Latest / The Growth Class with Phil Masiello
Niche Product Development: Solving an Overlooked Hair Care Problem with Chimere Faulk
In this episode of The Growth Class, host Phil Masiello interviews Chimere Faulk, Founder and CEO of Dr Locs.
Chimere shares the entrepreneurial journey behind building a premium hair care brand dedicated to the loc community, explaining how years of hands-on experience as a loctician inspired her to create vegan, buildup-free products that solve real customer problems.
The conversation explores the importance of developing products from direct client feedback, building trust through education rather than relying solely on traditional advertising, and creating a purpose-driven brand with a…
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