AI Visibility Is The Only Way to Win with Artem Kubatkin of Attune
Your SEO traffic isn’t “dipping.” It’s getting mugged in broad daylight by AI Overviews and answer engine output.
In this episode, Artem Kubatkin of Attune lays out the uncomfortable new reality: AI assistants are becoming the first stop in the buyer journey—and they don’t “browse.” They decide. Artem breaks down what it really takes to show up inside high-intent AI conversations (and why most brands are accidentally training the models to ignore them).
We also explore:
The 3 pillars of AI visibility: coverage, structure, authority—and how they map to modern content strategy
Why AI answers…
The skinny
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