#78 - Perfecting the Up-Front Contract...straight from the source (Joe Diliberto, President/Owner @ Sandler Training)

30 Minutes to President's Club | No-Nonsense Sales · Oct 20, 2021 · 32m

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Four Actionable Takeaways:

* Use an UFC at the beginning of your meeting to anchor customers to next steps at the end.

* Use an UFC at the end of your meeting to anchor to outcomes of the following meeting.

* Demonstrate active listening and credibility by pausing to dig in deeper when uncovering a truth.

* When surprised by a hard stop...establish an even shorter stop to figure out if the time is even needed.

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Joe’s Path to President’s Club:

* President/Owner @ Sandler Training SF

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