Latest / Business-First Creatives: Client Experience & Systems for Service Providers
Creating Natural Urgency without Discounts and Timers with Samantha Hoillett
Do you dread the word launch, because you think that "doors open/doors close” structure feels icky? We're flipping the script in today's episode with Samantha Hoillett! She's showing us how to build urgency into our launches that doesn’t feel pushy, but it does feel aligned.
Listen in as we explore what urgency normally means in marketing, why so many of us do it the usual way (limited spots, price‑going‑up soon, and hurry), and then how you can shift into urgency rooted in your client’s real internal motivations, not just your business timetable.
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00:24 - The Ickiness of…
The skinny
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