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Why Do Big Brands Get Away With Spammy Link Building? | Ep. #347
In Episode #347, Eric and Neil discuss why big brands get away with spammy link building. Tune in to learn how Google has changed their algorithms, making businesses think twice about using shady link tactics. And even if these tactics work, find out why it’s still not recommended for you to use them.
Time Stamped Show Notes:
00:27 – Today’s topic: Why Do Big Brands Get Away With Spammy Link Building?
00:44 – Big companies like Google and Amazon make hundreds of millions of links
00:50 – The over-optimization cup
01:01 – Once it overflows, you’ll get hit with penalties and adjustments
01:08 –…
The skinny
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