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Latest / TAC Monday Mastermind

TACMM - March 23 2026

The Monday Mastermind meeting focused primarily on discussing recent developments in real estate portal exclusivity deals, particularly the exclusive agreements between Zillow and Keller Williams/RE/MAX/Berkshire Hathaway that limit comingsoon listings to only appear on Zillow. Jesse Zagorsky explained that eXp chose not to sign a similar exclusive deal with Zillow, instead pursuing a multi-portal strategy including Homes.com, Realtor.com, and the upcoming Come Home platform that integrates with Google search results. The group discussed how agents should address these changes with sellers…

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