising from a
- 4:59perspective of like, who can we get around the table to just supply the capital and make this
- 5:03journey less painful for you, and then we have to talk about things in the long run.
- 5:06It's such a new and different journey.
- 5:08I think the other thing that's hard is I have friends who used to be specialists, and those
- 5:13specialist firms have strategies that will not get them into SpaceX, OpenAI, or Anthropic.
- 5:18And most of them have concluded a strategy that doesn't get me into a Trillicorn is not a
- 5:22venture strategy I wanna execute.
- 5:24So the other thing, founders have been like, what about this person?
- 5:26They invest in my category.
- 5:27I'm like, they used to.
- 5:29Now they don't.
- 5:30Now they are an AI infrastructure and physical AI investor, and they're like, but how?
- 5:34And I'm like, because that's where the money is, and they'd like to remain employed as
- 5:37venture capitalists.
- 5:39And I I I think there's one other wrinkle, which is we have some really great high
- 5:44performing companies that are in sectors that are not in favor, and those companies just
- 5:48continue to execute.
- 5:49And their job and our job is to stay alive and stay in business long enough for people to
- 5:53eventually care.
- 5:54And I think the one good thing is there are lots of industries where AI infrastructure is
- 5:59not the most important business problem.
- 6:01And then those categories, m and a markets are good.
- 6:04Those cut those companies still feel pressure to acquire things to grow, and it's very
- 6:09possible.
- 6:09I told someone for the first time ever, kinda changed my tune on when we should get strategic
- 6:14investors involved in companies.
- 6:16I'm like, it's not so bad to get them involved earlier if financial investors are really not a
- 6:21realistic option.
- 6:22As is the theme of our pod for the last year, every week, I feel like things are different
- 6:26than the week before.
- 6:26Some of the biggest names that we know in tech today just weren't the original ideas that they
- 6:31came to market as.
- 6:32And that was part of Venture.
- 6:34That was like a beautiful aspect of what people were drawn to the space on.
- 6:39Now, I think it's very clear that you have to come to the market with a massive idea.
- 6:44That's what people are calling for.
- 6:45And you have to stick to it, which is very different.
- 6:49My question is, do you think this is the new era of venture?
- 6:53If we give you tons of money, you have to commit to this idea and make it come to life,
- 6:58and you have to present it as such.
- 7:00We don't need you to start so niche.
- 7:02Or are we just in the bubble?
- 7:04Because we always have talked about on the pawn how venture capital as an asset class is
- 7:08maturing.
- 7:09And so, therefore, are the ways that we think about what we seed for first institutional
- 7:14rounds, does that look completely different because there's so much capital on the market?
- 7:18And if that's the case, how does that negatively impact the industry and sway
- 7:22founders into building specific archetypes of companies because that's what they know will
- 7:27create the most signal and support?
- 7:29I think in a previous episode, we talked about Yoni's post what capital wants.
- 7:33I think these two things are related ideas.
- 7:35One is I think most founders are smart to and they'll say, like, what is the market rewarding
- 7:39and funding?
- 7:40Oh, it's a very specific type of company.
- 7:42If I wanna fundraise, I should build one of those because raising money there will be much
- 7:46easier.
- 7:47I think it creates a lot of distortion.
- 7:49I also think something we don't talk about enough is, in many cases, if a VC firm gives
- 7:54you or invest, we won't say give, invest a $100,000,000 in your company, they don't want
- 7:59you six months later to be like, oh, here's $99,500,000 back.
- 8:04We couldn't figure it out.
- 8:06You're now, in my mind, stuck with the responsibility of finding a business that is
- 8:12worthy of the scale of capital that you've raised, even if it's not the original idea.
- 8:16So you've raised that a billion.
- 8:18Great.
- 8:18Oh, the thing we were doing didn't work.
- 8:20Wonderful.
- 8:20You have $99,500,000 to find something Yeah.
- 8:23That is a multibillion dollar outcome.
- 8:25Have at it.
- 8:26And the the sad thing is the VC will move on.
- 8:30They'll be like, oh, that company lost their way.
- 8:32They've got a lot of money.
- 8:34They better figure it out.
- 8:36I'm gonna go find the next company where I'm as enthusiastic about their prospects as I was
- 8:40when I made that investment.
