AI Search, SEO's Future, And Real Buyers with Michael Buckbee
In this BizBlend episode, host Sana sits down with Michael Buckbee, founder of KnowaToa, to unpack how AI search is quietly rewriting the rules of SEO, demand gen, and brand visibility. Google is pushing AI overviews. Tools like ChatGPT, Claude, Perplexity, and Gemini are now the first touchpoint for serious buyers. Your brand either shows up in those answers or it vanishes from the consideration set. Michael breaks down how search behavior is shifting, why so much AI-driven traffic shows up as “dark” in analytics, and what marketers and founders must change in their content, distribution…
The skinny
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