
SUPERZOO 2026 Part I: The Blood, Sweat and Treats of Dog Toy Design with BARK
What do birthing cows, treat-dispensing trolls, and character development have in common? They’re all part of the wonderfully weird world of BARK, where making great dog toys requires a surprising mix of creativity, engineering, behavioral science, and best of all, unhinged creativity. Recorded live from the SUPERZOO 2026 show floor, this special episode goes behind the scenes at BARK to explore the creativity, science, and obsession behind some of the brand’s most memorable and joy-inducing products.
Show Notes
Learn more at https://bark.co/.
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The skinny
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