- 8:41And the founder is left there to work it out.
- 8:44So And it takes a long time to burn a $100,000 too.
- 8:47So and I would assume the investors who exceeded that, they'll be long promoted to
- 8:52partner years
- 8:53Or
- 8:53gone.
- 8:53Or gone gone and on to the next.
- 8:56Our next piece is a nice bridge from Ethan's.
- 8:59If the market is only funding the biggest possible swings, the next piece is what happens
- 9:03after the money lands.
- 9:04It's from David Kahn on his Substack titled, they built the team, they raised the money, now
- 9:09what?
- 9:10David's observation is that the market's rational response to an uncertain era has been
- 9:14to invest in teams rather than ideas.
- 9:17Ideas change and teams stay the same, but every zig brings a zag, and the zag is a generation
- 9:23of well funded startups, wonderful team, visions, who don't actually know the steps to
- 9:29get there.
- 9:29And as one founder put it, I know what the destination is, but I'm trying to figure out
- 9:33the steps along the way.
- 9:34He traces how we got here.
- 9:36Talent that's attracted to big problems and repelled by details, a venture ecosystem that
- 9:40has shifted to a call option mentality.
- 9:43The uncomfortable part is that these founders often have nobody to turn to because admitting
- 9:47that there's no plan would demoralize the team, investors they've already brought on board.
- 9:53He also points out that most of the valuable AI companies of this era were not amorphous at
- 9:58all.
- 9:58Klay, Harvey, Kerser, and even Anthropic all started with very concrete problems.
- 10:03And OpenAI is really the only one that succeeded with the open ended search formula.
- 10:07His closing distinction is the one that stuck up most.
- 10:09There's a big difference between big vision for the sake of big vision and big vision because I
- 10:15cannot live with myself if I don't solve it.
- 10:18How often are you seeing this exact shape right now?
- 10:22I think this is the archetype for a lot of these, particularly if it's a very strong
- 10:26technical team, and they're working on a technical area of AI.
- 10:29One, it might be the fact that only the people working at that company truly understand Yeah.
- 10:34The nature of the technology and solution that needs to be built.
- 10:38And two, I think right now, we're in this era where I think a lot of people, investors say
- 10:43this.
- 10:43They don't mean it, but I think they say it which is like, oh, this is a really smart team.
- 10:47They're working on some esoteric problem.
- 10:49If this doesn't work, we can probably voice this team upon a model provider or some other
- 10:55large acquirer who will value the AI research talent and can put it to better use than that
- 11:00team could independently.
- 11:01And in every news cycle, there's always been this, oh, well, we have a talented team.
- 11:05The worst case scenario is that we will get team acquired and get our money back.
- 11:10And that remains the floor until it isn't.
- 11:12And then when it isn't, suddenly you're like, oh, there's no market for these companies that
- 11:16aren't working.
- 11:17Oops.
- 11:17That changes the calculus for us in terms of how we have to think about this.
- 11:21And that is hard.
- 11:22That's a hard that's a that's a hard thing to deal with.
- 11:25So I guess the one thing I come back to is a long time ago, good friend of mine, founder and
- 11:30collective, would always remind me, you know, capital has no insights.
- 11:33And we have founders in our portfolio who have a lot of money, and they're like, what should I
- 11:36do?
- 11:37And I'm like, I don't know.
- 11:38But spending more money and hiring more people is probably not gonna get you closer.
- 11:42The answer is probably to find the thing worth building or they'll solve the question that's
- 11:47that you're stuck on, and that's where the answer lies is, like, in doing the work and
- 11:51figuring it out.
- 11:52I've met some people who've raised a lot of money, and I talked to them privately.
- 11:54They're like, oh, I don't know what we're doing.
- 11:56We've been giving a lot of money to go after this problem.
- 11:58Step one is we have to sort of define what does it mean to, like, quote unquote, go after this
- 12:03problem.
- 12:03We raised a bunch of money to work on the intersection of AI and molecular science.
- 12:07I'm like, what are you building?
- 12:08They're like, we don't know.
- 12:09But it's gonna be No.
- 12:10At the intersection of those two things.
- 12:12And I'm like, well, that's that's pretty crazy.
