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Saving 1 Million Trees: The Cheeky Panda Story | Julie Chen
What happens when you look at one of the most ordinary products in our homes and ask: surely there’s a better way?
In this episode, Julie Chen, co-founder and CEO of Cheeky Panda, shares the remarkable story behind the brand that set out to disrupt the toilet paper and tissue industry with bamboo based, sustainable alternatives.
Starting the business from her spare room with her husband, Julie tested the idea through crowdfunding, secured their first container and began cold-calling retailers.
Today, Cheeky Panda has grown from a niche sustainable brand into a mainstream name, selling through…
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