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Latest / Plausibly Live - The Dave Bowman Show Podcast

Who Killed Radio? How Podcasts Set the Personalities Free

Radio has been dying for so long that one might wonder whether anyone has bothered to notify the corpse. The towers still stand. The signals still hum through the air. Millions of people still turn it on every day, often without making a decision to do so. Yet something has changed, and it happened long before the dashboard began filling up with podcasts, satellite channels, and streaming apps.

For most of its history, radio possessed an advantage that had little to do with the quality of its programming: scarcity. A listener could choose among whatever stations happened to reach the car…

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