- 12:14To play devil's advocate though, I agree with you.
- 12:17Like, capital doesn't equal insights for a good company.
- 12:21But if you're a founder and then you look over to the right and you just watch one of your
- 12:25competitors launch out of Stealth, $100,000,000.
- 12:27Again, these are like unprecedented times.
- 12:29Yeah.
- 12:29Yeah.
- 12:30This is new.
- 12:31How do you react to that?
- 12:32Because previously, I'd be like, yeah, capital doesn't equal insight.
- 12:35A certain amount doesn't equal insight but buys you time, buys you distribution.
- 12:39In this in this stage, it depends on what you're building, buys you compute.
- 12:43These are all things that I think you have to weigh differently.
- 12:46And I I think, like, the other thing is it used to be fine.
- 12:50Our competitor raised a little bit of money.
- 12:52For the next twelve months, there's gonna be this fog of war where nobody knows who's
- 12:56winning, but they raised last.
- 12:58When companies are raising like $103,105 $100,000,000, it changes the calculus because
- 13:03those companies it could take a long time for the fog of war to clear.
- 13:06And I think that's one of the things that's changed with the king making.
- 13:09It used to be like, oh, that company got a $10,000,000 seed round.
- 13:12Everybody else had two.
- 13:13That company has a head start and a resource lead, but they too will have to fundraise in
- 13:18two years.
- 13:19Now it's like, that company got a $100,000,000.
- 13:21They're not gonna have to they're not gonna have to fundraise anytime soon.
- 13:24They might choose to because things are going well, but they want have to, which means the
- 13:28fog of war around their fundraise can persist far longer.
- 13:31And that's just a different world.
- 13:32One of the points of the piece was that for a lot of these teams that are super talented, but
- 13:37have no clear idea of where to chart down first, they have no comfortable place to go
- 13:42from a cap table perspective to share those feelings.
- 13:45Is that an investor's responsibility to create that environment, especially in a deal that
- 13:50looks like that?
- 13:51And if so, what's the line?
- 13:53Where is your stance on that?
- 13:54And I'm talking, I guess, specifically for big rounds that look like the ones that we've been
- 13:59talking about, not the first time founder of the traditional pre c looking round.
- 14:03I think that's a conversation where as a founder, you gotta go find founder friends.
- 14:06And that's something I think you wanna talk about peer to peer.
- 14:09Well, I would love it if someone came to me and said, I'm terrified that I raised too much
- 14:12money.
- 14:13And I don't know what to do with it.
- 14:14Be like, well, you've already raised it.
- 14:15So I appreciate you being open and honest.
- 14:17But this is a problem you bought so we can work on it together.
- 14:20But like, the problem you bought, you signed up for it when you made the decision to raise this
- 14:24money.
- 14:24Our last piece this week is from Nakunj Khathari, partner at FPV Ventures titled Being
- 14:30Legible to Capital, and it's essentially a brain dump for founders raising this fall as we
- 14:34somehow are officially post Labor Day.
- 14:37His starting point is that this is the most competitive market he's seen in a while, so
- 14:41most VCs aren't doing independent work.
- 14:44They're reading off signals off of you and comparing notes, and the founders who are
- 14:47winning are the ones who are the most legible.
- 14:50From there, he gets really tactical.
- 14:52You wanna figure out who at the firm actually has leverage.
- 14:54Get a warm intro to the decision makers.
- 14:57Ideally, through a founder, they've already backed.
- 14:59That's something we've talked about on the pod.
- 15:01And be careful with the number who say out loud for round sizes and valuation.
- 15:04Because if you announce a larger raise that you need to backtrack, it sees a lot of doubt, and
- 15:09you really can't take it back.
- 15:10Some of the counterintuitive bets are some of my favorites.
- 15:13He said, VCs don't want a quote unquote deal, a price that's too good.
- 15:16Just raise questions.
- 15:18No established lead will take under 10%, and never compare your terms to what a competitor
- 15:23got because it's the single best way to take a round.
- 15:26He also flagged how much hiring great people helps, and that your infraction slide should
- 15:30always show the current month old numbers smell like still goods.
- 15:34His closure is a good reminder that even this market gets it wrong, and all it takes is one.
- 15:38Yes.
- 15:38There's a lot of really specific tactical advice here, the two week timeline, 10% lore.
- 15:43Are there anything specific in here or things that he has listed that you believe could
- 15:48sabotage a fundraiser or things that matter far more than others?
- 15:51I think you have to know this sounds really mean, but I don't mean to I think you have to
- 15:56know how much money the market thinks you can handle.
- 15:59And I've met some founders where I'm just like, this is a repeat founder who's been successful
- 16:05before.
- 16:05People will trust this person with money, or this is a hot y c company.
- 16:09Maybe you have questions about the founder, but because it's a hot y c company, you know
- 16:12they're gonna raise a lot of money.
- 16:14And I think you have to just understand the dynamics of your own fundraise.
- 16:17How much momentum do you really have?
- 16:18How much leverage do you have?
- 16:19And like, if you have it and you wanna max on it, go for it.
- 16:23Extract as much as you can just knowing that, like, the people you're extracting from, they
- 16:27feel it too.
- 16:28And if things go sideways, that that conversation will be hard.
- 16:31And if you don't have a ton of momentum or leverage, you shouldn't act out of weakness,
- 16:35but you should also acknowledge that like, hey, not having that experience.
- 16:39And while there is room to negotiate, we still need to get a deal done.
- 16:42And I do agree.
- 16:43Like, most people don't wanna get a deal.
- 16:45Like, venture is not like bargain basement investing.
- 16:47And I think sometimes people say, well, this YC company raised at these terms.
- 16:51I'm like, well, it's because it's YC.
- 16:52And they're like, what do mean?
- 16:53It's like, well, YC companies operate with different rules than non y c companies.
- 16:57And that's just the thing.
- 16:58We could argue whether it should be a thing.
- 16:59It doesn't matter.
- 17:00The thing.
- 17:01You know, pegging your hopes and expectations on someone whose circumstances are different
- 17:05than yours is a good recipe for disappointment.
- 17:07I also think right now in this environment, there's a gigantic premium on storytelling and
- 17:12narrative.
- 17:13Everyone's like, oh, have this traction.
- 17:14I was like, most companies don't have so much traction that the traction will be the lead
- 17:18story.
- 17:18And I was like, and candidly, most investors are still feeling their way through AI.
- 17:22So to the extent that they invest, it's usually not because of like the ARR data or something
- 17:27like that.
- 17:28It's usually like, oh, this person told me a story about the future that feels like the most
- 17:32likely version of the future that will exist, and so I'm gonna invest in this company because
- 17:36I believe this person.
- 17:37And I think there's some people I I I spent thirty minutes today with somebody where I was
- 17:41just like, the narrative doesn't work.
- 17:43Like, the things you're telling me about this this category and your product, it doesn't hang
- 17:46together in an interesting and exciting way, we have to fix that.
- 17:49And if we can't fix that, I think you're gonna have a hard time raising money.
- 17:52It goes into my last question here, but to weave the three pieces together that we talked
- 17:56about this week, they're all circling the same idea from different angles.
- 17:59If you had to give one piece of advice to a founder who is not in a hot, favorable sector
- 18:04and is raising this fall, what would it be?
- 18:07I think most people right now seem to have a pretty firm vision of who they wanna fund from
- 18:16a profile and background standpoint.
- 18:18And if you look like that person, regardless of the firm, it's great.
- 18:21You could be a repeat founder who had success in consumer before and is now doing something
- 18:25in consumer AI and people go, oh, this person knows consumer.
- 18:28You could be someone that that VC's known for a long time and they're giving you money out of,
- 18:32like, the depth of the relationship.
- 18:33You could be coming out of a big model provider.
- 18:35I think most people have a pretty narrow set of archetypes that now feel fundable.
- 18:40And part of this is just not what do I like, but what do I think other people like me will
- 18:44like.
- 18:44And so I think there's a lot of that happening right now.
- 18:47And if you don't fit that pattern, it's pretty tough.
- 18:49Pretty tough fundraise.
- 18:50Well, we are all out of time today.
- 18:52Thank you, Charles, for stopping in.
- 18:53Thank you to all of our listeners for helping as well.
- 18:56Please like and subscribe, and we'll talk with you all next week.
- 18:58Thank you.
- 18:59Bye.